MTV India

MTV India

@MTVIndia

India's #1 youth channel | Register for MTV Question Marks: https://t.co/706zzX38Tc

India https://linktr.ee/MTVIndia Joined 2008-09-29 Date of Analysis: Dec 16, 2025

3,334,505

Followers

215

Following

69,087

Tweets

19.8

Avg Engagement

3,037

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MTVIndia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2008-09-29
  • Verification:Yes
  • Location:India

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:11.5
  • Avg Retweets per Tweet:8.3
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account consistently receives high average likes and retweets, indicating strong audience interaction. Promotional tweets and contests are key drivers of engagement.

11.5

Avg Likes/Tweet

8.3

Avg Retweets/Tweet

37,237

Total Likes

27,080

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

1

Median Retweets

10

75th Percentile

7,542

Top Tweet

0.01

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

85.5%

Original

10.8%

Replies

1.5%

Retweets

2.2%

Quotes

0.0%

Threads

0.0%

With Media

78.7%

With Links

85.0%

With #Tags

72.3%

With @Mentions

31.5%

With Emojis

232

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.13

Reply/Original Ratio

1.47

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

68.2%

Weekday Posts

31.8%

Weekend Posts

Top Hashtags

#laligaonmtv (607) #laligasantander (601) #kickofflaligasantander (455) #laligafam (375) #mtvindia (313) #mtvsplitsvillax4 (274) #mtvhustle2 (224) #exornext (218) #mtvexornext (216) #eon (205)

Most Mentioned

@wildstoneindia (716) @mtvindia (471) @infinixindia (394) @pareegirl (386) @leverageedu (380) @justvoot (367) @coinswitchkuber (337) @ilovelakme (337) @nbaindia (276) @bigmusclesnutri (248)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,779 (86%)
Replies 350 (11%)
Retweets 49 (2%)
Quote Tweets 72 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 49 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is young adults in India, particularly those interested in entertainment, gaming, and competitions. The content is tailored to appeal to a tech-savvy and socially active demographic.

Below Average

Audience Quality

36.2%

Suspicion Index

41.4%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

41.5%

Empty Bio

56.9%

<10 Tweets

7.4%

Mass Following (>2K)

0.0%

New (<90 days)

79.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

93.7%

No URL

41.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

29,436,190

Total Potential Reach

4

Median Follower Reach

21

75th Percentile Reach

1.4%

>1K followers

0.1%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

21.8%

Creators

10,894 accounts

21.3%

Consumers

10,637 accounts

56.9%

Dormant

28,469 accounts

74

Verified Followers

0.15% of total

4.1%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

India (1,252) Mumbai, India (643) New Delhi, India (567) Kolkata, India (436) Hyderabad, India (243) Gujarat, India (231) Bengaluru, India (225) Ahmadabad City, India (220) Pune, India (212) West Bengal, India (169)

108

Verified Followers

0.11% of total

8,857

Protected Accounts

8.77% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,106,044 Wrestler Wrestling, Motivation, Self-promotion
@LaLigaEN 2,187,579 Sports Media Football, La Liga, International
@TSeries 2,134,562 Music Production Music, Movies, Updates
@SinghLions 1,335,471 Restaurateur Food, Travel, Influencer
@WeAreMessi 1,091,994 Footballer Football, Barcelona, GOAT
@jamessmurray 1,019,728 Comedian Comedy, TV shows, Thriller
@vmas 939,531 Entertainment Music, Awards, New York City
@RVCJ_FB 630,763 Media Entertainment, Humor, Viral
@PROIBIDAODORIO2 559,512 Content Creator Music, Rio de Janeiro, YouTube
@Simonna 503,270 Actress Film & TV, Singer, Veggie lover

Top Keywords in Follower Bios

love (3,635) life (2,931) student (2,460) lover (1,765) indian (1,572) music (1,304) india (1,120) engineer (1,064) live (1,011) happy (939)

Top Hashtags in Follower Bios

#stufflistingsarmy (298) #music (58) #indian (56) #foodie (52) #student (52) #love (47) #contestlover (41) #traveller (40) #cricket (37) #btc (34)

58,665

Followers With Bio

42,331

Followers Without Bio

58.09%

% With Bio

41.91%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

19,719

Combined Engagement

7,289

Total Likes

12,430

Total Retweets

3,944

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Entertainment Youth Culture Promotions Gaming Brand Collaborations

Key Insights & Takeaways

The account uses interactive promotions and contests to boost engagement. Collaborations with brands and influencers enhance reach and credibility. Emphasis on youth culture and entertainment keeps the audience engaged and loyal.

Strengths

  • + Established follower base of 3,334,505
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MTVIndia reveals an growing Twitter presence with 3,334,505 followers. The account demonstrates a content-creator strategy, averaging 19.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025