Planet Rock
The UK's biggest rock radio station. On digital radio, online, smart speaker & the free Planet Rock app. 🔊
123,233
Followers
891
Following
56,550
Tweets
55.2
Avg Engagement
747
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @PlanetRockRadio's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-02-03
- Verification:No
- Location:UK
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:48.3
- Avg Retweets per Tweet:6.8
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsThe account maintains a consistent level of engagement with its followers, indicating a loyal fan base. The use of verified artists and event mentions helps drive interaction.
48.3
Avg Likes/Tweet
6.8
Avg Retweets/Tweet
157,030
Total Likes
22,215
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
18
Median Likes
3
Median Retweets
41
75th Percentile
8,361
Top Tweet
0.45
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
78.2%
Original
19.2%
Replies
1.4%
Retweets
1.2%
Quotes
0.0%
Threads
2.4%
With Media
88.2%
With Links
12.7%
With #Tags
79.1%
With @Mentions
23.1%
With Emojis
166
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.25
Reply/Original Ratio
0.83
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
73.5%
Weekday Posts
26.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 47 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience is primarily rock music enthusiasts, including fans of classic and modern rock bands. They are likely aged 18-45 and interested in music news, tributes, and album celebrations.
Average
Audience Quality
24.5%
Suspicion Index
32.2%
Low-Quality %
36
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
44.4%
Empty Bio
28.7%
<10 Tweets
12.8%
Mass Following (>2K)
0.0%
New (<90 days)
45.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
85.1%
No URL
20.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
9,863,498
Total Potential Reach
36
Median Follower Reach
169
75th Percentile Reach
6.2%
>1K followers
0.8%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
49.8%
Creators
4,984 accounts
21.4%
Consumers
2,143 accounts
28.7%
Dormant
2,873 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
86
Verified Followers
0.86% of total
821
Protected Accounts
8.21% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @QueenWillRock | 2,194,956 | Rockstar | rock n' roll, Freddie Mercury, Greatest Hits |
| @NOH8Campaign | 799,077 | Activism | equality, bullying, discrimination |
| @ronniewood | 636,616 | Musician | Music, Art, Radio |
| @MyNintendoNews | 411,340 | Gaming News | Nintendo, NintendoSwitch, News |
| @zammit_marc | 386,607 | Filmmaker | Film, Acting, Producing |
| @JamesKennedyUK | 295,623 | Musician | Music, Records, Book |
| @Nandi_Bushell | 268,640 | Drummer | Music, Drumming, Quest |
| @hipsterocracy | 133,687 | Comedian | stand-up comedy, acting, writing |
| @travisa850 | 129,304 | Cannabis Advocate | Cannabis, GreenLove, Travel |
| @ChrisMattCook | 114,566 | Actor | Acting, Drumming, Collecting |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,565
Followers With Bio
4,435
Followers Without Bio
55.65%
% With Bio
44.35%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed18,483
Combined Engagement
14,571
Total Likes
3,912
Total Retweets
3,697
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
60%
With @Mentions
100%
With Links
Topical Analysis:
Have you ever seen anything more adorable in your whole life? ❤️ @IronMaiden @DownloadFest https://t.co/VrUMjCr063
Guns N' Roses, Black Sabbath, KISS and Metallica are among the rock acts who have paid tribute to Foo Fighters legend Taylor Hawkins following his death aged 50. https://t.co/lQubwZnpcu
RT @MattHighton: Here's the Black Rod's entrance to ACDCs Thunderstruck, but every thunder is replaced with that woman shouting Black Rod. https://t.co/z251S6OtZb
Pyromania is turning 40 this week! What's your favourite track on it? To celebrate @DefLeppard's huge 1983 LP, we're playing it in full, uninterrupted, tonight from 11pm 🔥 🔊 https://t.co/UGulIKTvbp | app | smart speaker | DAB https://t.co/s4PZMkacuz
Jeff Beck has confirmed he will release a collaborative album with Johnny Depp this summer. https://t.co/k7UDGx8nLO
Key Insights & Takeaways
The account frequently highlights iconic rock bands and their legacy, which resonates with long-time fans. It leverages tributes and memorials to engage emotionally with its audience. Celebrating classic albums and events helps maintain a nostalgic connection with followers.
Strengths
- + Established follower base of 123,233
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @PlanetRockRadio reveals an growing Twitter presence with 123,233 followers. The account demonstrates a content-creator strategy, averaging 55.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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