SamsungAfrica
This is the official Twitter channel for Samsung Africa.
239,781
Followers
2,045
Following
2,332
Tweets
70.1
Avg Engagement
122
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @SamsungMobiAfr's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2012-10-12
- Verification:Yes
- Location:Africa
Data Summary
- Tweets Analyzed:2,315
- Avg Likes per Tweet:1.6
- Avg Retweets per Tweet:68.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 2,315 tweetsThe account maintains a steady level of engagement with average likes and retweets, indicating consistent audience interaction. Promotional tweets tend to drive higher engagement due to incentives like giveaways.
1.6
Avg Likes/Tweet
68.5
Avg Retweets/Tweet
3,665
Total Likes
158,590
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
1
Median Retweets
5
75th Percentile
111,217
Top Tweet
0.29
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
68.2%
Original
19.1%
Replies
12.7%
Retweets
0.0%
Quotes
0.0%
Threads
2.6%
With Media
54.3%
With Links
74.8%
With #Tags
38.8%
With @Mentions
0.1%
With Emojis
99
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.28
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
84.4%
Weekday Posts
15.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 2,315 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 294 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 2,315 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is likely African consumers interested in technology and sports events. The account targets users who engage with promotions and interactive content.
Average
Audience Quality
25.6%
Suspicion Index
36.4%
Low-Quality %
34
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
51.1%
Empty Bio
36.0%
<10 Tweets
8.5%
Mass Following (>2K)
0.0%
New (<90 days)
43.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
85.9%
No URL
21.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
52,650,031
Total Potential Reach
34
Median Follower Reach
145
75th Percentile Reach
4.1%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
35.7%
Creators
17,861 accounts
28.3%
Consumers
14,147 accounts
36.0%
Dormant
17,992 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
86
Verified Followers
0.09% of total
10,597
Protected Accounts
10.49% of total
10 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,410 | Wrestler | Wrestling, Motivation, Self-promotion |
| @SamsungMobile | 12,494,294 | Technology | GalaxyZFold3, GalaxyZFlip3, GalaxyS21 |
| @EFYA_Nokturnal | 2,012,728 | Musician | Music, Fashion, Entrepreneurship |
| @StateHouseKenya | 1,994,586 | Government | Politics, Governance, Leadership |
| @SafaricomPLC | 1,918,821 | Telecommunications | communication, solutions, Kenya |
| @MbauReloaded | 1,830,287 | Entertainer | Fashion, Beauty, Entertainment |
| @dembabafoot | 1,341,104 | Footballer | Football, Philanthropy, Faith |
| @funnyfacegh | 1,281,607 | Comedian | comedy, entertainment, social media |
| @LILBTHEBASEDGOD | 1,247,991 | Rapper | Music, Writing, Film |
| @androidcentral | 1,241,965 | Tech Blogger | Tech, Android, Tips |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
49,309
Followers With Bio
51,674
Followers Without Bio
48.83%
% With Bio
51.17%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 2,315 analyzed138,874
Combined Engagement
0
Total Likes
138,874
Total Retweets
27,775
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @NelsonMandela: “Death is something inevitable.When a man has done what he considers to be his duty to his people&his country,he can res…
RT @chelseafc: We are delighted to announce the signing of Samuel Eto'o... http://t.co/zHxoRj4TLq #CFC http://t.co/0qj8GoTkMZ
RT @NelsonMandela: La mort est inévitable.Quand un homme a fait ce qu’il considérait être son devoir envers son peuple&son pays,il peut rep…
RT @NelsonMandela: “A morte é inevitável. Quando um homem fez o que considera seu dever para com seu povo e seu país, pode descansar em paz…
RT @setoo9: Big games,great players!!!go @chelseafc !!! http://t.co/oXYKwcBlpe
Key Insights & Takeaways
The account heavily relies on sports events like AFCON to drive engagement and promote products. Promotional tweets with giveaways and contests are effective in increasing retweets and likes. The use of hashtags and links helps in tracking campaign performance and directing traffic to specific content.
Strengths
- + Established follower base of 239,781
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @SamsungMobiAfr reveals an growing Twitter presence with 239,781 followers. The account demonstrates a content-creator strategy, averaging 70.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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