Revista ISTOÉ

Revista ISTOÉ

@RevistaISTOE

Os destaques da IstoÉ em imagens. Acompanhe também no Facebook (https://www.facebook.com/unsupportedbrowser)

São Paulo, SP, Brasil https://istoe.com.br/ Joined 2009-04-09 Date of Analysis: Dec 16, 2025

1,960,534

Followers

428

Following

173,422

Tweets

20.1

Avg Engagement

4,897

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @RevistaISTOE's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2009-04-09
  • Verification:No
  • Location:São Paulo, SP, Brasil

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:18.2
  • Avg Retweets per Tweet:1.9
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account shows consistent engagement with its followers, though the average likes and retweets are not exceptionally high. The content tends to generate moderate interaction, especially around controversial or sensational topics.

18.2

Avg Likes/Tweet

1.9

Avg Retweets/Tweet

58,996

Total Likes

6,199

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

8

Median Likes

0

Median Retweets

16

75th Percentile

4,815

Top Tweet

0.01

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

97.8%

Original

2.2%

Replies

0.0%

Retweets

0.0%

Quotes

0.0%

Threads

0.1%

With Media

100.0%

With Links

48.2%

With #Tags

1.8%

With @Mentions

2.3%

With Emojis

171

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.02

Reply/Original Ratio

0

Quote/RT Ratio

Posting Rhythm

Consistent

Regular posting cadence

86.7%

Weekday Posts

13.3%

Weekend Posts

Top Hashtags

#istoégente (1264) #bbb23 (393) #istoegente (201) #virginiafonseca (19) #keyalves (17) #mcguimê (17) #anitta (17) #xuxa (16) #sabrinasato (15) #brunagriphao (15)

Most Mentioned

@virginia_gaia (51) @istoe_dinheiro (2) @patymoraesnobre (2) @revistaplaneta_ (1) @revistamenu (1)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,178 (98%)
Replies 72 (2%)
Retweets 0 (0%)
Quote Tweets 0 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely interested in news, politics, and current affairs, with a focus on Brazilian society and public figures. The content appeals to a broad demographic, particularly those following media and political developments.

Below Average

Audience Quality

41.6%

Suspicion Index

61.2%

Low-Quality %

2

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

72.7%

Empty Bio

64.1%

<10 Tweets

2.1%

Mass Following (>2K)

0.0%

New (<90 days)

85.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

96.4%

No URL

49.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

5,475,929

Total Potential Reach

2

Median Follower Reach

8

75th Percentile Reach

1.3%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

16.3%

Creators

8,128 accounts

19.6%

Consumers

9,803 accounts

64.1%

Dormant

32,069 accounts

54

Verified Followers

0.11% of total

1.2%

Professional Bios

founder, dev, analyst, etc.

0.02

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Sao Paulo, Brazil (584) Rio de Janeiro, Brazil (455) Brasil (378) Brazil (296) São Paulo, Brasil (252) Rio de Janeiro, Brasil (204) São Paulo (112) Rio de Janeiro (99) Brasília, Brazil (86) Fortaleza, Brazil (82)

79

Verified Followers

0.08% of total

5,072

Protected Accounts

5.02% of total

2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@SinghLions 1,335,293 Restaurateur Food, Travel, Influencer
@LucianaGimenez 1,171,326 TV Host Fashion, Beauty, Lifestyle
@_ecovias 562,149 Highway Management Traffic, Emergencies, Customer Service
@updatecharts 419,367 Entertainment Entertainment, Music, Charts
@ONUBrasil 383,895 Diplomacy Sustainable Development, Human Rights, Global Goals
@DCM_online 343,482 Journalist Politics, News, Inequality
@centralpolitcs 319,891 Politics politics, news, collaboration
@AugustoNPistola 236,554 Journalist Media, Independent, Hypocrisy
@BrasilCloser 154,435 - -
@cesarcalejon1 117,182 Journalist Emancipação Popular, Pensamento Crítico, Jornalismo

Top Keywords in Follower Bios

nao (1,865) deus (1,695) vida (1,366) tudo (955) sempre (754) mae (670) brasil (627) familia (614) voce (595) pra (479)

Top Hashtags in Follower Bios

#forabolsonaro (27) #lula (13) #lulapresidente (12) #lula2022 (11) #studytwt (10) #sdv (10) #brasil (9) #deus (8) #foralula (8) #lula13 (7)

27,434

Followers With Bio

73,565

Followers Without Bio

27.16%

% With Bio

72.84%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

12,288

Combined Engagement

10,308

Total Likes

1,980

Total Retweets

2,458

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

Politics Current Events Media Controversy Social Commentary

Key Insights & Takeaways

The account often shares content that is politically charged and controversial, which may drive engagement. It frequently uses hashtags to increase visibility and reach a wider audience. The use of links suggests a strategy to direct followers to additional content or platforms like Facebook.

Strengths

  • + Established follower base of 1,960,534
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @RevistaISTOE reveals an growing Twitter presence with 1,960,534 followers. The account demonstrates a content-creator strategy, averaging 20.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025