올리브영

올리브영

@oliveyoung

도움 필요하시면↗️ 말씀↘️ 해주세요↗️

올갱이들 마음 속 https://m.oliveyoung.co.kr/ Joined 2009-07-03 Date of Analysis: Dec 16, 2025

153,069

Followers

11,553

Following

2,072

Tweets

595.7

Avg Engagement

80

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @oliveyoung's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-07-03
  • Verification:Yes
  • Location:올갱이들 마음 속

Data Summary

  • Tweets Analyzed:1,591
  • Avg Likes per Tweet:364.7
  • Avg Retweets per Tweet:231.0
  • Followers Analyzed:10,000

Engagement Analysis

Based on 1,591 tweets

The account has high engagement with an average of 15,094 likes and 6,546 retweets per tweet. It uses hashtags and promotions to drive interaction and visibility.

364.7

Avg Likes/Tweet

231.0

Avg Retweets/Tweet

580,242

Total Likes

367,541

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

58

75th Percentile

30,766

Top Tweet

3.89

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

26.3%

Original

59.6%

Replies

1.0%

Retweets

13.1%

Quotes

0.0%

Threads

0.0%

With Media

37.2%

With Links

26.4%

With #Tags

66.2%

With @Mentions

40.5%

With Emojis

100

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

2.27

Reply/Original Ratio

13.0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

94.2%

Weekday Posts

5.8%

Weekend Posts

Top Hashtags

#올리브영 (305) #올영 (51) #올영세상 (46) #이벤트 (38) #올리브영카이 (27) #올리브영화사 (26) #올리브영비건뷰티 (25) #올영세일 (20) #가고켜고 (19) #올리브데이 (17)

Most Mentioned

@chul0828 (105) @gangmin84 (79) @sunya83 (25) @lisa___a (15) @cj_onecard (13) @officialmonstax (12) @cndec19 (11) @slinenoonhwa (8) @ivestarship (8) @yongshoblanc (8)

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Content Strategy Analysis

Based on 1,591 tweets

Content Type Distribution

Content Breakdown

Original Tweets 418 (26%)
Replies 949 (60%)
Retweets 16 (1%)
Quote Tweets 208 (13%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 16 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 1,591 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience primarily consists of beauty enthusiasts and eco-conscious consumers interested in vegan products. They are likely young adults who follow K-pop idols and beauty trends.

Good

Audience Quality

17.9%

Suspicion Index

25.1%

Low-Quality %

17

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.1%

Empty Bio

17.3%

<10 Tweets

1.9%

Mass Following (>2K)

0.0%

New (<90 days)

45.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.8%

No URL

13.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

2,728,024

Total Potential Reach

17

Median Follower Reach

144

75th Percentile Reach

2.7%

>1K followers

0.2%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

70.1%

Creators

7,006 accounts

12.6%

Consumers

1,263 accounts

17.3%

Dormant

1,731 accounts

33

Verified Followers

0.33% of total

0.3%

Professional Bios

founder, dev, analyst, etc.

0.15

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

대한민국 (116) 대한민국 서울 (47) 2n (35) Seoul, Republic of Korea (22) Republic of Korea (19) ZB1 (19) 성인 (16) EX6 (13) 6 (9) 서울 (8)

33

Verified Followers

0.33% of total

1,662

Protected Accounts

16.62% of total

2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@IamMzilikazi 550,606 Musician Pan-African music, Album, Rise
@LiLi52736352 216,035 Unknown -
@BAEKHYUNinweibo 97,644 Singer Kpop, EXO, Music
@knsceo 56,133 CEO News, CEO, KNS
@lithameyile 39,846 - -
@enmyo_cos 29,338 - -
@wemir1 27,582 - -
@P_ur__ge 25,932 - -
@Niaaa_Jniaaa 19,450 - -
@yyc1964 17,903 - -

Top Keywords in Follower Bios

zb (172) x (63) account (62) ing (60) love (59) dm (36) exo (35) free (30) life (28) bts (25)

Top Hashtags in Follower Bios

#zb1 (134) #한유진 (64) #김태래 (49) #성한빈 (41) #김지웅 (37) #장하오 (37) #김규빈 (31) #제로베이스원 (29) #제베원 (26) #제로즈 (25)

6,290

Followers With Bio

3,710

Followers Without Bio

62.9%

% With Bio

37.1%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 1,591 analyzed

125,276

Combined Engagement

87,689

Total Likes

37,587

Total Retweets

25,055

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Vegan Beauty Influencer Marketing Customer Engagement
올리브영
@oliveyoung

다들 눈치가 제법인걸,,후후👀 올갱이들에게 📐각잡고 정식으로 소개할게😆 올리브영의 NEW MODEL😎 💖 카이 &amp; 화사 💖 멋지고 귀엽고 다 하는 우리 모델들 얼른 영상으로 확인해줘!! 덕분에 담당자 기부니도 화사하다카이✨ 너두 조아? 그럼 맘찍❤ 너무 기대 된다궁?! 그럼 RT😉 https://t.co/OHInJe5zTh

2022-09-15
Retweets: 11,457 Likes: 19,309 Engagement: 30,766
올리브영
@oliveyoung

Live your color! Play vegan🌿 나를 표현하는 스타일리시한 가치소비, 올리브영 비건뷰티 👉민혁, 주헌, 리즈의 컬러를 만나보세요💕 💚참여방법 : 비건뷰티를 시작하는 내 마음 + RT 💚40명에게 30만원 상당의 올리브영 비건키트증정🎁 #올리브영비건뷰티 @OfficialMonstaX @IVEstarship https://t.co/RsytsKsWtG

2022-02-14
Retweets: 8,734 Likes: 20,720 Engagement: 29,454
올리브영
@oliveyoung

📆D-2 담당자 사심을 가득 담아💕 🙋‍♀️대표님께 직접 추천한 우리 셀럽들… 믿을 수 있어?😆 이 모두가 함께 한다는게..! 이 분들 경마장/치과 절대 금지❌ 말이 안 나오고 입이 저절로 벌어지는..🤭 #올리브영비건뷰티 @OfficialMonstaX @IVEstarship https://t.co/A3p0DRb7Wu

2022-02-09
Retweets: 6,394 Likes: 20,017 Engagement: 26,411
올리브영
@oliveyoung

귀염, 섹시, 이제 청량도 접수했어..? 못하는게 뭐야 말티쥬💙 #올리브영비건뷰티 @OfficialMonstaX https://t.co/cZNf40M6LF

2022-02-10
Retweets: 5,263 Likes: 14,524 Engagement: 19,787
올리브영
@oliveyoung

화면으로만 보다 실물영접 사르르 녹은…🤍 #올리브영비건뷰티 @OfficialMonstaX https://t.co/idTo9FE3tJ

2022-02-09
Retweets: 5,739 Likes: 13,119 Engagement: 18,858

Key Insights & Takeaways

The brand heavily relies on influencer collaborations to boost credibility and reach. Interactive campaigns like giveaways increase user participation and brand loyalty. Emphasis on vegan and eco-friendly values attracts a specific, conscious consumer base.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 153,069
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @oliveyoung reveals an well-established Twitter presence with 153,069 followers. The account demonstrates a conversation-first approach, averaging 595.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025