Matthew Wolfenden

Matthew Wolfenden

@MrMattWolfenden

Instagram: matthewwolfenden55. Personalised Video Messages: https://t.co/tJWKkHwLvD https://www.cameo.com/61b1fbe36ae4e5f00447d7d2?%2524web_only=true&_branch_match_id=link-1116777376061451228

Joined 2011-12-10 Date of Analysis: Dec 16, 2025

288,057

Followers

31,543

Following

8,779

Tweets

83.3

Avg Engagement

252

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MrMattWolfenden's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2011-12-10
  • Verification:No
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,172
  • Avg Likes per Tweet:64.7
  • Avg Retweets per Tweet:18.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,172 tweets

His tweets receive a high number of likes and retweets, indicating strong audience interaction. The use of hashtags and links suggests an effort to drive engagement and share content across platforms.

64.7

Avg Likes/Tweet

18.6

Avg Retweets/Tweet

205,338

Total Likes

58,995

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

3

Median Retweets

83

75th Percentile

15,042

Top Tweet

0.29

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

37.9%

Original

50.7%

Replies

9.0%

Retweets

2.4%

Quotes

0.0%

Threads

0.4%

With Media

28.1%

With Links

16.0%

With #Tags

70.9%

With @Mentions

25.8%

With Emojis

68

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.34

Reply/Original Ratio

0.26

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

82.2%

Weekday Posts

17.8%

Weekend Posts

Top Hashtags

#emmerdale (39) #therealfullmonty (16) #checkyourchaps (8) #doi (8) #sundayscoop (8) #excited (7) #tricked (6) #soapbox (5) #fatchanceofwork (5) #textsantakodakmoment (5)

Most Mentioned

@mrmattwolfenden (246) @stacey_mw_wl (176) @misscharleywebb (102) @emmerdale (69) @andersonnatalie (63) @sp_richardsonx (49) @coppafeelpeople (42) @shanambrose (25) @barbarawills655 (25) @made4nicky (24)

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Content Strategy Analysis

Based on 3,172 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,201 (38%)
Replies 1,609 (51%)
Retweets 287 (9%)
Quote Tweets 75 (2%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 287 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,172 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience seems to be interested in personal stories, family life, and entertainment, as evidenced by his engagement with media and personal milestones. The audience is likely to be family-oriented and socially connected.

Average

Audience Quality

30.0%

Suspicion Index

39.0%

Low-Quality %

17

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

56.8%

Empty Bio

32.8%

<10 Tweets

8.2%

Mass Following (>2K)

0.0%

New (<90 days)

67.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

94.3%

No URL

21.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

35,704,184

Total Potential Reach

17

Median Follower Reach

67

75th Percentile Reach

2.6%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

39.3%

Creators

19,634 accounts

27.9%

Consumers

13,955 accounts

32.8%

Dormant

16,411 accounts

61

Verified Followers

0.12% of total

2.7%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

England, United Kingdom (1,372) United Kingdom (1,060) London, England (462) Manchester, England (433) Scotland, United Kingdom (362) North West, England (350) Leeds, England (308) Wales, United Kingdom (277) Liverpool, England (267) Glasgow, Scotland (232)

112

Verified Followers

0.11% of total

14,764

Protected Accounts

14.76% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@cometaorg 7,807,530 - -
@GordonRamsay 7,697,190 Chef Cooking, Food, Restaurants
@dodo 2,730,921 Animal Advocate animals, compassion, rescue
@Tyson_Fury 2,248,149 Boxer Boxing, Fitness, Motivation
@JamesArthur23 2,058,864 Singer Music, Singer, Songwriter
@6BillionPeople 2,035,352 - -
@KatiePrice 1,841,910 Influencer YouTube, Subscribe, Channel
@itvcorrie 1,735,630 TV Show TV, Soap Opera, Drama
@SinghLions 1,334,611 Restaurateur Food, Travel, Influencer
@LILBTHEBASEDGOD 1,248,402 Rapper Music, Writing, Film

Top Keywords in Follower Bios

love (6,092) life (3,806) mum (2,359) music (2,180) family (1,871) live (1,841) beautiful (1,331) world (1,151) wife (1,124) married (1,056)

Top Hashtags in Follower Bios

#ynwa (62) #robron (44) #lfc (41) #family (39) #emmerdale (38) #bekind (34) #love (32) #mufc (31) #nhs (24) #music (23)

41,811

Followers With Bio

58,189

Followers Without Bio

41.81%

% With Bio

58.19%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,172 analyzed

30,996

Combined Engagement

11,803

Total Likes

19,193

Total Retweets

6,199

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

40%

With @Mentions

40%

With Links

Topical Analysis:

Personal Milestones Family Life Entertainment Social Media Engagement Humor Media References

Key Insights & Takeaways

He frequently shares personal and family-related updates, indicating a focus on personal storytelling. His tweets often include references to media and entertainment, suggesting an interest in popular culture. He uses hashtags and links to encourage audience interaction and cross-platform engagement.

Strengths

  • + Established follower base of 288,057
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MrMattWolfenden reveals an growing Twitter presence with 288,057 followers. The account demonstrates a conversation-first approach, averaging 83.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025