Raj Chengappa

Raj Chengappa

@rajchengappa

Group Editorial Director (Publishing), India Today Group - Views expressed and retweets are personal

New Delhi https://www.rajchengappa.com/ Joined 2009-05-27 Date of Analysis: Dec 16, 2025

12,238

Followers

5,419

Following

3,527

Tweets

94

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @rajchengappa's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-05-27
  • Verification:No
  • Location:New Delhi

Data Summary

  • Followers Analyzed:12,167

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Audience Demographics

Based on 12,167 followers

His audience likely includes media professionals, journalists, and industry peers interested in publishing and editorial work. Followers may also be interested in his personal opinions and insights.

Average

Audience Quality

24.0%

Suspicion Index

17.3%

Low-Quality %

144

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

26.2%

Empty Bio

13.4%

<10 Tweets

33.3%

Mass Following (>2K)

0.0%

New (<90 days)

48.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

76.6%

No URL

8.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

196,393,955

Total Potential Reach

144

Median Follower Reach

600

75th Percentile Reach

18.9%

>1K followers

6.6%

>10K followers

2.8%

>50K followers

1.8%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

70.3%

Creators

8,554 accounts

16.3%

Consumers

1,981 accounts

13.4%

Dormant

1,632 accounts

514

Verified Followers

4.22% of total

21.7%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

New Delhi, India (732) India (728) New Delhi (324) Mumbai, India (207) Bengaluru, India (153) Delhi (128) Mumbai (109) Bangalore (103) Hyderabad, India (95) Kolkata, India (86)

514

Verified Followers

4.22% of total

1,039

Protected Accounts

8.54% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@ImRaina 21,261,932 Cricketer Cricket, Co-Founder, Care
@JohnCena 14,173,728 Wrestler Wrestling, Motivation, Self-promotion
@IndiaToday 6,276,864 News Outlet News, Politics, Entertainment
@nsitharaman 5,422,500 Politician Finance, Corporate Affairs, Karnataka
@anjanaomkashyap 4,817,222 Journalist News, Journalism, Politics
@RubikaLiyaquat 4,736,550 Journalist Journalism, Udaipur, Humanity
@Suhelseth 4,646,916 Marketing Consultant Food, Marketing, Writing
@rahulkanwal 4,446,006 Journalist News, Director, Anchor
@sardanarohit 4,435,313 Journalist Media, Dil Ki Baat, Suno Sabki
@LalitKModi 3,808,691 Sports Entrepreneur Cricket, Business, Entrepreneurship

Top Keywords in Follower Bios

personal (864) journalist (731) india (665) views (614) indian (522) editor (411) news (374) rts (348) tweets (337) endorsements (322)

Top Hashtags in Follower Bios

#india (17) #journalist (15) #politics (12) #entrepreneur (10) #ifs (8) #environment (8) #socialmedia (8) #digitalmarketing (8) #travel (8) #author (7)

8,981

Followers With Bio

3,186

Followers Without Bio

73.81%

% With Bio

26.19%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Key Insights & Takeaways

The account is primarily used for professional communication and sharing insights related to publishing. The low engagement suggests a focus on one-way communication rather than active audience interaction. The verified status adds credibility and may attract a more professional audience.

Strengths

  • + Established follower base of 12,238
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @rajchengappa reveals an growing Twitter presence with 12,238 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025