NBC 6 South Florida
South Florida's trusted source for Breaking News, Weather and Traffic. Watch us LIVE, 24/7 the #NBC6 app.
328,859
Followers
1,000
Following
242,497
Tweets
11.4
Avg Engagement
2,613
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @nbc6's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-08-04
- Verification:No
- Location:South Florida
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:2.3
- Avg Retweets per Tweet:9.2
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account maintains moderate engagement with an average of 80 likes and 25 retweets per tweet. Verified accounts make up a small percentage of the followers, indicating a mix of public and private engagement.
2.3
Avg Likes/Tweet
9.2
Avg Retweets/Tweet
7,339
Total Likes
29,792
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
1
Median Retweets
4
75th Percentile
24,519
Top Tweet
0.03
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
86.2%
Original
0.1%
Replies
13.7%
Retweets
0.0%
Quotes
0.0%
Threads
0.8%
With Media
89.0%
With Links
4.2%
With #Tags
14.0%
With @Mentions
2.1%
With Emojis
171
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
77.4%
Weekday Posts
22.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 444 retweets (14% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is residents of South Florida who rely on local news for daily updates. The account also engages with broader audiences through trending topics and public figures.
Average
Audience Quality
31.2%
Suspicion Index
42.3%
Low-Quality %
10
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
52.9%
Empty Bio
42.2%
<10 Tweets
9.4%
Mass Following (>2K)
0.0%
New (<90 days)
62.3%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.1%
No URL
31.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
49,074,847
Total Potential Reach
10
Median Follower Reach
77
75th Percentile Reach
4.2%
>1K followers
0.6%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
37.8%
Creators
18,909 accounts
19.9%
Consumers
9,975 accounts
42.2%
Dormant
21,116 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,346
Verified Followers
1.35% of total
11,872
Protected Accounts
11.87% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,103,418 | Wrestler | Wrestling, Motivation, Self-promotion |
| @DrOz | 3,868,853 | Cardiologist | Health, Wellness, Nutrition |
| @cmrondon | 2,917,409 | Journalist | journalism, radio, television |
| @JoyAnnReid | 2,052,228 | - | - |
| @zlj517 | 1,991,106 | Spokesman | Geopolitics, Diplomacy, Communication |
| @LuluSantos | 1,657,782 | Musician | Music, Art, Creativity |
| @SinghLions | 1,334,669 | Restaurateur | Food, Travel, Influencer |
| @JimCantore | 1,282,061 | Meteorologist | Weather, Meteorology, Nature |
| @funder | 1,106,895 | Journalist | Politics, Journalism, Music |
| @ReporteYa | 1,092,494 | Journalist | Periodismo Ciudadano, Alfabetización Digital, Redes Sociales |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
44,639
Followers With Bio
55,361
Followers Without Bio
44.64%
% With Bio
55.36%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed25,395
Combined Engagement
364
Total Likes
25,031
Total Retweets
5,079
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
RT @supermariomovie: PRESS START. The final #SuperMarioMovie trailer is here! Tickets on sale now: https://t.co/8P2JiqQgNO ❤️ this tweet t…
Camila Cabello credits the strong women in her life for her success as an artist and a person, so it was important to her to celebrate her grandmother’s milestone — the publication of a novel. https://t.co/UpTDREwuT2
RT @LorenaInclanTV: NOW: @FIU students walking out along with other FL universities as part of a planned #CANTBANUS protest against Gov. De…
BREAKING: The City of Miami Beach has issued a state of emergency and set an 11:59 p.m. curfew after a tumultuous weekend of deadly shootings. https://t.co/uQa193P0Cz
RT @FLLFlyer: #Travel Alert ( Update No. 9): Airline operations at #FLL are set to begin at 9AM, Friday, April 14, 2023. Travelers are advi…
Key Insights & Takeaways
The account highlights personal stories and community impact, which helps humanize news coverage. It covers a wide range of topics, from breaking news to personal narratives, appealing to diverse interests. The use of verified accounts and real-time updates strengthens its credibility and trustworthiness.
Strengths
- + Established follower base of 328,859
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @nbc6 reveals an growing Twitter presence with 328,859 followers. The account demonstrates a content-creator strategy, averaging 11.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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