Nick Underhill

Nick Underhill

@nick_underhill

@nofnetwork

New Orleans https://neworleans.football/ Joined 2009-02-27 Date of Analysis: Dec 16, 2025

91,163

Followers

989

Following

66,013

Tweets

209.7

Avg Engagement

1,682

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @nick_underhill's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-02-27
  • Verification:No
  • Location:New Orleans

Data Summary

  • Tweets Analyzed:3,226
  • Avg Likes per Tweet:132.7
  • Avg Retweets per Tweet:77.0
  • Followers Analyzed:10,999

Engagement Analysis

Based on 3,226 tweets

His tweets typically receive a high number of likes and retweets, indicating a loyal and active audience. The average engagement per tweet is substantial, reflecting a strong connection with followers.

132.7

Avg Likes/Tweet

77.0

Avg Retweets/Tweet

428,003

Total Likes

248,467

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

7

Median Likes

4

Median Retweets

147

75th Percentile

58,108

Top Tweet

2.3

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

25.4%

Original

48.2%

Replies

17.1%

Retweets

9.3%

Quotes

0.0%

Threads

0.3%

With Media

35.9%

With Links

3.6%

With #Tags

70.7%

With @Mentions

2.2%

With Emojis

112

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.9

Reply/Original Ratio

0.54

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

76.8%

Weekday Posts

23.2%

Weekend Posts

Top Hashtags

#saints (80) #panthers (5) #saintsdraft (4) #texans (4) #eagles (4) #thedraftstartsinmobile (4) #tulane (3) #jets (3) #browns (3) #9sports (3)

Most Mentioned

@nofnetwork (549) @miketriplett (206) @nick_underhill (140) @brookechesney (78) @hardhidewhiskey (46) @saints (42) @rapsheet (39) @badeauxlaw (35) @saints2death (32) @pjscoffee (27)

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Content Strategy Analysis

Based on 3,226 tweets

Content Type Distribution

Content Breakdown

Original Tweets 818 (25%)
Replies 1,555 (48%)
Retweets 553 (17%)
Quote Tweets 300 (9%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 553 retweets (17% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,226 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,999 followers

His audience appears to be interested in sports, particularly NFL and college football, as well as social media trends. The engagement suggests a community that values humor and candid commentary.

Average

Audience Quality

25.3%

Suspicion Index

34.5%

Low-Quality %

34

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

49.2%

Empty Bio

28.7%

<10 Tweets

11.9%

Mass Following (>2K)

0.0%

New (<90 days)

47.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

89.7%

No URL

19.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

18,010,486

Total Potential Reach

34

Median Follower Reach

168

75th Percentile Reach

5.9%

>1K followers

0.8%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

49.4%

Creators

5,437 accounts

21.9%

Consumers

2,407 accounts

28.7%

Dormant

3,155 accounts

161

Verified Followers

1.46% of total

5.0%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

New Orleans, LA (272) United States (137) Louisiana, USA (121) Houston, TX (67) Baton Rouge, LA (66) Los Angeles, CA (44) California, USA (43) New Orleans (43) Atlanta, GA (39) Dallas, TX (38)

161

Verified Followers

1.46% of total

1,010

Protected Accounts

9.18% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@AdamSchefter 10,373,123 Sports Journalist NFL, Insider, Podcast
@IamMzilikazi 551,493 Musician Pan-African music, Album, Rise
@Moreno 430,786 Influencer Business, Manager, Serious
@phillyrob1 273,888 Unknown East Coast, Philly, Rob
@MeganMakinMoney 198,072 Content Creator Jokes, bets, content
@sidneyrema 197,296 - -
@THEREALESMITTY 177,256 Music Producer Music production, engineering, business
@AllbrightNFL 167,797 Sports Analyst Broncos, Reporter, Analyst
@thecoachtube 159,474 Sports coaching sports, coaching, potential
@vaselysapunov 131,612 Musician Music, Jesus, Truth

Top Keywords in Follower Bios

saints (382) sports (358) love (263) football (247) life (203) father (160) husband (155) god (149) orleans (142) lsu (116)

Top Hashtags in Follower Bios

#saints (87) #whodat (63) #geauxtigers (26) #1 (24) #pelicans (23) #raidernation (21) #whodatnation (19) #maga (16) #lakeshow (15) #flyeaglesfly (15)

5,592

Followers With Bio

5,407

Followers Without Bio

50.84%

% With Bio

49.16%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,226 analyzed

139,150

Combined Engagement

18,418

Total Likes

120,732

Total Retweets

27,830

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

80%

With @Mentions

40%

With Links

Topical Analysis:

Sports Commentary Humor Social Media Engagement

Key Insights & Takeaways

He frequently shares sports-related content, especially involving NFL players and teams. His tweets often include personal opinions and humor, which resonate with his audience. He engages with other users and shares links to social media content, indicating a mix of personal and public interaction.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 91,163
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @nick_underhill reveals an well-established Twitter presence with 91,163 followers. The account demonstrates a conversation-first approach, averaging 209.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025