Hackney Police

Hackney Police

@MPSHackney

Updates from Hackney Police. This account isn't always monitored. In an emergency call 999 otherwise it's 101 or tweet @metcc (both 24/7)

London Borough of Hackney https://t.co/Hk1HSM5sWr Joined 2012-02-28 Date of Analysis: Dec 16, 2025

72,912

Followers

796

Following

23,947

Tweets

286.3

Avg Engagement

467

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MPSHackney's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2012-02-28
  • Verification:Yes
  • Location:London Borough of Hackney

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:45.6
  • Avg Retweets per Tweet:240.7
  • Followers Analyzed:10,999

Engagement Analysis

Based on 3,249 tweets

The account has an average of 6,750 likes and 1,622 retweets per tweet, indicating moderate to high engagement. The content often sparks discussion, especially around public behavior and police operations.

45.6

Avg Likes/Tweet

240.7

Avg Retweets/Tweet

148,139

Total Likes

782,029

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

4

Median Likes

4

Median Retweets

38

75th Percentile

672,748

Top Tweet

3.93

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

50.3%

Original

15.9%

Replies

29.0%

Retweets

4.7%

Quotes

0.0%

Threads

0.3%

With Media

72.7%

With Links

50.1%

With #Tags

56.5%

With @Mentions

14.6%

With Emojis

221

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.32

Reply/Original Ratio

0.16

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

75.9%

Weekday Posts

24.1%

Weekend Posts

Top Hashtags

#hackney (232) #neighbourhoodtaskforce (119) #oplagana (116) #cyberprotect (110) #cyberchoices (87) #mpshackneylive (65) #shoreditch (56) #dayinthelifeof (54) #mpstowerhamlive (42) #appeal (41)

Most Mentioned

@mpstowerham (319) @metpoliceuk (248) @hackneycouncil (229) @mpshackney (182) @metcc (135) @mettaskforce (117) @mpsspecials (116) @mpshomerton (83) @mayorofhackney (57) @shomrim (55)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,635 (50%)
Replies 517 (16%)
Retweets 943 (29%)
Quote Tweets 154 (5%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 943 retweets (29% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,999 followers

The primary audience includes residents of Hackney and the general public interested in local police activities. The account serves as a communication channel for police updates and emergency information.

Average

Audience Quality

29.2%

Suspicion Index

39.2%

Low-Quality %

18

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

48.4%

Empty Bio

40.9%

<10 Tweets

10.7%

Mass Following (>2K)

0.0%

New (<90 days)

54.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.3%

No URL

30.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

20,273,768

Total Potential Reach

18

Median Follower Reach

146

75th Percentile Reach

5.8%

>1K followers

0.7%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

39.8%

Creators

4,375 accounts

19.3%

Consumers

2,121 accounts

40.9%

Dormant

4,503 accounts

58

Verified Followers

0.53% of total

6.9%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (1,182) London (581) United Kingdom (183) Hackney, London (159) England, United Kingdom (137) London, UK (59) UK (53) City of London, London (47) London, United Kingdom (30) Islington, London (29)

58

Verified Followers

0.53% of total

1,376

Protected Accounts

12.51% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,093,778 Wrestler Wrestling, Motivation, Self-promotion
@NME 897,997 Music Journalism music, pop culture, news
@zammit_marc 385,500 Filmmaker Film, Acting, Producing
@DawnButlerBrent 244,688 Politician Politics, Activism, Representation
@TiceRichard 180,164 Politician Politics, Business, Football
@WhichUK 124,984 Consumer advocacy consumer, champion, safety
@Visiongeo 88,956 Philanthropist NGO funding, Philanthropy, Travel
@matt_diangelo 81,384 Actor Movies, Quotes, Pulp Fiction
@as1z_ 79,114 Coordinator Queer activism, Outreach, Testing
@cityoflondon 67,062 Government news, events, announcements

Top Keywords in Follower Bios

london (336) views (285) love (253) life (211) police (154) uk (118) crime (114) music (108) news (105) emergency (99)

Top Hashtags in Follower Bios

#fbpe (9) #blm (9) #thinblueline (7) #crypto (5) #bitcoin (5) #photography (5) #mufc (5) #freepalestine (5) #london (5) #standwithukraine (4)

5,672

Followers With Bio

5,327

Followers Without Bio

51.57%

% With Bio

48.43%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

738,660

Combined Engagement

32,609

Total Likes

706,051

Total Retweets

147,732

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

Public Safety Police Operations Community Behavior Transparency Misinformation Emergency Response
Hackney Police
@MPSHackney

RT @RoyalFamily: The Queen died peacefully at Balmoral this afternoon. The King and The Queen Consort will remain at Balmoral this evening and will return to London tomorrow. https://t.co/VfxpXro22W

2022-09-08
Retweets: 672,748 Likes: 0 Engagement: 672,748
Hackney Police
@MPSHackney

RT @RoyalFamily: A statement from Buckingham Palace: https://t.co/2x2oD289nL

2022-09-08
Retweets: 24,038 Likes: 0 Engagement: 24,038
Hackney Police
@MPSHackney

#OpPIMA and sadly we’re fighting a losing battle in the parks today. Literally hundreds of people sitting having pizza, beers, wines. As always a big thank you to those that are observing the guidelines #StayHomeSaveLives #ProtectOurNHS #lockdownuk https://t.co/U2eFTKTDGJ

2020-05-09
Retweets: 5,575 Likes: 14,059 Engagement: 19,634
Hackney Police
@MPSHackney

This is truly despicable &amp; society should never accept such behaviour - we are here to protect you! The officers are safe, but clearly shaken &amp; incredibly brave too. Arrests will be made... this must stop. BCU Cmdr Marcus Barnett https://t.co/WbVkfYEPHj

2020-06-10
Retweets: 3,260 Likes: 10,068 Engagement: 13,328
Hackney Police
@MPSHackney

A quick update on this story. The suggestion that we’re looking into the officers in the video is misleading. We’re not. Officers do a challenging job and are allowed to have downtime. We have no concerns about their actions on this occasion. https://t.co/p5x0w2FyVI

2022-12-16
Retweets: 430 Likes: 8,482 Engagement: 8,912

Key Insights & Takeaways

The account frequently highlights incidents involving public disorder and police response. It emphasizes the importance of community behavior and public safety. There is a focus on clarifying misinformation and maintaining transparency with the public.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 72,912
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MPSHackney reveals an well-established Twitter presence with 72,912 followers. The account demonstrates a content-creator strategy, averaging 286.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025