Guggenheim Bilbao

Guggenheim Bilbao

@MuseoGuggenheim

Bienvenidos al Twitter oficial del Museo Guggenheim Bilbao. Ongi etorri Guggenheim Bilbao Museoaren Twitter ofizialera.

Bilbao https://www.guggenheim-bilbao.eus/ Joined 2010-12-14 Date of Analysis: Dec 16, 2025

369,354

Followers

3,663

Following

17,385

Tweets

26.1

Avg Engagement

2,568

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MuseoGuggenheim's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-12-14
  • Verification:No
  • Location:Bilbao

Data Summary

  • Tweets Analyzed:3,247
  • Avg Likes per Tweet:19.6
  • Avg Retweets per Tweet:6.5
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,247 tweets

The average engagement per tweet is moderate, with a balance of likes and retweets. The account uses interactive questions and links to encourage audience participation.

19.6

Avg Likes/Tweet

6.5

Avg Retweets/Tweet

63,667

Total Likes

21,229

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

9

Median Likes

3

Median Retweets

30

75th Percentile

3,115

Top Tweet

0.07

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

62.7%

Original

25.7%

Replies

11.1%

Retweets

0.5%

Quotes

0.0%

Threads

1.6%

With Media

79.3%

With Links

57.6%

With #Tags

38.9%

With @Mentions

32.1%

With Emojis

206

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.41

Reply/Original Ratio

0.05

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

85.2%

Weekday Posts

14.8%

Weekend Posts

Top Hashtags

#guggenheimbilbao (295) #myguggenheimbilbao (97) #bilbao (83) #25aguggenheimbilbao (73) #fotodelasemana (65) #guggenheimbilbaostore (63) #eliassonguggenheimbilbao (63) #kandinskyguggenheimbilbao (53) #museoguggenheim (48) #guggenheimbilbaomw (47)

Most Mentioned

@museoguggenheim (259) @iberdrola (232) @bbk_eus (168) @fundacionbbva (145) @olafureliasson (57) @guggenheim (51) @vwgroup (50) @seguros_bilbao (42) @guggenheimpgc (33) @deia_eus (23)

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Content Strategy Analysis

Based on 3,247 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,036 (63%)
Replies 835 (26%)
Retweets 359 (11%)
Quote Tweets 17 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 359 retweets (11% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,247 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes art enthusiasts, culture lovers, and visitors interested in exhibitions and events. It also reaches a broader audience through interactive and educational content.

Average

Audience Quality

27.1%

Suspicion Index

35.0%

Low-Quality %

25

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

45.6%

Empty Bio

32.9%

<10 Tweets

11.4%

Mass Following (>2K)

0.0%

New (<90 days)

55.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

82.7%

No URL

24.4%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

39,362,118

Total Potential Reach

25

Median Follower Reach

162

75th Percentile Reach

6.6%

>1K followers

0.9%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

48.8%

Creators

24,393 accounts

18.3%

Consumers

9,133 accounts

32.9%

Dormant

16,474 accounts

283

Verified Followers

0.57% of total

5.9%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Madrid, Comunidad de Madrid (583) Madrid (515) España (458) Spain (288) Barcelona (264) México (216) Madrid, Spain (214) Bilbao, Spain (200) Bilbao (196) Madrid, España (185)

380

Verified Followers

0.38% of total

7,764

Protected Accounts

7.76% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@El_Universal_Mx 7,344,623 News outlet news, Mexico, journalism
@LeTour 3,144,034 Cyclist Cycling, Racing, Tour de France
@ObispoPascal 1,707,997 Singer Music, Album, Vinyl
@V_and_A 1,388,309 Museum Art, Design, Performance
@mariavalverde 624,709 Actress Actress, Travel, Fashion
@sirjoancornella 605,423 Artist dark humor, satire, surrealism
@ElHuffPost 588,179 News outlet News, Politics, Culture
@El_Ciudadano 580,814 Journalist Prensa, Libertaria, Denuncia
@SFMOMA 574,500 Museum modern art, contemporary art, museum
@albertochicote 560,100 Chef Cocina, AOVE, Placer

Top Keywords in Follower Bios

art (1,903) vida (1,313) historia (883) musica (849) cultura (744) cultural (734) artist (714) mundo (676) politica (600) amante (590)

Top Hashtags in Follower Bios

#art (179) #arte (115) #culture (65) #cultura (62) #marketing (49) #photography (42) #disen (41) #travel (38) #design (37) #comunicacio (36)

40,543

Followers With Bio

59,457

Followers Without Bio

40.54%

% With Bio

59.46%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,247 analyzed

5,141

Combined Engagement

1,145

Total Likes

3,996

Total Retweets

1,028

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

40%

With @Mentions

60%

With Links

Topical Analysis:

Art Culture Education Engagement Exhibitions Artists

Key Insights & Takeaways

The account frequently highlights notable artists and their works, which helps in educating the audience about art history and contemporary art. It uses interactive questions to engage followers and encourage participation. The content often includes links to additional information, suggesting a focus on education and awareness.

Strengths

  • + Established follower base of 369,354
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MuseoGuggenheim reveals an growing Twitter presence with 369,354 followers. The account demonstrates a content-creator strategy, averaging 26.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025