Nick Hedley
Editor of The Progress Playbook: https://theprogressplaybook.com/ @progressplaybk
70,733
Followers
15,345
Following
89,335
Tweets
207.9
Avg Engagement
252
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @nickhedley's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2010-12-15
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:17.0
- Avg Retweets per Tweet:191.0
- Followers Analyzed:9,998
Engagement Analysis
Based on 3,249 tweetsHis tweets receive a high number of likes and retweets, indicating strong audience interaction. The engagement suggests his content is both informative and timely.
17.0
Avg Likes/Tweet
191.0
Avg Retweets/Tweet
55,125
Total Likes
620,416
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
2
Median Retweets
44
75th Percentile
45,337
Top Tweet
2.94
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
13.7%
Original
44.8%
Replies
40.2%
Retweets
1.3%
Quotes
0.0%
Threads
0.3%
With Media
49.2%
With Links
6.6%
With #Tags
85.1%
With @Mentions
9.4%
With Emojis
158
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
3.26
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
86.8%
Weekday Posts
13.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 1,306 retweets (40% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 9,998 followersHis audience is likely interested in global energy policies, economic indicators, and international news. They are likely politically and environmentally conscious individuals.
Average
Audience Quality
21.3%
Suspicion Index
25.6%
Low-Quality %
111
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
36.5%
Empty Bio
22.3%
<10 Tweets
20.7%
Mass Following (>2K)
0.0%
New (<90 days)
31.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
82.7%
No URL
14.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
28,261,806
Total Potential Reach
111
Median Follower Reach
437
75th Percentile Reach
13.4%
>1K followers
1.7%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
57.3%
Creators
5,727 accounts
20.4%
Consumers
2,039 accounts
22.3%
Dormant
2,232 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
180
Verified Followers
1.8% of total
712
Protected Accounts
7.12% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,076,004 | Wrestler | Wrestling, Motivation, Self-promotion |
| @NelsonMandela | 1,557,347 | Activist | Human rights, equality, justice |
| @Marcus4Georgia | 415,493 | Politician | Army Veteran, Patriot, Democrat |
| @sweetanita | 377,333 | - | - |
| @islivingston | 335,171 | - | - |
| @WholeMarsBlog | 321,076 | - | - |
| @loyisomacdonald | 311,706 | Actor | Acting, Entertainment, Comedy |
| @nj_ayuk | 275,422 | Lawyer | Energy, Law, Africa |
| @Erasmus_95 | 237,790 | Footballer | Football, Athlete, Snapchat |
| @Enghumbhini | 189,851 | Politician | Debate, engage, differ |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,351
Followers With Bio
3,649
Followers Without Bio
63.51%
% With Bio
36.49%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed137,093
Combined Engagement
0
Total Likes
137,093
Total Retweets
27,419
Avg per Tweet
Key Metrics for Viral Tweets
20%
With Media
0%
With Hashtags
100%
With @Mentions
80%
With Links
Topical Analysis:
RT @historyinmemes: Pale Blue Dot is a photo of Earth that was taken by the Voyager 1 space probe in 1990 from a distance of about 6 billion kilometers (3.7 billion miles) as it was leaving our solar system. This is what Carl Sagan said about the photo: "Look again at that dot.
RT @TansuYegen: 🤔 https://t.co/FBLTzrJsch
RT @shannonrwatts: Two dozen white supremacists are outside the main Disney World entrance in Orlando right now, marching with signs featuring Gov DeSantis’s face, swastikas, the n-word and homophobic slurs. This is the 2023 Republican Party. https://t.co/9BSg2PfPHN https://t.c
RT @historyinmemes: People in the '80s react to new laws against drinking and driving https://t.co/NcH37yqPZ4
RT @benphillips76: Sometimes a crisis hits so hard that a country needs help from others to overcome it. That’s not one-way humanitarian saviourism, it’s international solidarity. 200 South African firefighters land in Edmonton, Canada to help fight the wildfire. Sound up 🔊 https
Key Insights & Takeaways
Nick Hedley frequently shares data on countries' renewable energy progress, highlighting Spain's success in the energy transition. He emphasizes positive economic developments, such as South Africa's currency recovery and fuel price cuts. He provides comparative insights on renewable energy adoption across multiple European and global countries.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 70,733
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @nickhedley reveals an well-established Twitter presence with 70,733 followers. The account demonstrates a conversation-first approach, averaging 207.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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