@mkmusicbrasil

@mkmusicbrasil

@MKMusicBrasil

Twitter OFICIAL. Uma das principais gravadoras gospel do Brasil. Quer ver os melhores lançamentos gospel? ▶ https://gospel.mk/playlistclipes…

Rio de Janeiro. https://t.co/F97Xw4i6Ch Joined 2009-06-15 Date of Analysis: Dec 16, 2025

444,556

Followers

536

Following

60,315

Tweets

4.6

Avg Engagement

730

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MKMusicBrasil's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-06-15
  • Verification:No
  • Location:Rio de Janeiro.

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:4.3
  • Avg Retweets per Tweet:0.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account maintains moderate engagement with an average of 64 likes and 7 retweets per tweet. It leverages links and hashtags to drive traffic to music and video content.

4.3

Avg Likes/Tweet

0.4

Avg Retweets/Tweet

13,818

Total Likes

1,269

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

3

Median Likes

0

Median Retweets

5

75th Percentile

115

Top Tweet

0.01

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

97.9%

Original

0.0%

Replies

0.3%

Retweets

1.8%

Quotes

0.0%

Threads

0.0%

With Media

99.8%

With Links

78.6%

With #Tags

64.2%

With @Mentions

52.4%

With Emojis

270

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

6.56

Quote/RT Ratio

Posting Rhythm

Consistent

Regular posting cadence

79.8%

Weekday Posts

20.2%

Weekend Posts

Top Hashtags

#gospel (1290) #mkmusic (1101) #mkémaisdigital (580) #famíliamk (377) #mensagem (276) #bíblia (274) #palavradedeus (273) #bíbliaamensagem (272) #bíbliafalada (175) #mkbooks (166)

Most Mentioned

@cassianecantora (198) @pramidianlima (129) @brunakarlabk (120) @mariamarcalmm (101) @paulonetomk (95) @andersonrfreire (91) @sophiavitoriasv (86) @wiliannasciment (80) @euricemk (79) @gislaineemylena (71)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,181 (98%)
Replies 1 (0%)
Retweets 9 (0%)
Quote Tweets 59 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 9 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience consists of gospel music fans and followers of Brazilian Christian artists. The content appeals to those seeking spiritual inspiration and worship through music.

Average

Audience Quality

32.6%

Suspicion Index

35.6%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

33.1%

Empty Bio

57.1%

<10 Tweets

2.9%

Mass Following (>2K)

0.0%

New (<90 days)

71.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

94.4%

No URL

38.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

7,500,730

Total Potential Reach

4

Median Follower Reach

17

75th Percentile Reach

1.5%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

17.1%

Creators

8,537 accounts

25.8%

Consumers

12,914 accounts

57.1%

Dormant

28,549 accounts

24

Verified Followers

0.05% of total

1.0%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Rio de Janeiro, Brazil (964) Rio de Janeiro, Brasil (608) Sao Paulo, Brazil (503) Brasil (427) São Paulo, Brasil (309) Brazil (295) Rio de Janeiro (146) Manaus, Brazil (121) Duque de Caxias, Brasil (113) Belo Horizonte, Brazil (97)

36

Verified Followers

0.04% of total

6,593

Protected Accounts

6.59% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@CASSIANECANTORA 1,158,407 Singer God, family, music
@rdaneseoficial 832,738 Singer Music, Gospel, Shows
@PROIBIDAODORIO2 566,939 Content Creator Music, Rio de Janeiro, YouTube
@Prlucinho 446,622 Pastor Jesus, Faith, Motivation
@VlogdoLisboa 414,140 Blogger Journalism, Blogging, Christianity
@SpotifyBrasil 413,445 Music streaming music, playlists, podcasts
@AlertTrade 224,066 Trading Trade Alerts, Trade Ideas, Crypto
@KOMINERT 223,499 Talent Agent Music Promotion, Talent Agents, RnB/Soul
@OtoniDepFederal 176,332 Politician Radialista, Pastor, Vereador
@esthermarcos 172,935 Actress JESUS, Instagram, YouTube

Top Keywords in Follower Bios

deus (12,616) jesus (4,544) nao (4,206) vida (3,298) tudo (3,130) senhor (2,335) amo (2,315) crista (2,131) familia (2,036) mae (2,023)

Top Hashtags in Follower Bios

#deus (50) #jesus (41) #crista (37) #fami (20) #fe (17) #gratida (16) #sdv (15) #flamenguista (14) #fechadocombolsonaro (13) #ma (12)

61,550

Followers With Bio

38,450

Followers Without Bio

61.55%

% With Bio

38.45%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

421

Combined Engagement

380

Total Likes

41

Total Retweets

84

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

100%

With @Mentions

100%

With Links

Topical Analysis:

Gospel Music Christian Worship Music Promotion Artist Collaborations Playlist Curation
@mkmusicbrasil
@MKMusicBrasil

Um toque de Jesus é capaz de mudar destinos 🥰 Albúm e DVD @brunakarlabk 20 Anos OUÇA▶️ https://t.co/eDwx5Tq2Pj ASSISTA▶️ https://t.co/OASI7zlovj #MKéMaisDigital #BrunaKarla #BrunaKarla20Anos #MKMusic #gospel @brunakarla https://t.co/yx3mbqliug

2022-09-21
Retweets: 14 Likes: 101 Engagement: 115
@mkmusicbrasil
@MKMusicBrasil

Na playlist Top Gospel só tem hit, incluindo "Cicatrizes", da @brunakarlabk. É a seleção perfeita para embalar seu fim de semana com muito louvor!⁣⁣ 🎵 Escolha sua plataforma de música favorita e ouça agora mesmo!⁣⁣ 🎧 ⁣⁣ 🎧 https://t.co/XTNkPbGRUw #BrunaKarla #Gospel https://t.co/

2022-09-17
Retweets: 5 Likes: 85 Engagement: 90
@mkmusicbrasil
@MKMusicBrasil

O single "Acima da Média", da @brunakarlabk com @Andersonrfreire, já está disponível em todas as plataformas digitais. Confira também o clipe, que acabou de estrear no canal da MK Music, no Youtube. 🙌 ⠀ OUÇA: https://t.co/LUhBBM92So ASSISTA: https://t.co/Sg3IMYl5RT https://t.co/h

2022-07-18
Retweets: 8 Likes: 77 Engagement: 85
@mkmusicbrasil
@MKMusicBrasil

Na próxima semana (13), chega a todas as plataformas digitais o Álbum Bruna Karla 20 Anos. Fica ligado porque em breve você vai poder conferir, no canal da cantora, a versão DELUXE do DVD, com conteúdos extras e exclusivos. ⁣⁣⁣ PRE-SAVE: https://t.co/BxkxFajilm @brunakarlabk htt

2022-09-06
Retweets: 7 Likes: 61 Engagement: 68
@mkmusicbrasil
@MKMusicBrasil

Foi Ele quem me fez viver ❤️ Albúm e DVD @brunakarlabk 20 Anos OUÇA▶️ https://t.co/eDwx5Tq2Pj ASSISTA▶️ https://t.co/OASI7zlovj #MKéMaisDigital #BrunaKarla #BrunaKarla20Anos #MKMusic #gospel @brunakarla https://t.co/ZBJzk0l82G

2022-09-14
Retweets: 7 Likes: 56 Engagement: 63

Key Insights & Takeaways

The account heavily promotes its artists and releases, focusing on albums and singles. It uses curated playlists and highlights to engage followers with a variety of gospel content. Collaborations with other artists are emphasized, increasing visibility and reach.

Strengths

  • + Established follower base of 444,556
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MKMusicBrasil reveals an growing Twitter presence with 444,556 followers. The account demonstrates a content-creator strategy, averaging 4.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025