Disaster Operations
The Kenya National Disaster Operation Centre manages and coordinates disaster response at a national level.Mail [email protected]/ +254-0776390897
161,162
Followers
577
Following
3,407
Tweets
18.1
Avg Engagement
263
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @NDOCKenya's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2011-04-28
- Verification:No
- Location:Nairobi, Kenya.+254 0202151053
Data Summary
- Tweets Analyzed:3,165
- Avg Likes per Tweet:0.8
- Avg Retweets per Tweet:17.3
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,165 tweetsThe account has moderate engagement with an average of 38 likes and 149 retweets per tweet. Engagement is likely driven by the urgency and relevance of the content.
0.8
Avg Likes/Tweet
17.3
Avg Retweets/Tweet
2,666
Total Likes
54,656
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
4
Median Retweets
13
75th Percentile
1,840
Top Tweet
0.11
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
47.9%
Original
13.2%
Replies
38.5%
Retweets
0.4%
Quotes
0.0%
Threads
0.3%
With Media
23.6%
With Links
32.6%
With #Tags
68.1%
With @Mentions
1.0%
With Emojis
117
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.28
Reply/Original Ratio
0.01
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
74.6%
Weekday Posts
25.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,165 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,219 retweets (39% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,165 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes the general public, emergency responders, and government officials. The content is tailored for those needing immediate updates during crises.
Average
Audience Quality
28.6%
Suspicion Index
32.6%
Low-Quality %
30
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
41.4%
Empty Bio
39.5%
<10 Tweets
10.6%
Mass Following (>2K)
0.0%
New (<90 days)
57.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.0%
No URL
23.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
22,536,053
Total Potential Reach
30
Median Follower Reach
115
75th Percentile Reach
4.1%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
29.6%
Creators
14,798 accounts
30.9%
Consumers
15,433 accounts
39.5%
Dormant
19,769 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
123
Verified Followers
0.12% of total
7,315
Protected Accounts
7.24% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @RailaOdinga | 4,278,296 | Politician | Politics, Infrastructure, Africa |
| @CapitalFMKenya | 1,700,637 | Media | music, news, sports |
| @SinghLions | 1,333,719 | Restaurateur | Food, Travel, Influencer |
| @soledadobrien | 1,317,839 | Journalist | working, mom, journalist |
| @crpfindia | 1,308,931 | Security personnel | National Security, Service, Protection |
| @WMutunga | 1,250,805 | Judge | Youth, Justice, Inspiration |
| @GvnMutula | 1,113,503 | Politician | Politics, Law, Makueni |
| @EstherPassaris | 749,706 | Politician | Women empowerment, legislative advocacy, gender equality |
| @SenRehmanMalik | 744,597 | Politician | Politics, Security, Writing |
| @ntsa_kenya | 621,592 | Transportation Safety | Road safety, transport, authority |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
55,095
Followers With Bio
45,904
Followers Without Bio
54.55%
% With Bio
45.45%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,165 analyzed6,895
Combined Engagement
0
Total Likes
6,895
Total Retweets
1,379
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
100%
With @Mentions
20%
With Links
Topical Analysis:
RT @KenyaRedCross: Families searching for their loved ones can call our tracing hotline on 0715 820219. #Riversideattack
RT @antonioguterres: #EarthHour is a call to massively increase #ClimateAction & a reminder that all of us can play our part. I invite you…
RT @WHO: WHO Director-General Dr Margaret Chan: #ZikaVirus & #microcephaly situation is a Public Health Emergency of Intl Concern #alert
RT @StateHouseKenya: https://t.co/bj30qttOj5
RT @richardbranson: Our thoughts are with all affected in Nairobi - now is the time #Kenya needs our support. I'll be visiting Kenya soon h…
Key Insights & Takeaways
The account frequently collaborates with other official entities to provide real-time updates. Content is focused on emergency response, public safety, and disaster management. It uses verified accounts to enhance credibility and ensure accurate information dissemination.
Strengths
- + Established follower base of 161,162
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @NDOCKenya reveals an growing Twitter presence with 161,162 followers. The account demonstrates a content-creator strategy, averaging 18.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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