Nick Heath

Nick Heath

@nickheathsport

Commentator | Journalist. @rugbyworldcup @Womens6Nations @thepwr @premrugby @ChampionsCup. Co-founder @prideintouch. Will say hello to all dogs. He/him 🏳️‍🌈

Tooting, London https://linktr.ee/nickheathsport Joined 2009-10-14 Date of Analysis: Dec 16, 2025

102,243

Followers

6,200

Following

55,977

Tweets

94.2

Avg Engagement

454

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @nickheathsport's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-10-14
  • Verification:No
  • Location:Tooting, London

Data Summary

  • Tweets Analyzed:3,234
  • Avg Likes per Tweet:26.7
  • Avg Retweets per Tweet:67.5
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,234 tweets

His tweets typically receive a high number of likes and retweets, showing strong audience interaction. The engagement is consistent across his content, whether it's about rugby or social issues.

26.7

Avg Likes/Tweet

67.5

Avg Retweets/Tweet

86,201

Total Likes

218,378

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

7

Median Likes

0

Median Retweets

29

75th Percentile

59,612

Top Tweet

0.92

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Commentator

Adds perspective to others content

30.4%

Original

30.0%

Replies

12.5%

Retweets

27.1%

Quotes

0.0%

Threads

0.6%

With Media

51.2%

With Links

14.4%

With #Tags

63.2%

With @Mentions

19.2%

With Emojis

148

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.99

Reply/Original Ratio

2.18

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

69.3%

Weekday Posts

30.7%

Weekend Posts

Top Hashtags

#rwc2021 (94) #tiktokw6n (39) #nickspubquiz (27) #redroses (25) #eurovision (9) #london7s (8) #rwc2023 (7) #premier15s (6) #engvfra (6) #rugby (5)

Most Mentioned

@womens6nations (142) @premier15s (127) @nickheathsport (92) @bbciplayer (62) @rugbyworldcup (61) @scrumqueens (59) @englandrugby (58) @alidonnelly (48) @itvrugby (40) @sixnationsu20 (38)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,234 tweets

Content Type Distribution

Content Breakdown

Original Tweets 983 (30%)
Replies 970 (30%)
Retweets 403 (12%)
Quote Tweets 878 (27%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 403 retweets (12% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,234 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

His audience includes rugby enthusiasts, sports journalists, and LGBTQ+ advocates. He also interacts with dog lovers, indicating a more casual and inclusive community.

Good

Audience Quality

18.4%

Suspicion Index

22.0%

Low-Quality %

109

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

34.4%

Empty Bio

15.5%

<10 Tweets

15.8%

Mass Following (>2K)

0.0%

New (<90 days)

33.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

79.5%

No URL

9.6%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

35,258,648

Total Potential Reach

109

Median Follower Reach

423

75th Percentile Reach

13.2%

>1K followers

2.1%

>10K followers

0.6%

>50K followers

0.4%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

68.6%

Creators

6,857 accounts

15.9%

Consumers

1,593 accounts

15.5%

Dormant

1,550 accounts

78

Verified Followers

0.78% of total

12.8%

Professional Bios

founder, dev, analyst, etc.

0.18

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (337) London (293) United Kingdom (126) England, United Kingdom (106) UK (79) Cardiff, Wales (43) Wales, United Kingdom (41) London, UK (39) Manchester (38) Manchester, England (37)

78

Verified Followers

0.78% of total

986

Protected Accounts

9.86% of total

9 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,093,349 Wrestler Wrestling, Motivation, Self-promotion
@SinghLions 1,330,882 Restaurateur Food, Travel, Influencer
@RosannaPansino 902,144 YouTuber YouTuber, Baker, Author
@MilesSTEREOS 858,546 Musician Guitarist, Writer, Producer
@laura_woodsy 736,224 Sports Broadcaster Sports, TV, Radio
@SixNationsRugby 553,320 Sports Organization Rugby, Championship, Women's Rugby
@WorldRugby 530,237 Sports Governance Rugby, News, Updates
@DaveWeasel 509,541 Comedian comedy, podcasting, live events
@Scotlandteam 427,802 Rugby Rugby, Scotland, AsOne
@coldwarsteve 424,022 Artist satire, art, politics

Top Keywords in Follower Bios

rugby (1,088) views (518) sports (385) love (332) sport (243) lover (205) player (204) life (202) coach (201) music (197)

Top Hashtags in Follower Bios

#fbpe (16) #rugby (12) #blacklivesmatter (11) #gtto (11) #blm (10) #coyq (8) #ynwa (7) #lgbtq (7) #lfc (6) #coys (6)

6,564

Followers With Bio

3,436

Followers Without Bio

65.64%

% With Bio

34.36%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,234 analyzed

152,036

Combined Engagement

0

Total Likes

152,036

Total Retweets

30,407

Avg per Tweet

Key Metrics for Viral Tweets

20%

With Media

0%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Rugby Lgbtq+ Rights Sports Commentary Social Advocacy Inclusivity

Key Insights & Takeaways

He frequently addresses LGBTQ+ issues in rugby, highlighting the importance of inclusivity. He covers significant rugby events and policy changes, positioning himself as an informed commentator. His engagement with dog lovers suggests a more personal and approachable side to his public persona.

Strengths

  • + Established follower base of 102,243
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @nickheathsport reveals an growing Twitter presence with 102,243 followers. The account demonstrates a content-creator strategy, averaging 94.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025