NOLA.com
Latest news and updates from the Pulitzer Prize-winning newsroom of https://nola.com/ & The Times-Picayune | New Orleans Advocate.
320,686
Followers
1,559
Following
374,942
Tweets
10.1
Avg Engagement
3,031
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @NOLAnews's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-03-21
- Verification:No
- Location:New Orleans, LA
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:7.2
- Avg Retweets per Tweet:2.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account maintains moderate engagement with an average of 189 likes and 58 retweets per tweet, indicating a consistent but not highly interactive audience.
7.2
Avg Likes/Tweet
2.9
Avg Retweets/Tweet
23,489
Total Likes
9,279
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
1
Median Retweets
11
75th Percentile
580
Top Tweet
0.03
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
97.4%
Original
0.3%
Replies
2.2%
Retweets
0.1%
Quotes
0.0%
Threads
3.6%
With Media
98.7%
With Links
0.4%
With #Tags
2.2%
With @Mentions
0.4%
With Emojis
106
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.06
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
77.8%
Weekday Posts
22.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 72 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience primarily consists of residents of New Orleans and Louisiana, as well as national followers interested in local news and sports.
Below Average
Audience Quality
38.7%
Suspicion Index
60.0%
Low-Quality %
2
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
64.6%
Empty Bio
64.9%
<10 Tweets
5.4%
Mass Following (>2K)
0.0%
New (<90 days)
69.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
93.3%
No URL
55.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
27,817,553
Total Potential Reach
2
Median Follower Reach
18
75th Percentile Reach
2.6%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
20.8%
Creators
10,405 accounts
14.3%
Consumers
7,154 accounts
64.9%
Dormant
32,441 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
926
Verified Followers
0.93% of total
10,868
Protected Accounts
10.87% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,103,231 | Wrestler | Wrestling, Motivation, Self-promotion |
| @funder | 1,106,920 | Journalist | Politics, Journalism, Music |
| @rosemcgowan | 985,478 | Director | art, reading, truth |
| @JenCarfagno | 960,141 | Meteorologist | sunrise, sunset, dew point |
| @ZachBoychuk | 829,453 | Hockey Player | Hockey, Meme/NFT Trading, Ethereum |
| @NOH8Campaign | 801,561 | Activism | equality, bullying, discrimination |
| @Foodimentary | 703,657 | Food Blogger | Food, Celebrate, Holiday |
| @rolandsmartin | 698,270 | Host | hosting, CEO, commentator |
| @TayeDiggs | 647,495 | Actor | acting, chocolate, hosting |
| @gmfb | 571,491 | Sports Analyst | Football, NFL, Morning TV |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
45,916
Followers With Bio
54,084
Followers Without Bio
45.92%
% With Bio
54.08%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed1,733
Combined Engagement
1,164
Total Likes
569
Total Retweets
347
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
20%
With @Mentions
100%
With Links
Topical Analysis:
LSU WINS ITS FIRST BASKETBALL NATIONAL TITLE! https://t.co/lVMapBJCIg
New Orleans woman, 46, has outlived three of her children - all victims of gun violence https://t.co/y7ZmOzV2Ij
The LSU women are headed back to the Final Four for the first time since 2008! https://t.co/9jM41RoPBj
RT @DavidGrunfeld: The Northside Skull and Bones Gang wake up The Treme on Mardi Gras in New Orleans. David Grunfeld video @NOLAnews https:…
Recall campaign fails to get enough signatures to force vote on Mayor LaToya Cantrell https://t.co/d2624zdtnL
Key Insights & Takeaways
The account frequently highlights major sports events, such as LSU's national basketball title, which likely drives significant engagement. It also covers sensitive and impactful local stories, such as the tragic case of a woman who lost her children to gun violence, showing a commitment to community reporting. The mix of sports and local news helps maintain a broad and engaged audience.
Strengths
- + Established follower base of 320,686
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @NOLAnews reveals an growing Twitter presence with 320,686 followers. The account demonstrates a content-creator strategy, averaging 10.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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