OPEC
An intergovernmental organization comprised of 13 Member Countries which seeks to coordinate petroleum policies and support balance in the oil market.
74,703
Followers
29
Following
5,078
Tweets
33.1
Avg Engagement
831
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @OPECSecretariat's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2018-01-09
- Verification:No
- Location:Vienna, Austria
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:19.3
- Avg Retweets per Tweet:13.9
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsAverage engagement per tweet is around 926 likes and 400 retweets, indicating moderate to strong interaction. Verified accounts make up 1.8% of the followers, suggesting a mix of public and private engagement.
19.3
Avg Likes/Tweet
13.9
Avg Retweets/Tweet
62,619
Total Likes
45,039
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
9
Median Likes
5
Median Retweets
29
75th Percentile
3,454
Top Tweet
0.44
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
50.9%
Original
45.8%
Replies
2.8%
Retweets
0.5%
Quotes
0.0%
Threads
0.1%
With Media
62.8%
With Links
65.3%
With #Tags
12.4%
With @Mentions
9.6%
With Emojis
215
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.9
Reply/Original Ratio
0.19
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
90.6%
Weekday Posts
9.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 90 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes energy sector professionals, policymakers, and climate change advocates. Followers are likely interested in global energy trends and OPEC's strategic direction.
Average
Audience Quality
27.3%
Suspicion Index
33.9%
Low-Quality %
28
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
45.3%
Empty Bio
32.6%
<10 Tweets
12.3%
Mass Following (>2K)
0.0%
New (<90 days)
55.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.3%
No URL
22.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
7,121,379
Total Potential Reach
28
Median Follower Reach
127
75th Percentile Reach
4.8%
>1K followers
0.8%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
45.4%
Creators
4,544 accounts
21.9%
Consumers
2,193 accounts
32.6%
Dormant
3,263 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
180
Verified Followers
1.8% of total
1,016
Protected Accounts
10.16% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @SENER_mx | 540,593 | Government Official | Energy, Mexico, Government |
| @CressFiles | 479,705 | Analyst | Gulf security, File transfer, Latest updates |
| @kdastgirkhan | 390,247 | Politician | Politics, Diplomacy, Commerce |
| @DilipGhoshBJP | 389,410 | Politician | Politics, Leadership, Public Service |
| @EvanKirstel | 348,942 | Tech Influencer | Tech, B2B, Social media |
| @TheBubbleBubble | 167,397 | Economic analyst | Economic analysis, Free markets, Sound money |
| @ONGC_ | 121,722 | Energy Company | Energy, Oil & Gas, Exploration |
| @ishiitakaaki | 121,537 | Journalist | Energy, Climate Change, Green Economy |
| @josegrasso | 119,317 | Consultant | Consulting, Education, Baseball |
| @sanacom_sa | 108,463 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,470
Followers With Bio
4,530
Followers Without Bio
54.7%
% With Bio
45.3%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed11,713
Combined Engagement
4,537
Total Likes
7,176
Total Retweets
2,343
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
OPEC Secretary General, HE Mohammad Sanusi Barkindo, passed away yesterday in his home country Nigeria. He was the much-loved leader of the OPEC Secretariat and his passing is a profound loss to the entire OPEC Family, the oil industry and the international community. https://t.c
RT @lopezobrador_: Con mucho gusto recibimos al secretario general de la Organización de Países Exportadores de Petróleo (OPEP), Haitham Al-Ghais y a sus acompañantes. Es la primera vez que una autoridad representante de países petroleros visita México. Nos entendimos bien, reque
The analysis of the speeches, interviews and statements of #OPEC Secretary General on climate change and environmental issues through text-mining techniques highlighted the importance of dialogue and technological innovation. https://t.co/gkQMdCJTnx
RT @NicolasMaduro: La OPEP cumple 61 años escribiendo historia victoriosa en la vida petrolera, económica y financiera de la humanidad. Desde Venezuela, seguiremos realizando los esfuerzos necesarios para fortalecer y preservar el camino hacia la estabilidad de la nueva economía
RT @NicolasMaduro: #EnVivo 📹 | Reunión con Mohammed Sanusi Barkindo, Secretario General de la Organización de Países Exportadores de Petróleo (OPEP). https://t.co/v5L627syFt
Key Insights & Takeaways
The account uses text-mining to analyze the Secretary General's statements on climate change and environmental issues. It highlights the passing of HE Mohammad Sanusi Barkindo, emphasizing his leadership impact. Recent tweets focus on forecasting global energy demand growth, showing OPEC's strategic outlook.
Strengths
- + Established follower base of 74,703
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @OPECSecretariat reveals an growing Twitter presence with 74,703 followers. The account demonstrates a content-creator strategy, averaging 33.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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