Ministry of Information and Broadcasting

Ministry of Information and Broadcasting

@MIB_India

Official Twitter account of Ministry of Information and Broadcasting, Government of India. Follow @MIB_Hindi for Tweets in Hindi.

New Delhi, India https://t.co/utkJBHXmkK Joined 2012-11-02 Date of Analysis: Dec 16, 2025

1,884,430

Followers

100

Following

176,209

Tweets

155.9

Avg Engagement

2,086

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MIB_India's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2012-11-02
  • Verification:No
  • Location:New Delhi, India

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:11.8
  • Avg Retweets per Tweet:144.1
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has moderate engagement with an average of 271 likes and 103 retweets per tweet. The engagement rate is likely influenced by the nature of the content, such as historical tributes and national progress.

11.8

Avg Likes/Tweet

144.1

Avg Retweets/Tweet

38,207

Total Likes

468,368

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

14

Median Retweets

58

75th Percentile

16,667

Top Tweet

0.08

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

33.0%

Original

5.2%

Replies

61.3%

Retweets

0.5%

Quotes

0.0%

Threads

0.4%

With Media

45.6%

With Links

63.2%

With #Tags

82.9%

With @Mentions

39.5%

With Emojis

189

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.16

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

78.3%

Weekday Posts

21.7%

Weekend Posts

Top Hashtags

#peoplespadma (315) #padmaawards2023 (202) #amritmahotsav (191) #g20india (174) #g20 (144) #mannkibaat (120) #droupadimurmu (99) #azadikasafar (62) #indiafightscorona (60) #amritkaalbudget (52)

Most Mentioned

@ddnewslive (624) @narendramodi (461) @pib_india (401) @g20org (401) @ianuragthakur (389) @pmoindia (190) @murugan_mos (145) @rashtrapatibhvn (133) @anurag_office (110) @finminindia (84)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,072 (33%)
Replies 169 (5%)
Retweets 1,993 (61%)
Quote Tweets 16 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,993 retweets (61% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is likely Indian citizens interested in government updates and national history. The account also reaches international audiences due to its global themes and high follower count.

Below Average

Audience Quality

36.0%

Suspicion Index

47.4%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

56.9%

Empty Bio

53.8%

<10 Tweets

2.5%

Mass Following (>2K)

0.0%

New (<90 days)

78.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

93.3%

No URL

38.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

7,230,626

Total Potential Reach

4

Median Follower Reach

18

75th Percentile Reach

1.1%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

20.8%

Creators

10,396 accounts

25.4%

Consumers

12,719 accounts

53.8%

Dormant

26,885 accounts

213

Verified Followers

0.43% of total

5.0%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

India (1,335) New Delhi, India (926) Mumbai, India (437) Hyderabad, India (341) Bengaluru, India (320) Uttar Pradesh, India (305) Kolkata, India (246) Pune, India (228) Patna, India (221) Lucknow, India (193)

342

Verified Followers

0.34% of total

7,034

Protected Accounts

6.96% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@LeBronJames 1,004,097 - -
@srinivasiyc 774,900 Politician Politics, Youth, Volunteerism
@priyagupta999 620,345 Film Producer Bollywood, Film, Media
@pankajjha_ 335,622 Editor Editor, ABP News, IIMCian, Journalism
@bihar_police 313,320 Law Enforcement Law enforcement, Safety, Security
@listenshahid 263,392 Public Servant Public Service, Mission Youth, Skill Development
@SSscoop475 241,748 Activist World Peace, Civil Rights, Tibetan Buddhism
@ThamizhachiTh 210,326 Politician Dravidian, Writer, Social Activist
@rajiv_dmk 205,753 Politician Social Justice, Tamil, DMK
@UtkarshSingh_ 202,388 - -

Top Keywords in Follower Bios

student (2,323) indian (1,662) life (1,471) india (1,314) love (1,226) engineer (1,182) social (1,053) proud (847) news (706) lover (624)

Top Hashtags in Follower Bios

#indian (52) #student (38) #र (35) #भ (27) #स (26) #क (26) #india (22) #म (21) #ह (20) #engineer (20)

44,290

Followers With Bio

56,709

Followers Without Bio

43.85%

% With Bio

56.15%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

60,112

Combined Engagement

0

Total Likes

60,112

Total Retweets

12,022

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

60%

With Links

Topical Analysis:

Nationalism History Government Communication National Progress Historical Figures

Key Insights & Takeaways

The account frequently highlights historical figures and national events, which helps in building a sense of national pride and identity. Content often includes references to freedom fighters and historical milestones, reinforcing the government's narrative. The use of hashtags and mentions of international figures like Bill Gates suggests an effort to connect with a broader audience and promote India's progress on a global stage.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 1,884,430
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MIB_India reveals an well-established Twitter presence with 1,884,430 followers. The account demonstrates a content-creator strategy, averaging 155.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025