RMT
The official Twitter account of the National Union of Rail, Maritime and Transport Workers (RMT) https://linktr.ee/rmtunion
171,507
Followers
1,426
Following
45,247
Tweets
219.2
Avg Engagement
578
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @RMTunion's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-03-23
- Verification:No
- Location:Britain
Data Summary
- Tweets Analyzed:3,241
- Avg Likes per Tweet:92.3
- Avg Retweets per Tweet:126.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,241 tweetsThe account consistently receives a high number of likes and retweets, reflecting strong audience interaction. The engagement is driven by timely and impactful content, such as breaking news and policy discussions.
92.3
Avg Likes/Tweet
126.9
Avg Retweets/Tweet
299,272
Total Likes
411,199
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
18
Median Retweets
111
75th Percentile
39,184
Top Tweet
1.28
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
11.7%
Original
31.1%
Replies
51.4%
Retweets
5.8%
Quotes
0.0%
Threads
0.2%
With Media
31.7%
With Links
16.3%
With #Tags
88.1%
With @Mentions
13.6%
With Emojis
147
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
2.66
Reply/Original Ratio
0.11
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85.6%
Weekday Posts
14.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,241 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 1,665 retweets (51% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,241 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes union members and supporters, as well as the general public interested in labor rights and transportation issues. The content is also likely to attract political and policy observers.
Good
Audience Quality
18.1%
Suspicion Index
23.5%
Low-Quality %
100
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
38.1%
Empty Bio
13.8%
<10 Tweets
15.1%
Mass Following (>2K)
0.0%
New (<90 days)
32.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
86.7%
No URL
8.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
78,420,900
Total Potential Reach
100
Median Follower Reach
366
75th Percentile Reach
11.3%
>1K followers
1.0%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
70.9%
Creators
35,473 accounts
15.2%
Consumers
7,622 accounts
13.8%
Dormant
6,905 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
370
Verified Followers
0.37% of total
12,023
Protected Accounts
11.9% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,748 | Wrestler | Wrestling, Motivation, Self-promotion |
| @AOC | 13,420,784 | Politician | politics, social justice, equality |
| @GNev2 | 5,505,532 | Sports Commentator | Football, Analysis, Motivation |
| @Joey7Barton | 2,847,411 | Footballer | Football, Philosophy, Self-improvement |
| @johncusack | 1,761,973 | Actor | Movies, Activism, Elephants |
| @mrjamesob | 1,135,501 | Radio Host | Politics, Radio, Author |
| @HackedOffHugh | 834,955 | Actor | Movies, Activism, Politics |
| @Monasosh | 650,785 | Activist | Activism, Human rights, Freedom |
| @bbcquestiontime | 579,397 | Journalist | politics, debate, discussion |
| @IamMzilikazi | 547,479 | Musician | Pan-African music, Album, Rise |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
64,223
Followers With Bio
36,772
Followers Without Bio
63.59%
% With Bio
36.41%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,241 analyzed104,040
Combined Engagement
31,685
Total Likes
72,355
Total Retweets
20,808
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
RT @ByDonkeys: 🚨MPs FOR HIRE: a Led By Donkeys undercover investigation🚨 Watch the trailer… https://t.co/TOPxuhmbr9
Mick Lynch’s salary is decided by his members. When he was elected he suggested to his members that he should take a pay cut. They agreed. He doesn’t get any ‘bonuses’. He donates his salary on strike days to the dispute hardship fund. Let’s hope this sinks in. https://t.co/waSbT
RT @eiecampaign: 🚨 PLEASE RT 🚨 Defend the #RightToStrike 👊 On Monday, the government will try to ram through its anti-strike law. An at…
RT @eiecampaign: Massive turnout in London today to support striking workers 👊 The message to the government is clear: #EnoughlsEnough…
🚨 | BREAKING @RMTunion report reveals Fat Cat rail bosses award themselves eye watering annual pay hikes while lecturing rail workers on need for pay restraint and reform. #RailStrike 🧵 https://t.co/0dK1rWwArm
Key Insights & Takeaways
The union frequently shares breaking news and major policy updates, which likely drive high engagement. Content often highlights financial and political aspects of labor disputes, indicating a focus on advocacy and awareness. The use of verified accounts and direct references to officials suggests a strategic approach to influence public opinion and policy discussions.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 171,507
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @RMTunion reveals an well-established Twitter presence with 171,507 followers. The account demonstrates a conversation-first approach, averaging 219.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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