Paul Mason

Paul Mason

@paulmasonnews

Journalist. Antifascist (he, him). Working on "Reds: The History of Communism from the Neolithic to Xi's China" #StandWithUkraine

London, England https://htsf.substack.com/ Joined 2009-01-31 Date of Analysis: Dec 16, 2025

614,203

Followers

7,212

Following

57,736

Tweets

563.0

Avg Engagement

5,720

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @paulmasonnews's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-01-31
  • Verification:No
  • Location:London, England

Data Summary

  • Tweets Analyzed:3,246
  • Avg Likes per Tweet:104.4
  • Avg Retweets per Tweet:458.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,246 tweets

His tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The engagement suggests a dedicated following that values his political and historical insights.

104.4

Avg Likes/Tweet

458.6

Avg Retweets/Tweet

339,016

Total Likes

1,488,631

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

6

Median Likes

21

Median Retweets

231

75th Percentile

99,366

Top Tweet

0.92

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

26.6%

Original

17.9%

Replies

43.9%

Retweets

11.5%

Quotes

0.0%

Threads

0.2%

With Media

45.8%

With Links

11.6%

With #Tags

60.8%

With @Mentions

15.6%

With Emojis

156

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.67

Reply/Original Ratio

0.26

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

78.3%

Weekday Posts

21.7%

Weekend Posts

Top Hashtags

#standwithukraine (34) #standbyyourpost (19) #ukraine (18) #pm4sc (13) #pmqs (12) #kherson (12) #pgs22 (12) #cop27 (11) #freealaa (8) #politicslive (7)

Most Mentioned

@rachelreevesmp (72) @newstatesman (55) @paulmasonnews (45) @theneweuropean (42) @ukrainesol (33) @keir_starmer (29) @cwunews (28) @meadwaj (23) @uklabour (18) @mickantoniw1 (18)

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Content Strategy Analysis

Based on 3,246 tweets

Content Type Distribution

Content Breakdown

Original Tweets 865 (27%)
Replies 581 (18%)
Retweets 1,426 (44%)
Quote Tweets 374 (12%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,426 retweets (44% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,246 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience includes politically aware individuals, journalists, and those interested in leftist politics and historical analysis. The content appeals to people who follow current events and are critical of mainstream narratives.

Average

Audience Quality

22.4%

Suspicion Index

24.8%

Low-Quality %

92

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

36.6%

Empty Bio

18.5%

<10 Tweets

21.4%

Mass Following (>2K)

0.0%

New (<90 days)

42.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

86.0%

No URL

12.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

107,936,117

Total Potential Reach

92

Median Follower Reach

457

75th Percentile Reach

15.4%

>1K followers

2.0%

>10K followers

0.6%

>50K followers

0.3%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

66.9%

Creators

33,457 accounts

14.6%

Consumers

7,307 accounts

18.5%

Dormant

9,236 accounts

826

Verified Followers

1.65% of total

10.2%

Professional Bios

founder, dev, analyst, etc.

0.14

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (1,469) London (1,040) United Kingdom (721) England, United Kingdom (505) UK (454) Manchester, England (251) Scotland, United Kingdom (216) Scotland (200) Glasgow, Scotland (190) London, UK (148)

1,443

Verified Followers

1.44% of total

9,307

Protected Accounts

9.31% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,495 Wrestler Wrestling, Motivation, Self-promotion
@stephenfry 12,290,545 - -
@Huawei_Europe 5,168,933 Technology technology, digital transformation, innovation
@ProfBrianCox 3,059,149 Physicist Physics, Science Communication, Astronomy
@Ghonim 2,861,949 - -
@PabloIglesias 2,712,216 Politician politics, journalism, Star Wars
@davidwalliams 2,291,958 Comedian comedian, author, children
@LeonKrauze 1,584,468 Journalist TV, Journalism, Podcasts
@RanaAyyub 1,577,957 Journalist Politics, Journalism, Writing
@PODEMOS 1,535,243 Politics politics, solidarity, plurinationalism

Top Keywords in Follower Bios

views (3,645) love (2,406) politics (2,295) music (2,023) life (1,691) lover (1,600) social (1,580) world (1,561) writer (1,420) socialist (1,409)

Top Hashtags in Follower Bios

#fbpe (1,091) #gtto (702) #blm (231) #rejoineu (221) #fbppr (174) #toriesout (172) #fbpa (167) #nafo (130) #nhs (124) #standwithukraine (118)

64,757

Followers With Bio

35,243

Followers Without Bio

64.76%

% With Bio

35.24%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,246 analyzed

273,613

Combined Engagement

0

Total Likes

273,613

Total Retweets

54,723

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

40%

With Links

Topical Analysis:

Political Commentary Antifascism Historical Analysis Labour Party Cost Of Living Crisis Education Reform

Key Insights & Takeaways

He frequently critiques mainstream media and political figures, highlighting issues such as the cost of living crisis and Labour's policies. He emphasizes the need for systemic change and challenges the role of private schools in the education system. His content often includes calls for solidarity and resistance against far-right and fascist ideologies.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 614,203
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @paulmasonnews reveals an well-established Twitter presence with 614,203 followers. The account demonstrates a content-creator strategy, averaging 563.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025