MaxPreps

MaxPreps

@MaxPreps

⚡️We are the leader in high school sports 💥 DM and TAG @MaxPreps to submit a video 📲

El Dorado Hills, CA https://www.maxpreps.com/ Joined 2009-01-14 Date of Analysis: Dec 16, 2025

358,154

Followers

1,276

Following

30,236

Tweets

271.2

Avg Engagement

934

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MaxPreps's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-01-14
  • Verification:Yes
  • Location:El Dorado Hills, CA

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:229.4
  • Avg Retweets per Tweet:41.9
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

The account maintains high engagement with an average of 16,368 likes and 1,571 retweets per tweet. User interaction is encouraged through calls to action like leaving a dark mode emoji.

229.4

Avg Likes/Tweet

41.9

Avg Retweets/Tweet

745,271

Total Likes

135,983

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

62

Median Likes

13

Median Retweets

206

75th Percentile

38,568

Top Tweet

0.76

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

80.8%

Original

5.2%

Replies

10.9%

Retweets

3.1%

Quotes

0.0%

Threads

0.5%

With Media

90.2%

With Links

4.4%

With #Tags

47.4%

With @Mentions

78.0%

With Emojis

126

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.06

Reply/Original Ratio

0.28

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

73.3%

Weekday Posts

26.7%

Weekend Posts

Top Hashtags

#athlete (12) #awesome (7) #hardwork (7) #sheesh (5) #1 (5) #wow (5) #respect (4) #clutch (4) #oneyearanniversary (4) #sportsmanship (4)

Most Mentioned

@maxpreps (245) @247sports (73) @zack_poff_mp (60) @cbssportshq (41) @maxprepshelp (40) @cbssports (26) @mdfootball (24) @archmanning (24) @boscofootball (18) @smontoyamp (17)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,624 (81%)
Replies 169 (5%)
Retweets 355 (11%)
Quote Tweets 101 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 355 retweets (11% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is likely high school athletes, coaches, and sports enthusiasts. The account also attracts fans of dramatic or unexpected game events.

Good

Audience Quality

19.0%

Suspicion Index

25.1%

Low-Quality %

41

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

30.6%

Empty Bio

32.0%

<10 Tweets

5.6%

Mass Following (>2K)

0.0%

New (<90 days)

30.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

79.5%

No URL

19.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

17,584,230

Total Potential Reach

41

Median Follower Reach

126

75th Percentile Reach

2.5%

>1K followers

0.2%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

33.6%

Creators

16,793 accounts

34.4%

Consumers

17,208 accounts

32.0%

Dormant

15,999 accounts

644

Verified Followers

1.29% of total

2.8%

Professional Bios

founder, dev, analyst, etc.

0.18

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (397) Houston, TX (315) Atlanta, GA (240) Texas, USA (226) Los Angeles, CA (220) Florida, USA (199) California, USA (197) Dallas, TX (180) Chicago, IL (175) San Antonio, TX (161)

1,235

Verified Followers

1.22% of total

6,456

Protected Accounts

6.39% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,103,362 Wrestler Wrestling, Motivation, Self-promotion
@McDonalds 4,766,179 Fast Food Fast Food, Grimace, Friendship
@PatMcAfeeShow 2,835,542 Sports commentator Sports, Betting, Entertainment
@NOH8Campaign 801,592 Activism equality, bullying, discrimination
@TorreySmithWR 570,773 Retired footballer Football, Philanthropy, Podcasting
@MicahhParsons11 534,358 - -
@MJD 486,329 Analyst Football, Analyst, Rams
@thecheckdown 469,424 Sports Media Football, Sports, Highlights
@JoyTaylorTalks 455,581 Host Sports, Television, Philanthropy
@Moreno 430,301 Influencer Business, Manager, Serious

Top Keywords in Follower Bios

gpa (15,073) high (14,848) school (13,913) co (10,716) class (10,247) lbs (9,904) football (8,897) coach (5,448) hs (4,827) email (4,072)

Top Hashtags in Follower Bios

#1 (625) #2 (395) #3 (344) #5 (321) #4 (286) #11 (270) #8 (262) #10 (259) #7 (254) #9 (239)

72,784

Followers With Bio

28,215

Followers Without Bio

72.06%

% With Bio

27.94%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

130,641

Combined Engagement

121,591

Total Likes

9,050

Total Retweets

26,128

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

High School Sports User Engagement Dramatic Game Moments

Key Insights & Takeaways

The account uses visual cues like dark mode emojis to prompt user interaction. It highlights dramatic or unexpected game events to capture attention. It leverages user-generated content and encourages direct engagement through DMs and tags.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 358,154
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MaxPreps reveals an well-established Twitter presence with 358,154 followers. The account demonstrates a content-creator strategy, averaging 271.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025