Swati Raina
Senior News Anchor @zeebusiness. Host Personal Finance show Money Guru, Market show Bazaar Aaj Aur Kal. RTs not endorsements.
28,252
Followers
363
Following
7,406
Tweets
31.0
Avg Engagement
64
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @rainaswati's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-09-24
- Verification:No
- Location:New Delhi, India
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:24.8
- Avg Retweets per Tweet:6.2
- Followers Analyzed:27,914
Engagement Analysis
Based on 500 tweetsHer tweets show a balanced engagement pattern, with a focus on personal interactions and national pride. The use of hashtags and links suggests an effort to increase visibility and community interaction.
24.8
Avg Likes/Tweet
6.2
Avg Retweets/Tweet
12,381
Total Likes
3,114
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
2
Median Retweets
5
75th Percentile
7,911
Top Tweet
1.1
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
8.2%
Original
3.6%
Replies
85.6%
Retweets
2.6%
Quotes
0.0%
Threads
0.0%
With Media
34.6%
With Links
43.6%
With #Tags
91.2%
With @Mentions
19.0%
With Emojis
110
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.44
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
96.0%
Weekday Posts
4.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 428 retweets (86% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 27,914 followersHer audience primarily consists of individuals interested in finance, business, and current affairs. They are likely professionals and students seeking expert insights and entertainment.
Average
Audience Quality
28.0%
Suspicion Index
29.5%
Low-Quality %
19
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
45.5%
Empty Bio
24.6%
<10 Tweets
13.0%
Mass Following (>2K)
0.0%
New (<90 days)
68.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
91.3%
No URL
13.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
23,775,808
Total Potential Reach
19
Median Follower Reach
75
75th Percentile Reach
3.0%
>1K followers
0.5%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
46.3%
Creators
12,930 accounts
29.1%
Consumers
8,130 accounts
24.6%
Dormant
6,854 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
157
Verified Followers
0.56% of total
2,807
Protected Accounts
10.06% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @SiriouslySusan | 1,778,373 | Voice Actor | Voice acting, singing, speaking |
| @MurrayNewlands | 1,520,901 | Contributor | pop art, art, entrepreneurship |
| @gauravcsawant | 1,435,255 | Journalist | Defense, Journalism, Author |
| @PiyushGoyalOffc | 1,421,461 | Politician | Commerce, Industry, Textiles |
| @KapilMishra_IND | 1,396,106 | Politician | BJP, Hindu, Unity |
| @rjraunac | 999,870 | Radio Jockey | Radio, Bauaa, Comedy |
| @SeanBeeson | 820,124 | Composer | Music, UX design, Family |
| @AnilSinghvi_ | 712,912 | Journalist | Business, Finance, News |
| @MajorPoonia | 652,146 | Fitness Coach | Fitness, India, Patriotism |
| @ZeeBusiness | 644,767 | Business News | Business, Profit, Wealth |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
15,221
Followers With Bio
12,693
Followers Without Bio
54.53%
% With Bio
45.47%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed10,225
Combined Engagement
9,676
Total Likes
549
Total Retweets
2,045
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
60%
With @Mentions
80%
With Links
Topical Analysis:
Thanks @ImRaina 😊 https://t.co/7sJJymFAPe
#NewProfilePic I wear the tricolour with full pride. #AzaadiKaAmritMahotsav #JaiHind https://t.co/MJLcmNwUCk
Festive vibes. #Diwalmela in office. Pose a little coz its Diwali😊 https://t.co/Ld9GGEMU0v
RT @feroze_azeez: Asset Allocation reduces risk in a portfolio. 1. Split savings into Equity, Real estate, Debt, or Gold 2. All assets do…
A week that was. Recap #Budget2023 @ZeeBusiness lots of hard work and fun. https://t.co/flY9F3154Q
Key Insights & Takeaways
She frequently interacts with her followers, often thanking them and sharing personal updates. Her content includes a mix of professional and personal themes, reflecting her multifaceted role. She leverages national holidays and events to connect with her audience, enhancing brand loyalty.
Strengths
- + Established follower base of 28,252
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @rainaswati reveals an growing Twitter presence with 28,252 followers. The account demonstrates a content-creator strategy, averaging 31.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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