PNUD Colombia

PNUD Colombia

@PnudColombia

Programa de las Naciones Unidas para el Desarrollo, red global que conecta a países y personas con conocimientos, experiencias y recursos para una vida mejor.

Bogotá, Colombia https://www.undp.org/es/colombia Joined 2010-11-25 Date of Analysis: Dec 16, 2025

92,004

Followers

3,245

Following

29,035

Tweets

23.2

Avg Engagement

673

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @PnudColombia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-11-25
  • Verification:Yes
  • Location:Bogotá, Colombia

Data Summary

  • Tweets Analyzed:3,208
  • Avg Likes per Tweet:10.5
  • Avg Retweets per Tweet:12.7
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,208 tweets

The account has moderate engagement with an average of 232 likes and 113 retweets per tweet. It uses a mix of news, reports, and interactive questions to maintain audience interest.

10.5

Avg Likes/Tweet

12.7

Avg Retweets/Tweet

33,639

Total Likes

40,837

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

7

Median Likes

5

Median Retweets

23

75th Percentile

3,019

Top Tweet

0.25

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

64.8%

Original

8.5%

Replies

20.8%

Retweets

5.9%

Quotes

0.0%

Threads

0.0%

With Media

98.4%

With Links

84.2%

With #Tags

65.1%

With @Mentions

65.2%

With Emojis

280

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.13

Reply/Original Ratio

0.29

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

88.0%

Weekday Posts

12.0%

Weekend Posts

Top Hashtags

#ods (134) #covid19 (117) #colombia (115) #pdet (82) #reactivacción (78) #envivo (64) #retocascosdevida (59) #acciónods (58) #transformacciónods (57) #sabíasque (53)

Most Mentioned

@pnudcolombia (519) @jessicafaieta (151) @minambienteco (110) @pnudlac (107) @sarafolivella (104) @alej_pacheco (100) @jimenapuyana (90) @fondoonucol (87) @misiononucol (81) @cardona_blanca (77)

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Content Strategy Analysis

Based on 3,208 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,080 (65%)
Replies 272 (8%)
Retweets 666 (21%)
Quote Tweets 190 (6%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 666 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,208 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience is likely interested in development, human rights, and social justice, including policymakers, activists, and educators. They are engaged with content that highlights global challenges and solutions.

Average

Audience Quality

21.4%

Suspicion Index

24.9%

Low-Quality %

46

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

36.1%

Empty Bio

21.9%

<10 Tweets

9.8%

Mass Following (>2K)

0.0%

New (<90 days)

47.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.4%

No URL

13.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

27,533,113

Total Potential Reach

46

Median Follower Reach

191

75th Percentile Reach

6.8%

>1K followers

1.1%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

55.3%

Creators

5,529 accounts

22.8%

Consumers

2,283 accounts

21.9%

Dormant

2,188 accounts

29

Verified Followers

0.29% of total

7.3%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Bogotá, D.C., Colombia (751) Colombia (612) Medellín, Colombia (161) Bogotá (147) Cali, Colombia (111) Bogotá, Colombia (98) Barranquilla, Colombia (68) Bogota (66) colombia (55) Bucaramanga, Colombia (50)

29

Verified Followers

0.29% of total

890

Protected Accounts

8.9% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,094,961 Wrestler Wrestling, Motivation, Self-promotion
@VLADDO 1,370,719 Multifacético Actualidad, columnista, caricaturista
@BogotaET 1,143,592 News Reporter Notas de servicio, investigaciones, periodismo ciudadano
@mindefensa 1,012,571 Minister Defensa, Colombia, Seguridad
@Mineducacion 827,746 Government Official education, Colombia, minister
@mincultura 648,988 Government Arte, Cultura, Colombia
@CalvinHelin 583,025 Author empowerment, responsibility, self-reliance
@Johana_Bahamon 576,102 Activist #SegundasOportunidades, #CárcelesProductivas, Fundación
@Matador000 488,389 Caricaturist Caricatures, Art, Humor
@jorcervan 237,660 Writer Mythology, Self-discovery, Openness

Top Keywords in Follower Bios

social (441) colombia (352) especialista (297) vida (278) abogado (247) derecho (232) desarrollo (210) universidad (192) paz (183) ambiental (178)

Top Hashtags in Follower Bios

#colombia (12) #antiuribista (10) #educacio (9) #bogota (8) #paz (7) #ddhh (6) #climatechange (6) #derechoshumanos (5) #diosypatria (5) #tecnologi (4)

6,387

Followers With Bio

3,613

Followers Without Bio

63.87%

% With Bio

36.13%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,208 analyzed

8,543

Combined Engagement

830

Total Likes

7,713

Total Retweets

1,709

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Truth And Justice Poverty Reduction International Cooperation
PNUD Colombia
@PnudColombia

RT @ONUMujeres: 📣Hoy es el #DíaInternacionalDeLaMujer es el momento de ✔desafiar normas de género ✔empoderarse mutuamente ✔celebrar la diversidad ✔romper estereotipos ✔rechazar el binarismo ✔movilizarse y ✔actuar. Es el momento de la #GeneraciónIgualdad! #8M https://t.co/Ze

2020-03-08
Retweets: 3,019 Likes: 0 Engagement: 3,019
PNUD Colombia
@PnudColombia

RT @ComisionVerdadC: #HayFuturoSiHayVerdad Acompáñenos en la transmisión virtual de la presentación del Informe Final de la @ComisionVerdadC Mañana desde las 11:00 a.m. Conéctate por YouTube y activa la notificación: ▶️ 👉 https://t.co/VMQVdC8gsM También en Facebook, Twitte

2022-06-28
Retweets: 1,683 Likes: 0 Engagement: 1,683
PNUD Colombia
@PnudColombia

RT @antonioguterres: Centuries of discrimination, patriarchy &amp; misogyny have created a gender power gap in our economies, political systems and social &amp; cultural frameworks. On #WomensDay, I call on everyone - men and women alike - to join the fight for gender equality.

2020-03-08
Retweets: 1,530 Likes: 0 Engagement: 1,530
PNUD Colombia
@PnudColombia

RT @MisionONUCol: 🔵 #Declaración del Representante Especial del Secretario General de la ONU en Colombia, @CGRuizMassieu: "En cualquier circunstancia, incluso en las más difíciles, tenemos que impulsar el diálogo". ➡️ https://t.co/63pwcCraKl https://t.co/YLmr7esMCM

2021-05-29
Retweets: 1,190 Likes: 0 Engagement: 1,190
PNUD Colombia
@PnudColombia

#Hoy | La @ComisionVerdadC entrega al Secretario General de @onu_es, @antonioguterres, el #InformeFinal y las recomendaciones para la no repetición del conflicto armado en 🇨🇴. ¡Celebramos la difusión del informe en todas las regiones de Colombia y el 🌍! #HayFuturoSiHayVerdad http

2022-07-13
Retweets: 291 Likes: 830 Engagement: 1,121

Key Insights & Takeaways

The account frequently shares updates on truth commissions and their reports, indicating a focus on justice and accountability. It uses thought-provoking questions to engage followers and encourage discussion. It highlights global development issues and the role of international cooperation in addressing them.

Strengths

  • + Established follower base of 92,004
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @PnudColombia reveals an growing Twitter presence with 92,004 followers. The account demonstrates a content-creator strategy, averaging 23.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025