MICA
Admissions Open 2024: Welcome to the official Twitter handle of MICA - The School of Ideas, India's Premier Institute for Strategic Marketing and Communication.
81,180
Followers
421
Following
9,036
Tweets
6.4
Avg Engagement
143
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MICA_Ahmedabad's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-08-22
- Verification:No
- Location:Ahmedabad
Data Summary
- Tweets Analyzed:3,168
- Avg Likes per Tweet:3.2
- Avg Retweets per Tweet:3.2
- Followers Analyzed:9,998
Engagement Analysis
Based on 3,168 tweetsThe account maintains consistent engagement with an average of 54 likes and 31 retweets per tweet. It frequently collaborates with brands and campus organizations to boost interaction.
3.2
Avg Likes/Tweet
3.2
Avg Retweets/Tweet
10,204
Total Likes
10,191
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
7
75th Percentile
835
Top Tweet
0.08
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
63.1%
Original
11.8%
Replies
19.2%
Retweets
5.9%
Quotes
0.0%
Threads
0.5%
With Media
76.6%
With Links
59.5%
With #Tags
64.4%
With @Mentions
0.5%
With Emojis
178
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.19
Reply/Original Ratio
0.31
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
75.5%
Weekday Posts
24.5%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,168 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 607 retweets (19% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,168 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 9,998 followersThe primary audience includes prospective students, current students, and professionals interested in marketing and communication. The content also appeals to followers of partner brands and cultural events.
Average
Audience Quality
29.4%
Suspicion Index
32.5%
Low-Quality %
25
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
39.9%
Empty Bio
36.1%
<10 Tweets
16.2%
Mass Following (>2K)
0.0%
New (<90 days)
60.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
81.7%
No URL
25.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
7,852,007
Total Potential Reach
25
Median Follower Reach
112
75th Percentile Reach
4.2%
>1K followers
0.7%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
41.0%
Creators
4,104 accounts
22.8%
Consumers
2,283 accounts
36.1%
Dormant
3,611 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
45
Verified Followers
0.45% of total
780
Protected Accounts
7.8% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @SinghLions | 1,328,983 | Restaurateur | Food, Travel, Influencer |
| @larrykim | 726,135 | Entrepreneur | Startups, AdWords, Chatbots |
| @djkingassassin | 465,774 | DJ | Music, Club, Producer |
| @JimHarris | 257,396 | Author | AI, Disruption, Innovation |
| @ShaunFrankson | 248,916 | Social Entrepreneur | Ocean conservation, poverty alleviation, blockchain |
| @KishoreAjwani | 246,331 | Journalist | News, Editorials, Politics |
| @jorcervan | 237,204 | Writer | Mythology, Self-discovery, Openness |
| @IIMAhmedabad | 226,848 | Education | Education, Management, India |
| @AmitThakerBJP | 217,182 | Politician | Politics, BJP, Youth |
| @secret_ch_com | 214,687 | Charity | Charity, Kuwait, Application |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,006
Followers With Bio
3,994
Followers Without Bio
60.06%
% With Bio
39.94%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,168 analyzed2,203
Combined Engagement
108
Total Likes
2,095
Total Retweets
441
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
100%
With @Mentions
100%
With Links
Topical Analysis:
RT @BillGates: Melinda explains why gender diversity helps create better companies and better products: https://t.co/d3V0mgMw7w https://t.co/MUi33E1dl6
RT @TEDNews: We're excited to announce TED Talks India, a new Hindi TV series hosted by Bollywood superstar Shah Rukh Khan: https://t.co/hKNViCwjVB
RT @TEDTalks: 10 TED Talks by women that everyone should watch: https://t.co/bC6SMLVQFD #InternationalWomensDay
@ZomatoIN We will leave it here with a #Chhota reply https://t.co/BN2FCrt6VF
RT @GoogleIndia: On what would have been #KalpanaChawla's 55th birthday, we remember a woman who dared to reach for the stars. @googlearts https://t.co/6xZp4pppcN
Key Insights & Takeaways
The account frequently collaborates with brands like Zomato and Amul to increase visibility and engagement. It highlights campus events and cultural activities, which helps in building a sense of community. The use of hashtags and mentions of partner accounts enhances reach and interaction.
Strengths
- + Established follower base of 81,180
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MICA_Ahmedabad reveals an growing Twitter presence with 81,180 followers. The account demonstrates a content-creator strategy, averaging 6.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access