NBC 15 News
Your central Gulf Coast #News and #Weather headquarters | serving the #MobileAL + #Pensacola areas | Have a news tip or question? [email protected]
60,900
Followers
1,057
Following
164,982
Tweets
78.7
Avg Engagement
638
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @mynbc15's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-05-15
- Verification:No
- Location:Mobile, Alabama
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:2.5
- Avg Retweets per Tweet:76.2
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,249 tweetsOn average, tweets receive around 647 likes and 243 retweets, indicating moderate to high engagement. The account actively interacts with its audience through news tips and questions, fostering a sense of community.
2.5
Avg Likes/Tweet
76.2
Avg Retweets/Tweet
8,018
Total Likes
247,524
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
1
Median Retweets
2
75th Percentile
93,248
Top Tweet
1.29
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
70.7%
Original
1.8%
Replies
26.8%
Retweets
0.7%
Quotes
0.0%
Threads
1.9%
With Media
99.1%
With Links
13.6%
With #Tags
28.1%
With @Mentions
6.3%
With Emojis
156
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.03
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
97.9%
Weekday Posts
2.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 871 retweets (27% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience consists of residents in Mobile, Alabama, and Pensacola, who rely on the account for real-time news and weather updates. The account also attracts followers interested in local stories and community events.
Average
Audience Quality
31.0%
Suspicion Index
42.9%
Low-Quality %
10
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
52.2%
Empty Bio
44.5%
<10 Tweets
9.5%
Mass Following (>2K)
0.0%
New (<90 days)
58.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.8%
No URL
33.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
22,394,005
Total Potential Reach
10
Median Follower Reach
80
75th Percentile Reach
4.4%
>1K followers
0.7%
>10K followers
0.2%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
36.1%
Creators
3,612 accounts
19.4%
Consumers
1,938 accounts
44.5%
Dormant
4,450 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
91
Verified Followers
0.91% of total
1,103
Protected Accounts
11.03% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,075,062 | Wrestler | Wrestling, Motivation, Self-promotion |
| @NOH8Campaign | 799,193 | Activism | equality, bullying, discrimination |
| @Foodimentary | 696,363 | Food Blogger | Food, Celebrate, Holiday |
| @rawsalerts | 578,765 | - | - |
| @ChuckCallesto | 507,492 | Political Strategist | Father, Candidate, Political |
| @2thank | 392,861 | Appreciation Coach | Appreciation, Gratitude, Recognition |
| @AntonioParis | 368,743 | Planetary Scientist | Space, Exploration, Military |
| @DeAnna4Congress | 290,092 | Politician | Politics, Author, MAGA |
| @davenewworld_2 | 289,162 | Reporter | Racism, Reporting, Media |
| @conquerer1 | 235,406 | Entertainer | MUSIC, AWARDS, CELEBRITIES |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,781
Followers With Bio
5,219
Followers Without Bio
47.81%
% With Bio
52.19%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed189,646
Combined Engagement
0
Total Likes
189,646
Total Retweets
37,929
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
100%
With @Mentions
100%
With Links
Topical Analysis:
RT @FallonTonight: D-DAY in Studio 6B. @BTS_twt #SUGA #SUGAonFallon https://t.co/adJLxWgzNl
RT @AMAZlNGNATURE: Rt to bless someone's timeline https://t.co/n3uqXwRBjb
RT @starwars: Warrior. Outcast. Rebel. Jedi. #Ahsoka arrives August 2023 on @DisneyPlus. https://t.co/SBfCgr4WRA
RT @theFlash: Watch worlds collide in trailer 2 for The Flash - Only in Theaters June 16. #TheFlashMovie https://t.co/o3G38KXEcW
RT @IndianaJones: Just released at #StarWarsCelebration: Watch the new trailer for #IndianaJones and the Dial of Destiny, in theaters June 30. https://t.co/yU8Yib7fnj
Key Insights & Takeaways
The account shares a mix of breaking news, local weather updates, and community stories, which helps maintain relevance and engagement. It includes a variety of content types, such as news articles, multimedia links, and nostalgic references, which can attract different segments of the audience. The account's focus on local issues and events positions it as a trusted source of information for its regional audience.
Strengths
- + Established follower base of 60,900
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @mynbc15 reveals an growing Twitter presence with 60,900 followers. The account demonstrates a content-creator strategy, averaging 78.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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