Ayuntamiento de Puebla

Ayuntamiento de Puebla

@PueblaAyto

Cuenta oficial del H. Ayuntamiento de Puebla.

México https://pueblacapital.gob.mx/ Joined 2009-12-23 Date of Analysis: Dec 16, 2025

344,061

Followers

1,194

Following

80,817

Tweets

11.6

Avg Engagement

483

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @PueblaAyto's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-12-23
  • Verification:No
  • Location:México

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:7.5
  • Avg Retweets per Tweet:4.0
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

The account maintains a consistent level of engagement with average likes and retweets, indicating a loyal and active follower base. The content often includes visuals and event highlights, which likely contribute to its engagement rates.

7.5

Avg Likes/Tweet

4.0

Avg Retweets/Tweet

24,475

Total Likes

13,077

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

2

Median Retweets

18

75th Percentile

181

Top Tweet

0.03

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

46.2%

Original

47.1%

Replies

6.3%

Retweets

0.4%

Quotes

0.0%

Threads

0.0%

With Media

49.5%

With Links

46.6%

With #Tags

67.8%

With @Mentions

41.8%

With Emojis

168

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.02

Reply/Original Ratio

0.07

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

75.6%

Weekday Posts

24.4%

Weekend Posts

Top Hashtags

#contigoyconrumbo (1141) #pueblavaporbuenrumbo (122) #pontevivo (82) #alertacontigo (41) #ciudadde10 (40) #pcinforma (38) #puebla (37) #reportevial (37) #monitorpopocatépetl (20) #verdenavidad (18)

Most Mentioned

@servicios_pub (417) @nmaspuebla (405) @infrapue (322) @ambientepuebla (226) @pcpueblacapital (219) @dirtransitopue (194) @sgydu_puebla (176) @eduardorivera01 (159) @ssc_pue (159) @segom_puebla (110)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,501 (46%)
Replies 1,530 (47%)
Retweets 204 (6%)
Quote Tweets 14 (0%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 204 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience primarily consists of residents of Puebla and interested citizens who follow local government activities. It also includes media outlets and organizations that collaborate with the city council.

Below Average

Audience Quality

39.1%

Suspicion Index

57.0%

Low-Quality %

1

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

62.3%

Empty Bio

63.8%

<10 Tweets

2.4%

Mass Following (>2K)

0.0%

New (<90 days)

78.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

96.7%

No URL

51.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

11,089,949

Total Potential Reach

1

Median Follower Reach

9

75th Percentile Reach

1.4%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

18.8%

Creators

9,375 accounts

17.4%

Consumers

8,716 accounts

63.8%

Dormant

31,909 accounts

52

Verified Followers

0.1% of total

1.5%

Professional Bios

founder, dev, analyst, etc.

0.02

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Puebla, México (3,278) Puebla (391) México (348) Mexico (305) San Andrés Cholula, Puebla (107) puebla (104) Ciudad de México (58) CDMX (56) mexico (53) San Pedro Cholula, Puebla (52)

128

Verified Followers

0.13% of total

9,337

Protected Accounts

9.34% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@SintesisMexico 2,248,904 News Outlet -
@miguelhotero 1,929,208 Journalist Politics, Journalism, Leadership
@SinghLions 1,334,695 Restaurateur Food, Travel, Influencer
@Canal22 1,121,986 Media Cultural, Mexico, Television
@Smart_CityLATAM 1,032,428 Smart City Expert Smart Cities, Technology, Sustainability
@tatclouthier 993,629 Politician Economy, Citizen, Mexico
@JohnMAckerman 867,630 Academic Law, Sociology, Journalism
@epigmenioibarra 792,811 Journalist Periodista, productor, ARGOS
@nonprofitorgs 774,245 Nonprofit Advocate Nonprofits, Digital Marketing, Fundraising
@CNPC_MX 581,862 Emergency Management protection, civil safety, national coordination

Top Keywords in Follower Bios

vida (2,481) puebla (1,493) gusta (1,059) musica (946) amante (925) feliz (890) mexico (865) siempre (767) amo (743) solo (696)

Top Hashtags in Follower Bios

#puebla (89) #redamlo (38) #me (26) #amlover (24) #ligadeguerreros (19) #4t (19) #buap (19) #redamlove (14) #mexico (12) #bitcoin (11)

41,014

Followers With Bio

58,986

Followers Without Bio

41.01%

% With Bio

58.99%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

761

Combined Engagement

486

Total Likes

275

Total Retweets

152

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

100%

With @Mentions

60%

With Links

Topical Analysis:

Local Government Community Engagement Public Events Civic Participation Environmental Initiatives City Celebrations
Ayuntamiento de Pue…
@PueblaAyto

🦸🏻‍♀️¡Heroína poblana! Por su gran trayectoria atlética @matialvarezs, recibió, de manos del Alcalde @eduardorivera01, una copia de la Cédula Real, así como de la Real Provisión, máximas distinciones que otorga el Gobierno Municipal.¡Felicidades! 👏 #ContigoYConRumbo https://t.co

2022-12-06
Retweets: 40 Likes: 141 Engagement: 181
Ayuntamiento de Pue…
@PueblaAyto

Nos comparten que en @AfricamSafari ya están aprovechando los arbolitos que han sido entregados durante la campaña #VerdeNavidad 🎄. ¡Súmate y ayuda a la conservación animal! Conoce los puntos de entrega: https://t.co/YAjewhgMAs https://t.co/AGxKpGfD3s

2023-01-17
Retweets: 44 Likes: 136 Engagement: 180
Ayuntamiento de Pue…
@PueblaAyto

RT @eduardorivera01: Deseo el mejor de los éxitos a @SergioSalomonC en esta nueva encomienda como Gobernador de Puebla, reitero mi compromi…

2022-12-15
Retweets: 140 Likes: 0 Engagement: 140
Ayuntamiento de Pue…
@PueblaAyto

🤩🎄El encendido del árbol navideño del Zócalo sorprendió con su majestuosidad a miles de asistentes. Entre villancicos y fuegos artificiales, @eduardorivera01, Presidente Municipal y Liliana Ortiz, Presidenta del @SMDIF_Puebla inauguraron así el Paseo de Luces. #ContigoYConRumbo h

2022-12-04
Retweets: 32 Likes: 108 Engagement: 140
Ayuntamiento de Pue…
@PueblaAyto

El trabajo por mantener el orden dentro del municipio continúa. A través de la @segom_puebla, reforzamos los recorridos y operativos para inhibir y regularizar el comercio informal. #ContigoYConRumbo https://t.co/EwcM9WtCfR

2023-01-20
Retweets: 19 Likes: 101 Engagement: 120

Key Insights & Takeaways

The account frequently shares event updates and community initiatives, which helps in building public trust and participation. It uses hashtags and collaborations with local entities to expand its reach and impact. Visual content and celebratory posts are key elements in maintaining audience interest and engagement.

Strengths

  • + Established follower base of 344,061
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @PueblaAyto reveals an growing Twitter presence with 344,061 followers. The account demonstrates a conversation-first approach, averaging 11.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025