Peter Moore

Peter Moore

@PeterMooreLFC

Former SVP/GM of Sports/Entertainment at Unity Technologies. Former CEO at Liverpool FC. Hoped to have made a difference at EA, MSFT, Sega, Reebok and Patrick..

Montecito, California https://www.youtube.com/watch?v=YcIPVv-LKg8&feature=youtu.be Joined 2012-10-02 Date of Analysis: Dec 16, 2025

190,074

Followers

2,578

Following

7,973

Tweets

762.6

Avg Engagement

935

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @PeterMooreLFC's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2012-10-02
  • Verification:No
  • Location:Montecito, California

Data Summary

  • Tweets Analyzed:3,237
  • Avg Likes per Tweet:408.9
  • Avg Retweets per Tweet:353.8
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,237 tweets

His tweets typically receive a high number of likes and retweets, indicating strong audience interaction.

408.9

Avg Likes/Tweet

353.8

Avg Retweets/Tweet

1,323,503

Total Likes

1,145,146

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

7

Median Retweets

274

75th Percentile

302,890

Top Tweet

4.01

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

21.2%

Original

40.1%

Replies

27.4%

Retweets

11.3%

Quotes

0.0%

Threads

0.7%

With Media

42.5%

With Links

23.0%

With #Tags

81.2%

With @Mentions

13.5%

With Emojis

120

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.9

Reply/Original Ratio

0.41

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

75.9%

Weekday Posts

24.1%

Weekend Posts

Top Hashtags

#ynwa (244) #lfc (89) #anfield (40) #futchampions (16) #maddenclassic (16) #lfcwomen (14) #esports (10) #chairbasedyoga (10) #ucl (10) #wxmafc (9)

Most Mentioned

@lfc (662) @red_neighbours (141) @lfcfoundation (136) @liverpoolfcw (117) @petermoorelfc (98) @sfoodbanks (83) @tonybarrett (48) @ea (36) @easportsfifa (36) @eamaddennfl (34)

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Content Strategy Analysis

Based on 3,237 tweets

Content Type Distribution

Content Breakdown

Original Tweets 685 (21%)
Replies 1,299 (40%)
Retweets 888 (27%)
Quote Tweets 365 (11%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 888 retweets (27% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,237 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience includes football fans, business professionals, and followers of his career journey.

Average

Audience Quality

23.6%

Suspicion Index

25.3%

Low-Quality %

54

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.5%

Empty Bio

22.0%

<10 Tweets

14.5%

Mass Following (>2K)

0.0%

New (<90 days)

52.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

90.8%

No URL

13.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

88,604,687

Total Potential Reach

54

Median Follower Reach

216

75th Percentile Reach

6.6%

>1K followers

0.7%

>10K followers

0.2%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

56.0%

Creators

28,010 accounts

22.0%

Consumers

10,998 accounts

22.0%

Dormant

10,992 accounts

183

Verified Followers

0.37% of total

6.2%

Professional Bios

founder, dev, analyst, etc.

0.09

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Liverpool, England (1,061) Liverpool (533) London, England (381) United Kingdom (380) Lagos, Nigeria (312) England, United Kingdom (312) Ireland (226) Nigeria (226) North West, England (210) London (209)

311

Verified Followers

0.31% of total

11,341

Protected Accounts

11.23% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@VancityReynolds 21,365,361 Actor gin, mobile, soccer
@JohnCena 14,100,206 Wrestler Wrestling, Motivation, Self-promotion
@cesc4official 9,929,456 Footballer Football, Family, Instagram
@themichaelowen 3,787,864 Footballer football, sports, pundit
@JohnBishop100 3,481,679 Comedian animal rights, podcasting, family
@VirgilvDijk 3,264,348 Footballer Football, Liverpool FC, Oranje
@IanWright0 2,282,041 Footballer Football, Podcasting, Writing
@SEGA 2,189,101 Gaming -
@Calfreezy 1,960,840 Influencer Gaming, Football, Vlogging
@David_Ornstein 1,886,975 Football Correspondent -

Top Keywords in Follower Bios

liverpool (8,826) lfc (6,540) ynwa (5,508) fc (4,034) football (3,767) love (3,103) life (2,424) sports (1,865) views (1,563) music (1,558)

Top Hashtags in Follower Bios

#ynwa (2,655) #lfc (1,950) #jft97 (527) #jft96 (311) #liverpool (195) #dontbuythesun (183) #lfcfamily (132) #liverpoolfc (127) #6times (77) #fsgout (62)

61,475

Followers With Bio

39,524

Followers Without Bio

60.87%

% With Bio

39.13%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,237 analyzed

473,028

Combined Engagement

123,494

Total Likes

349,534

Total Retweets

94,606

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

40%

With @Mentions

80%

With Links

Topical Analysis:

Football Leadership Personal Reflection Nostalgia Community

Key Insights & Takeaways

He often shares personal tributes and emotional messages, which resonate deeply with his audience. He highlights significant moments for Liverpool FC, showing his passion for the club. He also reflects on his career and past roles, providing insight into his professional background.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 190,074
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @PeterMooreLFC reveals an well-established Twitter presence with 190,074 followers. The account demonstrates a conversation-first approach, averaging 762.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025