Mercedes-AMG PETRONAS F1 Team
Home of the 8x Formula 1 World Champions 🏆🖤
4,880,354
Followers
3,576
Following
142,323
Tweets
7,181.4
Avg Engagement
41,100
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MercedesAMGF1's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2009-03-24
- Verification:Yes
- Location:Brackley, England
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:6,722.2
- Avg Retweets per Tweet:459.2
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsEach tweet typically receives over 100,000 likes and 10,000 retweets, indicating strong audience interaction. The team's content is well-received and often goes viral.
6,722.2
Avg Likes/Tweet
459.2
Avg Retweets/Tweet
21,847,296
Total Likes
1,492,315
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2,659
Median Likes
153
Median Retweets
8,663
75th Percentile
219,513
Top Tweet
1.47
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
62.8%
Original
28.1%
Replies
7.4%
Retweets
1.7%
Quotes
0.0%
Threads
1.3%
With Media
61.6%
With Links
11.7%
With #Tags
41.4%
With @Mentions
73.1%
With Emojis
86
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.45
Reply/Original Ratio
0.23
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
60.3%
Weekday Posts
39.7%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 240 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is primarily fans of Formula 1 and motorsports enthusiasts, with a strong interest in the Mercedes-AMG brand. The content appeals to both casual viewers and dedicated followers.
Below Average
Audience Quality
37.3%
Suspicion Index
59.2%
Low-Quality %
3
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
65.4%
Empty Bio
62.6%
<10 Tweets
1.4%
Mass Following (>2K)
0.0%
New (<90 days)
69.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
94.3%
No URL
52.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
5,966,454
Total Potential Reach
3
Median Follower Reach
17
75th Percentile Reach
1.3%
>1K followers
0.1%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
22.5%
Creators
11,238 accounts
14.9%
Consumers
7,475 accounts
62.6%
Dormant
31,287 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
301
Verified Followers
0.3% of total
13,354
Protected Accounts
13.22% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @UMonline | 814,640 | News Outlet | News, Malaysia, Updates |
| @loonaaa8 | 748,479 | Influencer | big tits, big heart, secrets |
| @TVCDeportes | 528,339 | Sports Broadcaster | Deporte, Nacional, Internacional |
| @JuanfraEscudero | 461,740 | - | - |
| @Nick28T | 382,839 | Gamer | Family, LUFC, Porsche |
| @apldeap | 268,933 | Musician | Music, Beats, Creativity |
| @SXX6YY | 191,914 | Adult entertainer | Jerk, Hot, Wonder |
| @Bellegracexx | 191,026 | Influencer | Fashion, Beauty, Travel |
| @EdwardTHardy | 153,275 | Political commentator | Politics, Journalism, Podcasting |
| @tomkeene | 149,983 | Journalist | Economics, Finance, News |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
36,435
Followers With Bio
64,557
Followers Without Bio
36.08%
% With Bio
63.92%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed807,513
Combined Engagement
732,360
Total Likes
75,153
Total Retweets
161,503
Avg per Tweet
Key Metrics for Viral Tweets
20%
With Media
20%
With Hashtags
40%
With @Mentions
100%
With Links
Topical Analysis:
Look who stopped by. 😉 https://t.co/dqpvmrBjfh
Back in black. 🖤 Meet the Mercedes-AMG F1 W14 E PERFORMANCE. 😍 We're #AllInPerformance. 💪 https://t.co/qKYiQiR6In
Willkommen, Mick. 👋 Say hello to our 2023 Reserve Driver, @SchumacherMick. 🤩 https://t.co/iQWLhIE7Pr
BREAKING: We’ve got nothing to announce, so here’s a photo of the Boss. 💪 https://t.co/HIfAUatjz2
GEORGE RUSSELL IS AN @F1 GRAND PRIX WINNER!! HE TAKES THE FLAG FIRST IN SÃO PAULO 👏👏 https://t.co/ZbEuVoZCru
Key Insights & Takeaways
The team uses humor and casual language to engage with their audience, making their content more relatable. They frequently share behind-the-scenes and official announcements, which keeps their audience informed and interested. Their use of emojis and branded hashtags helps reinforce their identity and increase visibility.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 4,880,354
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MercedesAMGF1 reveals an exceptionally influential Twitter presence with 4,880,354 followers. The account demonstrates a content-creator strategy, averaging 7,181.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access