Paste Magazine
SIGNS of LIFE in MUSIC, FILM & CULTURE.
227,535
Followers
85,393
Following
145,719
Tweets
23.0
Avg Engagement
9,248
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @PasteMagazine's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2007-06-05
- Verification:No
- Location:Atlanta, GA
Data Summary
- Tweets Analyzed:3,244
- Avg Likes per Tweet:17.3
- Avg Retweets per Tweet:5.7
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,244 tweetsThe account has a high average engagement rate with likes and retweets, indicating a dedicated and active audience. The content is well-received, with a focus on trending and niche topics that drive interaction.
17.3
Avg Likes/Tweet
5.7
Avg Retweets/Tweet
56,244
Total Likes
18,395
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
2
Median Retweets
11
75th Percentile
13,215
Top Tweet
0.1
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
77.5%
Original
0.9%
Replies
21.6%
Retweets
0.0%
Quotes
0.0%
Threads
0.1%
With Media
80.4%
With Links
28.4%
With #Tags
65.4%
With @Mentions
0.6%
With Emojis
168
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.01
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
94.4%
Weekday Posts
5.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,244 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 700 retweets (22% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,244 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely young adults and millennials interested in pop culture, entertainment, and critical analysis. They are engaged with content that offers both entertainment and deeper cultural insights.
Good
Audience Quality
18.9%
Suspicion Index
15.2%
Low-Quality %
164
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
22.8%
Empty Bio
12.0%
<10 Tweets
26.4%
Mass Following (>2K)
0.0%
New (<90 days)
34.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
60.3%
No URL
7.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
157,333,448
Total Potential Reach
164
Median Follower Reach
580
75th Percentile Reach
16.7%
>1K followers
2.7%
>10K followers
0.8%
>50K followers
0.4%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
72.8%
Creators
36,394 accounts
15.2%
Consumers
7,604 accounts
12.0%
Dormant
6,002 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
698
Verified Followers
0.69% of total
10,430
Protected Accounts
10.33% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,303 | Wrestler | Wrestling, Motivation, Self-promotion |
| @CodySimpson | 6,665,116 | Singer | Music, Surfing, Environmentalism |
| @wikileaks | 5,630,600 | Whistleblower | Leaks, PGP, Shop |
| @FallonTonight | 4,505,020 | - | - |
| @altonbrown | 4,394,263 | Chef | Cooking, Science, Humor |
| @andreolifelipe | 3,352,169 | Jornalista | Esportes, Jornalismo, Globo |
| @MCHammer | 3,181,696 | Filmmaker | #Dubnation, #RaiderNation, #FilmMaker |
| @kumailn | 3,012,433 | Comedian | comedy, acting, writing |
| @benlandis | 2,848,326 | - | - |
| @DaneCook | 2,683,079 | Comedian | comedy, entertainment, humor |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
76,117
Followers With Bio
24,878
Followers Without Bio
75.37%
% With Bio
24.63%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,244 analyzed26,695
Combined Engagement
21,177
Total Likes
5,518
Total Retweets
5,339
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
#WarriorNun's cancellation marks another low point for Netflix, axing another unique and well-made series with a passionate fanbase and something important to say. @annagovert breaks down this bleak news: https://t.co/mKdkdlFayR https://t.co/JLKreqrGJH
Looking for something new to watch this weekend? These are the best shows on Netflix that you can binge in 48 hours: https://t.co/MFsIc9GOjt
In #WarriorNun's second season, the relationship between Ava and Beatrice (fan-favorite #Avatrice) finally offers queer audiences sapphic catharsis, @annagovert writes: https://t.co/2khXrgoiKP https://t.co/yG61kpFZID
Netflix's #WarriorNun returns with prayer and flair in triumphant and poignant second season; @annagovert reviews: https://t.co/HPmVMqJmig https://t.co/49ZRnXiy1e
5 years ago, @KaceyMusgraves’ masterpiece 'Golden Hour' changed music for the better. https://t.co/XFpaz3fvwH
Key Insights & Takeaways
The account frequently covers canceled shows and their impact on fans, indicating a focus on cultural commentary and fan engagement. It shares curated lists of shows to watch, suggesting a role as a content guide and recommendation hub. The account highlights queer representation in media, showing a commitment to inclusive and diverse storytelling.
Strengths
- + Established follower base of 227,535
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @PasteMagazine reveals an growing Twitter presence with 227,535 followers. The account demonstrates a content-creator strategy, averaging 23.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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