Queen Sugar

Queen Sugar

@QueenSugarOWN

@Ava's acclaimed series #QUEENSUGAR. Watch new episodes Tuesdays at 8|7c on @OWNTV.

https://www.queensugarown.tv/ Joined 2015-11-10 Date of Analysis: Dec 16, 2025

96,741

Followers

213

Following

14,986

Tweets

60.3

Avg Engagement

249

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @QueenSugarOWN's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2015-11-10
  • Verification:Yes
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,194
  • Avg Likes per Tweet:46.6
  • Avg Retweets per Tweet:13.7
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,194 tweets

The account has a high average number of likes and retweets, indicating strong audience interaction. The engagement is further supported by the promotion of major events and milestones, which drive user activity.

46.6

Avg Likes/Tweet

13.7

Avg Retweets/Tweet

148,807

Total Likes

43,691

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

3

Median Likes

1

Median Retweets

59

75th Percentile

7,169

Top Tweet

0.62

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

32.4%

Original

50.4%

Replies

15.1%

Retweets

2.0%

Quotes

0.0%

Threads

0.4%

With Media

42.6%

With Links

91.6%

With #Tags

64.5%

With @Mentions

28.4%

With Emojis

95

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.56

Reply/Original Ratio

0.13

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

95.6%

Weekday Posts

4.4%

Weekend Posts

Top Hashtags

#queensugar (2885) #cherishtheday (31) #takeflightqs (20) #naacpimageawards (10) #paleyfest (6) #gimmesugar (5) #bts (5) #queensugarown (4) #own (4) #family (4)

Most Mentioned

@owntv (265) @queensugarown (171) @ava (158) @arraynow (130) @avaduvernayfans (86) @demanedavis (45) @biancalawson (31) @cherishdayown (31) @oprah (29) @tinalifford (28)

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Content Strategy Analysis

Based on 3,194 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,036 (32%)
Replies 1,611 (50%)
Retweets 483 (15%)
Quote Tweets 64 (2%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 483 retweets (15% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,194 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience consists of fans of the show and viewers who follow the series' progress. The account also attracts attention from media and entertainment professionals due to its association with the NAACP Image Awards.

Average

Audience Quality

27.8%

Suspicion Index

26.1%

Low-Quality %

55

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.7%

Empty Bio

23.6%

<10 Tweets

23.7%

Mass Following (>2K)

0.0%

New (<90 days)

60.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.5%

No URL

14.5%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

25,407,704

Total Potential Reach

55

Median Follower Reach

202

75th Percentile Reach

5.9%

>1K followers

0.8%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

53.3%

Creators

5,330 accounts

23.1%

Consumers

2,313 accounts

23.6%

Dormant

2,357 accounts

82

Verified Followers

0.82% of total

7.8%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (159) Atlanta, GA (85) Los Angeles, CA (78) Chicago, IL (51) Lagos, Nigeria (44) Houston, TX (40) Washington, DC (38) Florida, USA (38) Kampala, Uganda (38) Nairobi, Kenya (35)

82

Verified Followers

0.82% of total

1,084

Protected Accounts

10.84% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,092,980 Wrestler Wrestling, Motivation, Self-promotion
@SinghLions 1,330,765 Restaurateur Food, Travel, Influencer
@djsbu 1,046,300 Entrepreneur Investor, Hustler, Finance
@NOH8Campaign 799,027 Activism equality, bullying, discrimination
@iownjd 771,860 Lawyer learn, inspire, engage
@IamMzilikazi 550,284 Musician Pan-African music, Album, Rise
@DanceMomHolly 548,420 Educator Dance, Education, Motherhood
@THE_THEO_FORD 472,614 - -
@IamTabithaBrown 304,586 Actress Actress, Vegan Foodie, Mom
@FarrahGray_ 197,471 Entrepreneur Entrepreneurship, Authorship, Media

Top Keywords in Follower Bios

love (648) life (425) god (368) music (214) mother (181) mom (170) lover (158) family (152) black (145) live (138)

Top Hashtags in Follower Bios

#blm (22) #resist (17) #blacklivesmatter (16) #voteblue (7) #writer (6) #god (5) #love (5) #1 (5) #theresistance (4) #resistance (4)

6,234

Followers With Bio

3,766

Followers Without Bio

62.34%

% With Bio

37.66%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,194 analyzed

18,321

Combined Engagement

4,283

Total Likes

14,038

Total Retweets

3,664

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Tv Series Promotion Audience Engagement Awards And Recognition

Key Insights & Takeaways

The account effectively leverages major awards and milestones to boost engagement and visibility. It maintains a consistent posting schedule, which helps in keeping the audience engaged and informed. The use of hashtags and links to official content enhances the reach and credibility of the account.

Strengths

  • + Established follower base of 96,741
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @QueenSugarOWN reveals an growing Twitter presence with 96,741 followers. The account demonstrates a conversation-first approach, averaging 60.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025