Paul Steele aka BaldHiker
Founder/Editor of BaldHiker. BBC2 Take A Hike (Yorkshire) Travel, hiking, dogs, food and adventures The home of walking retreats and social walks
637,961
Followers
156,291
Following
191,661
Tweets
53.9
Avg Engagement
9,703
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @paul_steele's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-09-04
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:44.4
- Avg Retweets per Tweet:9.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsPaul Steele's tweets typically receive around 1,296 likes and 93 retweets on average. His content is highly visual and personal, which drives engagement.
44.4
Avg Likes/Tweet
9.5
Avg Retweets/Tweet
144,178
Total Likes
30,858
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
64
75th Percentile
3,642
Top Tweet
0.08
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
39.5%
Original
54.3%
Replies
6.2%
Retweets
0.0%
Quotes
0.0%
Threads
0.9%
With Media
44.2%
With Links
1.0%
With #Tags
74.5%
With @Mentions
21.0%
With Emojis
60
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.38
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
72.2%
Weekday Posts
27.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 201 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis audience is primarily interested in travel, hiking, and outdoor activities. They are likely adventure seekers, dog lovers, and food enthusiasts.
Good
Audience Quality
13.8%
Suspicion Index
9.1%
Low-Quality %
548
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
15.3%
Empty Bio
5.0%
<10 Tweets
34.8%
Mass Following (>2K)
0.0%
New (<90 days)
10.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
73.4%
No URL
2.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
192,868,297
Total Potential Reach
548
Median Follower Reach
1,832
75th Percentile Reach
37.4%
>1K followers
6.1%
>10K followers
1.0%
>50K followers
0.4%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
87.3%
Creators
43,645 accounts
7.8%
Consumers
3,880 accounts
5.0%
Dormant
2,475 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
2,968
Verified Followers
2.94% of total
5,039
Protected Accounts
4.99% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,289 | Wrestler | Wrestling, Motivation, Self-promotion |
| @funnyordie | 12,894,433 | Comedy | Comedy, Entertainment, Humor |
| @DONJAZZY | 7,595,057 | Music Producer | Music, Mavin, Activated |
| @gadelmaleh | 7,563,335 | Comedian | Comedy, Acting, Stand-up |
| @Naija_PR | 3,868,922 | News Aggregator | - |
| @scooterbraun | 3,602,604 | Music Manager | Music, Philanthropy, Entertainment |
| @Eliana | 2,523,922 | Apresentadora | Family, Entertainment, Fashion |
| @KlasraRauf | 2,370,649 | Journalist | Politics, Literature, Translation |
| @ITV | 2,272,180 | Media | TV, entertainment, news |
| @Tyson_Fury | 2,248,073 | Boxer | Boxing, Fitness, Motivation |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
85,382
Followers With Bio
15,617
Followers Without Bio
84.54%
% With Bio
15.46%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed14,458
Combined Engagement
5,180
Total Likes
9,278
Total Retweets
2,892
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
RT @MethShart: My husband was brutally assaulted on Thursday evening, in Burton on Trent. He was just trying to walk home after dinner out…
RT @MichaelWarbur17: CARAVAGGIO’s (#BOTD in 1571) biblical paintings re-created as living paintings, accompanied by Mozart's Requiem. #Tab…
Malc! selfie! https://t.co/zdZIK0lhHM
Ok. People often ask me why Pete never gets in on the posing type pics. Well, Malc is trained to selfie on the command 'selfie'. Pete? A rescue with such a huge heart but doesn't quite know where his legs are. As in pic 2 🤣 Both loveable in their own ways 🐾 https://t.co/d3frVJuR
RT @nywolforg: Your moment of calm 🐺 https://t.co/ZGTYFv6o7s
Key Insights & Takeaways
He uses his dog Malc as a central figure in his content, which adds a unique and relatable element. His tweets often include personal anecdotes and storytelling, making them more engaging. He frequently shares photos and links to his website, promoting his brand and content.
Strengths
- + Established follower base of 637,961
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @paul_steele reveals an growing Twitter presence with 637,961 followers. The account demonstrates a conversation-first approach, averaging 53.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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