MOJO Magazine
Music of substance
123,016
Followers
1,627
Following
12,125
Tweets
106.0
Avg Engagement
2,891
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MOJOmagazine's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-02-03
- Verification:No
- Location:UK
Data Summary
- Tweets Analyzed:3,204
- Avg Likes per Tweet:19.0
- Avg Retweets per Tweet:87.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,204 tweetsThe account shows consistent engagement with an average of 1,416 likes and 183 retweets per tweet. The content is well-received, with a notable number of interactions on birthday and historical posts.
19.0
Avg Likes/Tweet
87.0
Avg Retweets/Tweet
60,864
Total Likes
278,736
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
4
Median Retweets
21
75th Percentile
69,119
Top Tweet
0.86
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
27.9%
Original
7.3%
Replies
62.4%
Retweets
2.4%
Quotes
0.0%
Threads
1.0%
With Media
42.4%
With Links
16.8%
With #Tags
86.0%
With @Mentions
1.9%
With Emojis
151
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.26
Reply/Original Ratio
0.04
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
72.3%
Weekday Posts
27.7%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,204 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 2,000 retweets (62% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,204 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely music lovers and fans of various genres, including rock, pop, and indie. They are interested in both contemporary artists and historical music figures.
Average
Audience Quality
22.7%
Suspicion Index
25.6%
Low-Quality %
89
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
35.1%
Empty Bio
22.2%
<10 Tweets
19.7%
Mass Following (>2K)
0.0%
New (<90 days)
41.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
69.8%
No URL
16.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
114,878,981
Total Potential Reach
89
Median Follower Reach
392
75th Percentile Reach
12.4%
>1K followers
1.7%
>10K followers
0.4%
>50K followers
0.3%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
60.8%
Creators
30,407 accounts
16.9%
Consumers
8,468 accounts
22.2%
Dormant
11,125 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
396
Verified Followers
0.39% of total
9,141
Protected Accounts
9.05% of total
10 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,249 | Wrestler | Wrestling, Motivation, Self-promotion |
| @Spotify | 9,637,825 | Music streaming | Music, Podcasts, Live audio |
| @shrutihaasan | 7,962,062 | Actress | Music, Acting, Life |
| @wossy | 4,888,455 | TV Presenter | self-indulgent, Instagram, life |
| @PearlJam | 3,470,290 | Musician | Music, Pearl Jam, Gigaton |
| @pitchfork | 3,199,209 | Music Critic | Music, Festivals, Events |
| @Variety | 2,912,410 | Entertainment industry | Entertainment, Business, Variety |
| @gokhanozoguz | 2,525,341 | Musician | music, philosophy, existentialism |
| @BeatsByAssassin | 2,261,096 | Multitalented | Actor, Director, Rapper |
| @louistheroux | 2,244,673 | Documentary Filmmaker | Documentaries, Irony, Filmmaking |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
69,422
Followers With Bio
31,576
Followers Without Bio
68.74%
% With Bio
31.26%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,204 analyzed192,791
Combined Engagement
0
Total Likes
192,791
Total Retweets
38,558
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @RollingStones: https://t.co/wi6333F6QF
RT @jeffbeckmusic: On behalf of his family, it is with deep and profound sadness that we share the news of Jeff Beck’s passing. After sudde…
RT @fleetwoodmac: https://t.co/NhXmJjWLtt
RT @thespecials: It is with great sadness that we announce the passing, following a brief illness, of Terry, our beautiful friend, brother…
RT @bobdylan: I just heard the news about Little Richard and I’m so grieved. He was my shining star and guiding light back when I was only…
Key Insights & Takeaways
The account frequently references popular artists like Lana Del Rey, indicating a focus on current music trends. It includes historical music events, suggesting an interest in music history and legacy. The use of Getty Images credits implies a focus on high-quality, visually appealing content.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 123,016
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MOJOmagazine reveals an well-established Twitter presence with 123,016 followers. The account demonstrates a content-creator strategy, averaging 106.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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