Noticiero 90 Minutos

Noticiero 90 Minutos

@Noti90Minutos

Noticias de Cali y la región. Conéctate también a nuestras emisiones de lunes a viernes a las 8:00 a.m. y 1:00 p.m. e infórmate de los hechos del día.

Cali, Valle del Cauca. https://www.90minutos.co/ Joined 2011-06-03 Date of Analysis: Dec 16, 2025

413,251

Followers

483

Following

153,179

Tweets

5.4

Avg Engagement

578

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Noti90Minutos's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2011-06-03
  • Verification:No
  • Location:Cali, Valle del Cauca.

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:4.3
  • Avg Retweets per Tweet:1.1
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account sees an average of 165 likes and 44 retweets per tweet, suggesting moderate engagement. The content is primarily news-based, which may influence the level of interaction.

4.3

Avg Likes/Tweet

1.1

Avg Retweets/Tweet

13,909

Total Likes

3,728

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

1

Median Retweets

6

75th Percentile

483

Top Tweet

0.01

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

97.8%

Original

0.0%

Replies

2.2%

Retweets

0.0%

Quotes

0.0%

Threads

0.0%

With Media

96.0%

With Links

97.7%

With #Tags

2.4%

With @Mentions

5.4%

With Emojis

176

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

88.8%

Weekday Posts

11.2%

Weekend Posts

Top Hashtags

#noti90 (2625) #90sports (249) #opineen90 (103) #envivo (70) #noticiascali (65) #últimahora (55) #noticias (45) #opinión (19) #ultimahora (13) #opinión90 (12)

Most Mentioned

@uaoplay (137) @noti90minutos (71) @noti90 (12) @gerardoquinte (2) @camaracali (1) @dianita_hernand (1) @movilidadcali (1) @jorgeivanospina (1) @cancilleriacol (1) @lauao (1)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,179 (98%)
Replies 0 (0%)
Retweets 71 (2%)
Quote Tweets 0 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 71 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is likely residents of Cali and the surrounding area who seek local news and updates. The account also attracts followers interested in regional politics and social issues.

Below Average

Audience Quality

42.6%

Suspicion Index

63.5%

Low-Quality %

1

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

67.0%

Empty Bio

73.1%

<10 Tweets

1.5%

Mass Following (>2K)

0.0%

New (<90 days)

82.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

97.9%

No URL

60.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

18,069,307

Total Potential Reach

1

Median Follower Reach

5

75th Percentile Reach

0.8%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

11.4%

Creators

5,715 accounts

15.5%

Consumers

7,752 accounts

73.1%

Dormant

36,533 accounts

18

Verified Followers

0.04% of total

1.1%

Professional Bios

founder, dev, analyst, etc.

0.02

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Cali, Colombia (2,338) Colombia (580) Valle del Cauca, Colombia (349) Bogotá, D.C., Colombia (227) Cali (210) Palmira, Colombia (129) Medellín, Colombia (117) colombia (108) cali (87) Jamundí, Colombia (63)

41

Verified Followers

0.04% of total

6,506

Protected Accounts

6.51% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,104,443 Wrestler Wrestling, Motivation, Self-promotion
@Declaracion 905,510 - -
@JuanOrlandoH 459,738 Politician politics, leadership, Honduras
@FabianVargas6 314,311 Footballer Futbol, Profesor, Deporte
@DonIzquierdo_ 259,243 Activista Activismo, Defensa de la vida, Proyecto independiente
@PrensaUNAL 250,816 Journalist Universidad, Noticias, Difusión
@kienyke 229,795 News Outlet Noticias, Datos, Actualidad
@JoseCarlosTecno 221,194 Journalist Technology, Geek, Journalism
@PalomaSenadora 213,007 - -
@MorelDLeon 127,256 - -

Top Keywords in Follower Bios

dios (2,217) vida (1,948) cali (1,265) colombia (982) gusta (942) familia (876) amor (839) feliz (812) futbol (804) siempre (724)

Top Hashtags in Follower Bios

#antiuribista (34) #soscolombia (32) #colombia (22) #nosestanmatando (14) #cali (11) #resistencia (9) #antiuribistasigueantiuribista (8) #un (8) #progresistasigueprogresista (7) #petropresidente (7)

40,049

Followers With Bio

59,951

Followers Without Bio

40.05%

% With Bio

59.95%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

1,453

Combined Engagement

1,149

Total Likes

304

Total Retweets

291

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

Local News Politics Social Issues Regional Events Public Figures Community Updates

Key Insights & Takeaways

The account frequently reports on local politics and public figures, which may drive engagement. It covers both current events and unexpected news, such as the survival of a controversial figure. The account uses hashtags and links to additional content, possibly to drive traffic to other platforms or broadcasts.

Strengths

  • + Established follower base of 413,251
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Noti90Minutos reveals an growing Twitter presence with 413,251 followers. The account demonstrates a content-creator strategy, averaging 5.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025