Moneyweb News
Your trusted source for business and investment insights.
160,289
Followers
2,606
Following
97,631
Tweets
5.0
Avg Engagement
1,175
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Moneyweb's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-03-04
- Verification:Yes
- Location:South Africa
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:3.0
- Avg Retweets per Tweet:1.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 500 tweetsOn average, tweets receive 23 likes and 16 retweets, indicating moderate engagement. The account frequently shares breaking news, which likely drives higher interaction during major financial events.
3.0
Avg Likes/Tweet
1.9
Avg Retweets/Tweet
1,516
Total Likes
960
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
6
75th Percentile
79
Top Tweet
0.03
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
95.8%
Original
2.4%
Replies
0.6%
Retweets
1.2%
Quotes
0.0%
Threads
0.2%
With Media
99.8%
With Links
95.8%
With #Tags
50.6%
With @Mentions
2.0%
With Emojis
236
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.03
Reply/Original Ratio
2.0
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
89.4%
Weekday Posts
10.6%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 3 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes investors, business professionals, and individuals interested in financial markets. The content is tailored to provide actionable insights for those looking to make informed investment decisions.
Average
Audience Quality
27.6%
Suspicion Index
35.8%
Low-Quality %
23
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
42.9%
Empty Bio
40.1%
<10 Tweets
9.6%
Mass Following (>2K)
0.0%
New (<90 days)
52.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
90.5%
No URL
28.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
42,642,083
Total Potential Reach
23
Median Follower Reach
136
75th Percentile Reach
5.8%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
37.5%
Creators
18,741 accounts
22.4%
Consumers
11,218 accounts
40.1%
Dormant
20,041 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
340
Verified Followers
0.34% of total
9,457
Protected Accounts
9.36% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,721 | Wrestler | Wrestling, Motivation, Self-promotion |
| @News24 | 5,377,269 | News outlet | politics, current affairs, breaking news |
| @6BillionPeople | 2,037,974 | - | - |
| @TimesLIVE | 1,992,536 | News outlet | News, features, analysis |
| @GarethCliff | 1,978,703 | Podcaster | Podcasting, Broadcasting, Conversations |
| @ewnupdates | 1,578,781 | News Outlet | News, Truth, Updates |
| @MapsMaponyane | 1,422,129 | Entrepreneur | Food, Fitness, Fashion |
| @soledadobrien | 1,320,041 | Journalist | working, mom, journalist |
| @nelsonchamisa | 1,171,015 | Politician | excellence, brilliance, difference |
| @CityPowerJhb | 1,068,990 | Utility | Electricity, Johannesburg, Outages |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
56,862
Followers With Bio
44,137
Followers Without Bio
56.3%
% With Bio
43.7%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed249
Combined Engagement
145
Total Likes
104
Total Retweets
50
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
60%
With @Mentions
100%
With Links
Topical Analysis:
The Pretoria High Court ordered the liquidation of Grand Azania, a company owned by Brain Shivambu, the brother of EFF deputy president Floyd Shivambu, over unpaid tax amounting to R11.5 million. #Moneyweb https://t.co/voQCEAACIk
[BREAKING] The @SAReserveBank has hiked the repo rate by 50 basis points ... move takes commercial banks' prime lending rate to 11.25%. #SARBMPCMAR2023 #InterestRate https://t.co/HX8vS8KFJx
Can you retire on R2m? Join #Moneyweb’s @jmoyaha_ & @brink_elke of @PSGWealth as they explore the realities of investing towards your retirement & offer insights into how to win at it at the #BetterInvestor conference on 29 Mar. Register for FREE here: https://t.co/7KJY
There have long been suspicions that #Zimbabwe’s #gold mafia has deep tentacles into SA. #Moneyweb #smuggling https://t.co/bmgs5X74vN
Learn how to build generational wealth amidst black tax at the #BetterInvestor conference on 29 Mar 2023 with #Moneyweb's @jmoyaha_, together with #EsteemedFinancialSolutions’ Nonhlanhla Nxele & Accountant - @CoruscaKhaya. Click here to livestream: https://t.co/7KJYLNmTB6 ht
Key Insights & Takeaways
The Pretoria High Court ordered the liquidation of Grand Azania, a company owned by Brain Shivambu, the brother of EFF deputy president Floyd Shivambu. Can you retire on R2m? Join #Moneyweb’s @jmoyaha_ & @brink_elke of @PSGWealth as they explore the realities of investing towards your retirement. [BREAKING] The @SAReserveBank has hiked the repo rate by 50 basis points ... move takes commercial banks' prime lending rate to 11.25%. #SARBMPCMAR202
Strengths
- + Established follower base of 160,289
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Moneyweb reveals an growing Twitter presence with 160,289 followers. The account demonstrates a content-creator strategy, averaging 5.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access