Secretaría Nacional de Planificación 🇪🇨

Secretaría Nacional de Planificación 🇪🇨

@PlanificacionEc

Cuenta oficial de la Secretaría Nacional de Planificación. Secretaria Nacional de Planificación @SarihaMoya

Ecuador https://t.co/AB2ue4lDO4 Joined 2010-10-14 Date of Analysis: Dec 16, 2025

167,212

Followers

2,369

Following

97,240

Tweets

166.7

Avg Engagement

475

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @PlanificacionEc's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-10-14
  • Verification:No
  • Location:Ecuador

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:1.0
  • Avg Retweets per Tweet:165.7
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

The account has moderate engagement with an average of 22 likes and 20 retweets per tweet. The engagement is likely driven by policy announcements and collaborative projects.

1.0

Avg Likes/Tweet

165.7

Avg Retweets/Tweet

3,107

Total Likes

538,452

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

21

Median Retweets

206

75th Percentile

5,185

Top Tweet

1.0

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

23.6%

Original

1.8%

Replies

74.1%

Retweets

0.6%

Quotes

0.0%

Threads

0.0%

With Media

31.1%

With Links

38.4%

With #Tags

81.7%

With @Mentions

21.1%

With Emojis

166

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.08

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

87.8%

Weekday Posts

12.2%

Weekend Posts

Top Hashtags

#plancreaciónoportunidades (164) #juntoslohacemosposible (129) #gobiernodelencuentro (68) #juntoscumplimos (59) #ecuadordelasoportunidades (56) #gobiernoabiertoec (48) #portaldatosabiertos (46) #planificaciónec (43) #resumensemanal (40) #agenda2030 (39)

Most Mentioned

@lassoguillermo (1324) @jmerchanhaz (327) @comunicacionec (323) @planificacionec (302) @presidencia_ec (131) @policiaecuador (74) @arqgabu (70) @carrielmagra (65) @dominiquebaq (50) @darobec (36)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 766 (24%)
Replies 58 (2%)
Retweets 2,406 (74%)
Quote Tweets 19 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 2,406 retweets (74% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes government officials, policymakers, and citizens interested in national development. The content is tailored for those engaged in public policy and social initiatives.

Average

Audience Quality

28.4%

Suspicion Index

35.7%

Low-Quality %

13

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

44.5%

Empty Bio

39.1%

<10 Tweets

4.5%

Mass Following (>2K)

0.0%

New (<90 days)

63.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

92.1%

No URL

27.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

36,162,363

Total Potential Reach

13

Median Follower Reach

61

75th Percentile Reach

2.3%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

37.8%

Creators

18,906 accounts

23.1%

Consumers

11,553 accounts

39.1%

Dormant

19,541 accounts

56

Verified Followers

0.11% of total

3.7%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Ecuador (3,493) Quito, Ecuador (2,727) Guayaquil, Ecuador (1,963) Guayas, Ecuador (562) Cuenca, Ecuador (524) Loja, Ecuador (522) Quito (483) Guayaquil (416) Pichincha, Ecuador (379) Machala, Ecuador (202)

91

Verified Followers

0.09% of total

10,696

Protected Accounts

10.59% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,754 Wrestler Wrestling, Motivation, Self-promotion
@DiarioTalCual 1,580,270 News Outlet Noticias, reportajes, análisis
@soledadobrien 1,317,762 Journalist working, mom, journalist
@Primicias 1,212,462 Media -
@Lenin 1,076,059 Politician Esposo, padre, abuelo
@reddeemergencia 1,067,428 Emergency Response Emergency Response, Citizen Corporation, National Network
@ONU_derechos 934,158 Human Rights Human Rights, South America, Advocacy
@Declaracion 904,993 - -
@RTSEcuador 890,619 Media Noticias, Entretenimiento, Autenticidad
@MinGobiernoEc 850,764 Government politics, government, Ecuador

Top Keywords in Follower Bios

vida (3,308) dios (3,280) ecuador (2,146) familia (1,614) amo (1,485) social (1,397) siempre (1,271) feliz (1,106) ing (1,079) mejor (1,038)

Top Hashtags in Follower Bios

#ecuador (101) #gobiernodelecuador (30) #bsc (24) #dios (24) #quito (19) #innovacio (17) #elecciones2016 (16) #reddetuiterosdemocraticos (14) #1 (14) #reddetuiterosmmvs (13)

50,096

Followers With Bio

50,902

Followers Without Bio

49.6%

% With Bio

50.4%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

23,765

Combined Engagement

0

Total Likes

23,765

Total Retweets

4,753

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

0%

With Links

Topical Analysis:

National Planning Gender Equality Infrastructure Development Public Policy Civic Engagement Collaborative Projects

Key Insights & Takeaways

The account frequently collaborates with national councils and organizations, indicating a focus on collective action and policy development. Content often highlights gender equality and infrastructure projects, reflecting key national priorities. The use of hashtags like #Elecciones2023Ec suggests an emphasis on civic participation and electoral processes.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 167,212
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @PlanificacionEc reveals an well-established Twitter presence with 167,212 followers. The account demonstrates a content-creator strategy, averaging 166.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025