Paizo
Official Twitter for Paizo Inc. The creators of the Pathfinder and Starfinder RPGs. Union Made. Replies Monday-Friday, 8-5 Pacific. [email protected].
100,239
Followers
1,296
Following
22,443
Tweets
112.9
Avg Engagement
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @paizo's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-09-07
- Verification:No
- Location:Redmond, WA
Data Summary
- Tweets Analyzed:3,224
- Avg Likes per Tweet:88.1
- Avg Retweets per Tweet:24.8
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,224 tweetsThe account shows strong engagement with its followers, indicating a loyal and active community. It frequently shares updates and announcements, which likely drive interaction.
88.1
Avg Likes/Tweet
24.8
Avg Retweets/Tweet
284,059
Total Likes
79,886
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
12
Median Likes
4
Median Retweets
57
75th Percentile
44,723
Top Tweet
1.13
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
27.6%
Original
28.8%
Replies
27.8%
Retweets
15.8%
Quotes
0.0%
Threads
0.1%
With Media
81.2%
With Links
53.7%
With #Tags
59.1%
With @Mentions
11.8%
With Emojis
191
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.04
Reply/Original Ratio
0.57
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
77.9%
Weekday Posts
22.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,224 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 897 retweets (28% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,224 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes RPG enthusiasts, fans of Pathfinder and Starfinder, and other game developers. The account also interacts with customers and potential collaborators.
Average
Audience Quality
20.7%
Suspicion Index
24.7%
Low-Quality %
26
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
33.6%
Empty Bio
23.6%
<10 Tweets
6.4%
Mass Following (>2K)
0.0%
New (<90 days)
47.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
78.4%
No URL
15.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
3,060,769
Total Potential Reach
26
Median Follower Reach
99
75th Percentile Reach
3.6%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
56.4%
Creators
5,642 accounts
20.0%
Consumers
2,001 accounts
23.6%
Dormant
2,357 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
76
Verified Followers
0.76% of total
723
Protected Accounts
7.23% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @Coreandor | 195,854 | Author | politics, thriller, author |
| @octagon_game_st | 135,333 | Game Developer | puzzle game, game mechanics, gamedev |
| @Brimshack | 123,543 | Blogger | Blogging, Cold Weather, Northern Living |
| @FunkoPOPsNews | 118,183 | Collector | Collecting, Funko, News |
| @ChrisMattCook | 114,478 | Actor | Acting, Drumming, Collecting |
| @TheDesperateDMs | 98,522 | - | - |
| @CarlosMaizOK | 87,298 | Entrepreneur | Entrepreneur, Digital Communication, Bitcoin |
| @kroovv | 65,361 | - | - |
| @TieflingMelissa | 44,309 | - | - |
| @AkumaMikoVT | 36,188 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,641
Followers With Bio
3,359
Followers Without Bio
66.41%
% With Bio
33.59%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,224 analyzed86,753
Combined Engagement
62,631
Total Likes
24,122
Total Retweets
17,351
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
20%
With @Mentions
80%
With Links
Topical Analysis:
We have announced a plan for a system neutral open RPG license in collaboration with other game companies. We believe it will irrevocably and unquestionably keep alive the spirit of the Open Game License. Learn more: https://t.co/uQNKiz0wzv #OpenRPG #pathfinder2e #starfinder h
You wonderful people you. The website is currently acting screwy (not sure why THAT might be ;) ) so please be patient! We have more things to announce!
RT @paizo: We have announced a plan for a system neutral open RPG license in collaboration with other game companies. We believe it will irrevocably and unquestionably keep alive the spirit of the Open Game License. Learn more: https://t.co/uQNKiz0wzv #OpenRPG #pathfinder2e #s
We welcome today’s news from Wizards of the Coast regarding their intention not to de-authorize OGL 1.0a. We still believe there is a powerful need for an irrevocable, perpetual independent system-neutral open license... https://t.co/vE2Lbe5oRW
More than 1,500 tabletop publishers have joined together to pledge their support for the development of a universal system-neutral open license that provides a legal “safe harbor” for sharing rules and mechanics. Work has begun https://t.co/3GtpWQKcCJ #OpenRPG #ORClicense https:
Key Insights & Takeaways
The account frequently shares major announcements and collaborations, which can drive engagement and interest. It emphasizes community and collaboration, reflecting its role in the RPG industry. The account is transparent about technical issues and maintains a friendly tone with its audience.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 100,239
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @paizo reveals an well-established Twitter presence with 100,239 followers. The account demonstrates a conversation-first approach, averaging 112.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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