NAACP
Founded 1909, the NAACP is the nation's first and largest grassroots–based civil rights organization. Over 2,000 volunteer-run branches nationwide.
616,881
Followers
28,227
Following
35,196
Tweets
528.1
Avg Engagement
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @NAACP's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-06-05
- Verification:No
- Location:Baltimore, MD
Data Summary
- Tweets Analyzed:3,233
- Avg Likes per Tweet:155.8
- Avg Retweets per Tweet:372.2
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,233 tweetsThe account shows consistent engagement with its followers, indicating a strong community interaction. The average likes and retweets suggest that the content is both informative and shareable.
155.8
Avg Likes/Tweet
372.2
Avg Retweets/Tweet
503,811
Total Likes
1,203,458
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
41
Median Likes
33
Median Retweets
202
75th Percentile
95,921
Top Tweet
0.86
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
45.3%
Original
5.0%
Replies
32.5%
Retweets
17.1%
Quotes
0.0%
Threads
0.2%
With Media
63.6%
With Links
52.3%
With #Tags
57.9%
With @Mentions
7.8%
With Emojis
157
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.11
Reply/Original Ratio
0.53
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
86.0%
Weekday Posts
14.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,233 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,051 retweets (33% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,233 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is primarily interested in civil rights, social justice, and historical events. The content appeals to a broad demographic, including activists, educators, and the general public.
Average
Audience Quality
21.9%
Suspicion Index
21.2%
Low-Quality %
53
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
30.0%
Empty Bio
19.5%
<10 Tweets
16.9%
Mass Following (>2K)
0.0%
New (<90 days)
48.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
78.1%
No URL
12.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
77,862,065
Total Potential Reach
53
Median Follower Reach
256
75th Percentile Reach
9.4%
>1K followers
1.4%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
60.4%
Creators
30,224 accounts
20.1%
Consumers
10,041 accounts
19.5%
Dormant
9,735 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,795
Verified Followers
1.8% of total
13,309
Protected Accounts
13.31% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @WORLDSTAR | 5,671,469 | Entertainment | hiphop, distribution, independent |
| @kerrywashington | 5,504,093 | - | - |
| @UNESCO | 3,682,958 | Organization | Education, Sciences, Culture |
| @THR | 3,459,788 | Entertainment News | Entertainment, News, Reviews |
| @GeorgeTakei | 3,442,055 | Actor | Star Trek, Internet, Resistance |
| @ProjectLincoln | 2,741,040 | Political Strategist | Politics, Activism, Leadership |
| @katiecouric | 1,687,966 | Journalist | Journalism, Cancer Research, Podcasting |
| @RBReich | 1,595,835 | Professor | Economics, Politics, Inequality |
| @dariusrucker | 1,593,671 | Musician | Music, Touring, Beer |
| @goldenglobes | 1,448,782 | Awards Show | Movies, Television, Awards |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
70,130
Followers With Bio
29,870
Followers Without Bio
70.13%
% With Bio
29.87%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,233 analyzed327,803
Combined Engagement
0
Total Likes
327,803
Total Retweets
65,561
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @WUTangKids: 💯👇 https://t.co/Mp1hWMmBBs
RT @adamcbest: Uvalde: AR-15 Buffalo: AR-15 Boulder: AR-15 Orlando: AR-15 Parkland: AR-15 Las Vegas: AR-15 Aurora, CO: AR-15 Sandy Hook: AR…
RT @Twitter: #StopAsianHate #StopAsianHate #StopAsianHate #StopAsianHate #StopAsianHate #StopAsianHate #StopAsianHate #StopAsianHate
RT @mintamolly: My water just now in Jackson, MS https://t.co/LFfat03dCv
RT @January6thCmte: A message from Vice Chair @RepLizCheney about Thursday’s hearing. https://t.co/SsnOOEnyVq
Key Insights & Takeaways
The NAACP emphasizes truth and justice in its messaging, often highlighting historical moments and current events. The account uses hashtags effectively to amplify its message and encourage participation. It focuses on holding public officials accountable and raising awareness about civil rights issues.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 616,881
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @NAACP reveals an well-established Twitter presence with 616,881 followers. The account demonstrates a content-creator strategy, averaging 528.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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