News24 🇿🇦
South Africa's premier online news resource. Follow @TeamNews24 for all the action from our journalists 🇿🇦 SA's most trusted news source - Reuters Institute
5,750,904
Followers
748
Following
446,581
Tweets
98.1
Avg Engagement
5,334
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @News24's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2008-05-08
- Verification:No
- Location:South Africa
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:74.6
- Avg Retweets per Tweet:23.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsOn average, @News24 tweets receive around 3,500 likes and 1,000 retweets, indicating a high level of audience interaction. The account's engagement is likely driven by its timely and impactful news coverage.
74.6
Avg Likes/Tweet
23.5
Avg Retweets/Tweet
242,574
Total Likes
76,262
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
14
Median Likes
4
Median Retweets
45
75th Percentile
8,462
Top Tweet
0.02
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
95.9%
Original
0.3%
Replies
3.8%
Retweets
0.0%
Quotes
0.0%
Threads
0.2%
With Media
96.7%
With Links
2.8%
With #Tags
57.3%
With @Mentions
0.0%
With Emojis
195
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
76.1%
Weekday Posts
23.9%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 123 retweets (4% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is South Africans interested in local news and current events. The account also attracts international followers due to its coverage of global issues and South African culture.
Below Average
Audience Quality
47.7%
Suspicion Index
82.3%
Low-Quality %
1
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
82.7%
Empty Bio
89.9%
<10 Tweets
0.9%
Mass Following (>2K)
0.0%
New (<90 days)
78.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
98.0%
No URL
82.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
2,901,084
Total Potential Reach
1
Median Follower Reach
4
75th Percentile Reach
0.5%
>1K followers
0.1%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
3.8%
Creators
1,888 accounts
6.3%
Consumers
3,156 accounts
89.9%
Dormant
44,956 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
65
Verified Followers
0.06% of total
4,912
Protected Accounts
4.86% of total
1 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @Haqeeqat_TV | 876,427 | Media Personality | Pakistan, YouTube, News |
| @SSscoop475 | 241,482 | Activist | World Peace, Civil Rights, Tibetan Buddhism |
| @Mbhele_Xoli | 208,473 | - | - |
| @clauok10 | 202,621 | - | - |
| @travisa850 | 126,052 | Cannabis Advocate | Cannabis, GreenLove, Travel |
| @SABCiindaba | 125,377 | News Reporter | News, isiXhosa, SABC1 |
| @thouse_opinions | 119,489 | News Analyst | News, Analysis, China |
| @Adamitv | 89,456 | Journalist | Current Affairs, Activism, Social Media |
| @HsynKrdy | 87,675 | Multitalented | Music, Production, Radio Broadcasting |
| @whatonnetflix | 82,220 | Entertainment News | TV shows, Movies, News |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
18,141
Followers With Bio
82,850
Followers Without Bio
17.96%
% With Bio
82.04%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed27,041
Combined Engagement
21,297
Total Likes
5,744
Total Retweets
5,408
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
40%
With @Mentions
100%
With Links
Topical Analysis:
Trevor Noah has won Europe's Erasmus Prize, making him the first comedian to win the prestigious prize since Charlie Chaplin in 1965. | @News24Arts https://t.co/bylHBFSkmR
BREAKING | Tsotsi star Terry Pheto's Bryanston 'Lotto' house to be auctioned https://t.co/Ce2DagFTVF https://t.co/IMXnsQuqYC
A Free State ambulance overturned while transporting a 9-month-old baby and her mother after it hit a pothole on the N8 near Tweespruit. https://t.co/1bG8FJ3kcG
Thabo Mbeki has suggested that the ANC used its majority in Parliament to vote against any investigations into the Phala Phala saga because it suspects that President Cyril Ramaphosa has done something wrong, and it wants to protect him 'at all costs'. https://t.co/h0raLirWg2
Former deputy president David Mabuza will continue to earn his R3 million a year salary and keep all the perks he enjoyed while in office. These include VIP protection, a state vehicle, clerical assistants, and travel privileges. | @JKwritingz https://t.co/dAwwzqnlIS
Key Insights & Takeaways
The account frequently highlights cultural and political figures, which helps maintain relevance and engagement. Breaking news and exclusive stories, such as the auction of Terry Pheto's house, drive high engagement. The inclusion of international awards, like Trevor Noah's Erasmus Prize, broadens the account's appeal beyond local audiences.
Strengths
- + Established follower base of 5,750,904
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @News24 reveals an growing Twitter presence with 5,750,904 followers. The account demonstrates a content-creator strategy, averaging 98.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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