DIARIO RÉCORD

DIARIO RÉCORD

@record_mexico

Bienvenido a la cuenta del Diario RÉCORD. Informar es nuestro deporte desde 2002.

México https://www.record.com.mx/ Joined 2009-03-31 Date of Analysis: Dec 16, 2025

1,618,980

Followers

507

Following

625,605

Tweets

113.2

Avg Engagement

6,425

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @record_mexico's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2009-03-31
  • Verification:No
  • Location:México

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:103.0
  • Avg Retweets per Tweet:10.2
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account maintains high engagement through timely updates and emotionally charged content, such as victories and historic moments. Verified accounts make up a small percentage, suggesting a mix of organic and brand-driven followers.

103.0

Avg Likes/Tweet

10.2

Avg Retweets/Tweet

334,697

Total Likes

33,069

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

26

Median Likes

2

Median Retweets

77

75th Percentile

6,841

Top Tweet

0.07

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

97.4%

Original

0.5%

Replies

2.1%

Retweets

0.0%

Quotes

0.0%

Threads

0.0%

With Media

98.1%

With Links

19.4%

With #Tags

27.0%

With @Mentions

47.6%

With Emojis

173

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

65.9%

Weekday Posts

34.1%

Weekend Posts

Top Hashtags

#worldbaseballclassic (57) #ligamx (35) #bitácorarécord (34) #columna (32) #américa (32) #chivas (32) #australiangp (31) #pumas (27) #pachuca (23) #cruzazul (23)

Most Mentioned

@caroluu18 (88) @karla_uz (57) @migue_luk (57) @v_ddiaz (54) @joseamoreno13 (46) @carlos_ponz (41) @enriquearturo32 (38) @ilianyaparicio (38) @myt_guzman (34) @enriquesecsanti (33)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,167 (97%)
Replies 15 (0%)
Retweets 67 (2%)
Quote Tweets 1 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 67 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is Mexican sports fans, with a strong interest in baseball and Formula 1. The account also attracts international followers due to its coverage of global sporting events and Mexican national teams.

Below Average

Audience Quality

41.8%

Suspicion Index

61.1%

Low-Quality %

3

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

73.3%

Empty Bio

62.4%

<10 Tweets

4.3%

Mass Following (>2K)

0.0%

New (<90 days)

85.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

97.2%

No URL

49.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

23,810,721

Total Potential Reach

3

Median Follower Reach

14

75th Percentile Reach

1.0%

>1K followers

0.2%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

18.6%

Creators

9,300 accounts

19.0%

Consumers

9,504 accounts

62.4%

Dormant

31,196 accounts

68

Verified Followers

0.14% of total

1.0%

Professional Bios

founder, dev, analyst, etc.

0.02

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

México (322) Mexico (307) Monterrey, Nuevo León (227) Puebla, México (180) Guadalajara, Jalisco (177) Distrito Federal, México (172) CDMX (117) Tijuana, Baja California (79) Toluca, México (75) Querétaro, Querétaro Arteaga (69)

109

Verified Followers

0.11% of total

6,434

Protected Accounts

6.43% of total

2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,518 Wrestler Wrestling, Motivation, Self-promotion
@werevertumorro 8,724,033 Influencer Gaming, Comedy, Email Marketing
@Zilverk 1,724,669 Streamer VTUBER, NFTS, Twitch
@PrideOfMexico 694,069 Wrestler Honor, Orgullo, Dignidad
@0smanlisporFK 533,946 Football Fan Football, Hasan Şaş, 2002 World Cup
@YosefMel 433,830 Political Commentator Trump, MAGA, Vinotintista
@MaggieHeroDog 412,835 Service Dog Golf, Music, Service Dogs
@stephievegaa 323,132 Photographer photography, Monterrey, Instagram
@lindalindahot 298,072 Adult Content Creator Latin, Hotwife, Content
@gvlo2008 278,549 Sports Journalist TV, Deportes, News

Top Keywords in Follower Bios

futbol (1,682) vida (1,541) gusta (987) musica (682) siempre (592) amante (574) mexico (541) dios (524) mejor (521) solo (511)

Top Hashtags in Follower Bios

#1 (15) #bitcoin (13) #halamadrid (13) #nft (11) #futbol (10) #cruzazul (10) #siguemeytesigo (9) #chivas (9) #me (9) #btc (8)

31,184

Followers With Bio

68,816

Followers Without Bio

31.18%

% With Bio

68.82%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

26,128

Combined Engagement

23,038

Total Likes

3,090

Total Retweets

5,226

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

20%

With @Mentions

100%

With Links

Topical Analysis:

Sports National Pride Celebration Journalism Formula 1 Baseball Mexico Victories History
DIARIO RÉCORD
@record_mexico

GRACIAS 😭 Sin reflectores, sin tantos patrocinadores, sin un proceso mediático pero con muchos hue... la Selección Mexicana de Béisbol nos ha demostrado como es que se juega portando un jersey Tricolor. ESTAMOS ORGULLOSOS DE USTEDES 🥹 Las acciones: https://t.co/zvaZqX50Hf http

2023-03-21
Retweets: 718 Likes: 6,123 Engagement: 6,841
DIARIO RÉCORD
@record_mexico

¡VICTORIA! 👊🇲🇽 ¡SERGIO PÉREZ ES EL GANADOR DEL GRAN PREMIO DE ARABIA SAUDITA! 🏆 GRANDÍSIMOOOOOOOO. De Guadalajara para el mundo. Fin de semana casi perfecto y la recompensa está aquí. 👏👏 https://t.co/q8XhvWPa9U

2023-03-19
Retweets: 585 Likes: 4,887 Engagement: 5,472
DIARIO RÉCORD
@record_mexico

HISTORIAAAA HISTORIA PURAAAA México derrota a Puerto Rico y avanza POR PRIMERA VEZ a las semifinales del Clásico Mundial de Beisbol. ¡QUÉ TREMENDO ORGULLO! #WorldBaseballClassic EN VIVO: https://t.co/2uQyUEMpPW https://t.co/XCA090f4XS

2023-03-18
Retweets: 637 Likes: 4,193 Engagement: 4,830
DIARIO RÉCORD
@record_mexico

YA SON 35 AÑOS DEL MÍTICO GOL DE HUGO SÁNCHEZ EN EL BERNABÉU 🤩 En una tarde soleada de primavera, el 10 de abril de 1988 los aficionados Madridistas presenciaron uno de los goles más bonitos que se han vivido en el Templo Blanco. 🎤 @PaoHerreraRguez https://t.co/on7twkB3jO htt

2023-04-10
Retweets: 662 Likes: 3,861 Engagement: 4,523
DIARIO RÉCORD
@record_mexico

¡ÚLTIMA HORA! Reportan la muerte de Julián Figueroa, hijo de Maribel Guardia y Joan Sebastian. ¡Pronta resignación! https://t.co/xIGGUtd1WB

2023-04-10
Retweets: 488 Likes: 3,974 Engagement: 4,462

Key Insights & Takeaways

The account emphasizes national pride and sports victories, which resonate strongly with the Mexican audience. It leverages emotional and celebratory language to foster a sense of community and excitement. The focus on major events like the Clásico Mundial de Beisbol and Formula 1 races highlights its role as a sports news hub.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 1,618,980
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @record_mexico reveals an well-established Twitter presence with 1,618,980 followers. The account demonstrates a content-creator strategy, averaging 113.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025