ONU Brasil

ONU Brasil

@ONUBrasil

🇺🇳🇧🇷 Perfil oficial das Nações Unidas no Brasil.

https://brasil.un.org/pt-br Joined 2009-07-17 Date of Analysis: Dec 16, 2025

380,699

Followers

7,425

Following

88,877

Tweets

11.6

Avg Engagement

1,929

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @ONUBrasil's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-07-17
  • Verification:Yes
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:6.4
  • Avg Retweets per Tweet:5.2
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account maintains a steady level of engagement with an average of 293 likes and 61 retweets per tweet. Verified accounts make up 0.8% of its followers, indicating a mix of public and institutional interest.

6.4

Avg Likes/Tweet

5.2

Avg Retweets/Tweet

20,868

Total Likes

16,968

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

3

Median Retweets

12

75th Percentile

1,993

Top Tweet

0.03

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

53.0%

Original

1.2%

Replies

42.6%

Retweets

3.2%

Quotes

0.0%

Threads

0.4%

With Media

58.3%

With Links

31.2%

With #Tags

77.0%

With @Mentions

26.5%

With Emojis

208

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.02

Reply/Original Ratio

0.07

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

86.7%

Weekday Posts

13.3%

Weekend Posts

Top Hashtags

#prometopausar (54) #direitoshumanos (45) #penseantesdecompartilhar (43) #onu (39) #paracadauma (33) #mudançaclimática (31) #cop27 (28) #nãoaoracismo (27) #paz (25) #agenda2030 (24)

Most Mentioned

@nacoesunidas (255) @faobrasil (234) @acnurbrasil (199) @opasomsbrasil (164) @unicefbrasil (162) @pnudbrasil (147) @oimbrasil (141) @unep_pt (129) @onumulheresbr (128) @unescobrasil (126)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,722 (53%)
Replies 40 (1%)
Retweets 1,385 (43%)
Quote Tweets 103 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,385 retweets (43% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes Brazilian citizens, media, and international stakeholders interested in UN activities. It also reaches a global audience due to the UN's international presence.

Average

Audience Quality

28.4%

Suspicion Index

34.2%

Low-Quality %

12

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

41.5%

Empty Bio

37.5%

<10 Tweets

7.1%

Mass Following (>2K)

0.0%

New (<90 days)

64.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.0%

No URL

26.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

110,176,211

Total Potential Reach

12

Median Follower Reach

76

75th Percentile Reach

5.4%

>1K followers

1.0%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

41.8%

Creators

20,886 accounts

20.8%

Consumers

10,380 accounts

37.5%

Dormant

18,734 accounts

535

Verified Followers

1.07% of total

3.5%

Professional Bios

founder, dev, analyst, etc.

0.05

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Brasil (1,141) São Paulo, Brasil (879) Sao Paulo, Brazil (786) Brazil (638) Rio de Janeiro, Brasil (538) Rio de Janeiro, Brazil (512) Brasília, Brasil (294) São Paulo (293) Rio de Janeiro (236) Brasília, Brazil (193)

772

Verified Followers

0.76% of total

14,275

Protected Accounts

14.13% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,103,859 Wrestler Wrestling, Motivation, Self-promotion
@Tatawerneck 11,395,069 Comedian Comedy, Actress, TV host
@SabrinaSato 11,225,568 TV Host sorriso, vida, alegria
@folha 8,869,646 Jornalismo politics, journalism, news
@vitimasunidasbr 5,731,894 Activist Advocacy, Support, Victims
@choquei 5,155,343 Entertainment News artistas, famosos, acontecimentos
@julianapaes 4,777,169 Atriz Atriz, Defensora, Embaixadora
@dedesecco 4,413,893 Actress Actress, Mother, Fitness
@DamaresAlves 2,222,992 Ministra Family, Evangelical Ministry, Human Rights
@ponchohd 1,964,510 Actor ACNUR, Goodwill Ambassador, Fatherhood

Top Keywords in Follower Bios

nao (4,213) deus (2,456) vida (2,359) direito (1,812) tudo (1,688) brasil (1,562) mae (1,314) sempre (1,270) mundo (1,230) professor (1,209)

Top Hashtags in Follower Bios

#forabolsonaro (157) #tmjunicef (113) #lula2022 (27) #sdv (24) #bolsonaro2022 (24) #blacklivesmatter (23) #elena (23) #fechadocombolsonaro (22) #lulapresidente (21) #lula13 (18)

62,228

Followers With Bio

38,771

Followers Without Bio

61.61%

% With Bio

38.39%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

5,101

Combined Engagement

2,669

Total Likes

2,432

Total Retweets

1,020

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

40%

With @Mentions

60%

With Links

Topical Analysis:

United Nations Activities Brazilian Politics International Relations Public Diplomacy Crisis Response Sports And Global Events
ONU Brasil
@ONUBrasil

RT @minsaude: #VacinaParaTodos O Governo Federal anuncia a retomada da vacinação contra Covid-19, com garantia de dose de reforço para grup…

2023-03-27
Retweets: 1,993 Likes: 0 Engagement: 1,993
ONU Brasil
@ONUBrasil

O Sistema ONU acompanha com preocupação os eventos de hoje em Brasília. A ONU condena qualquer ataque dessa natureza e pede às autoridades que defendam a democracia e o Estado de direito. https://t.co/nmaaG7wI9I https://t.co/oLvt4xOAou

2023-01-09
Retweets: 179 Likes: 950 Engagement: 1,129
ONU Brasil
@ONUBrasil

O Brasil e o mundo se despedem hoje de Pelé, rei do futebol. Edson Arantes do Nascimento faleceu aos 82 anos como um dos maiores atletas de todos os tempos. No início dos anos de 1990, desempenhou, a convite da ONU, a função de embaixador da Boa Vontade da Conferência #Rio92. ht

2022-12-29
Retweets: 77 Likes: 753 Engagement: 830
ONU Brasil
@ONUBrasil

A Coordenadora residente Silvia Rucks se reuniu com @silviolual, do @mdhcbrasil, para discutir o apoio da @ONUBrasil para responder à crise no território Yanomami. Estão previstas ações nas áreas de saúde e nutrição, segurança alimentar e meio ambiente. https://t.co/FgBYIfRgRO

2023-01-24
Retweets: 105 Likes: 479 Engagement: 584
ONU Brasil
@ONUBrasil

Para lidar com a contaminação por mercúrio, um dos mais graves problemas da área provocado pelo garimpo ilegal, foi oferecida uma missão de especialistas que poderia chegar ao Brasil já na semana que vem. https://t.co/fFTPK8GBCh

2023-01-24
Retweets: 78 Likes: 487 Engagement: 565

Key Insights & Takeaways

The account frequently shares statements on current events and political issues in Brazil. It highlights UN initiatives and collaborations with local organizations. It maintains a professional tone while engaging with both national and international audiences.

Strengths

  • + Established follower base of 380,699
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @ONUBrasil reveals an growing Twitter presence with 380,699 followers. The account demonstrates a content-creator strategy, averaging 11.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025