Santos FC
Twitter Oficial do Santos FC • https://www.facebook.com/unsupportedbrowser • https://www.facebook.com/unsupportedbrowser • https://www.youtube.com/santosfc • https://www.tiktok.com/@santosfc
3,115,163
Followers
303
Following
108,390
Tweets
1,224.6
Avg Engagement
3,844
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @SantosFC's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2009-06-22
- Verification:No
- Location:Santos, SP, Brasil
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:1,131.8
- Avg Retweets per Tweet:92.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account consistently receives high average likes and retweets, indicating strong fan interaction. The engagement is driven by both official content and emotionally resonant tributes to the club's legacy.
1,131.8
Avg Likes/Tweet
92.8
Avg Retweets/Tweet
3,678,463
Total Likes
301,554
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
520
Median Likes
19
Median Retweets
1,064
75th Percentile
717,627
Top Tweet
0.39
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
78.8%
Original
10.0%
Replies
7.2%
Retweets
4.0%
Quotes
0.0%
Threads
0.0%
With Media
85.5%
With Links
48.2%
With #Tags
16.7%
With @Mentions
43.8%
With Emojis
119
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.13
Reply/Original Ratio
0.55
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
69.8%
Weekday Posts
30.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 235 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is primarily football fans, especially those loyal to Santos FC, with a strong emphasis on Brazilian supporters. The followers are likely passionate about the club's history and achievements.
Average
Audience Quality
34.0%
Suspicion Index
45.8%
Low-Quality %
5
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
54.1%
Empty Bio
49.4%
<10 Tweets
6.3%
Mass Following (>2K)
0.0%
New (<90 days)
70.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.9%
No URL
37.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
17,168,411
Total Potential Reach
5
Median Follower Reach
39
75th Percentile Reach
2.4%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
31.4%
Creators
15,681 accounts
19.2%
Consumers
9,619 accounts
49.4%
Dormant
24,700 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
163
Verified Followers
0.16% of total
9,438
Protected Accounts
9.44% of total
2 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,063 | Wrestler | Wrestling, Motivation, Self-promotion |
| @ShehuSani | 3,063,552 | Politician | Human Rights, Author, PanAfricanist |
| @AlpineF1Team | 2,099,997 | Formula 1 | Formula 1, Racing, Team |
| @As_TomasRoncero | 1,752,364 | Journalist | Real Madrid, Deportes, Periodismo |
| @ZachBoychuk | 830,400 | Hockey Player | Hockey, Meme/NFT Trading, Ethereum |
| @L9arami | 608,437 | - | - |
| @lucassantosshow | 517,614 | Actor/Singer | Actor, Singer, Cowboy |
| @BuzzFeedBrasil | 431,221 | Media | notícias, zueiras, listas |
| @sistoney67 | 386,384 | Football Reporter | Football, Reporter, BBC Sport |
| @peterndoro | 357,508 | Journalist | Journalism, Broadcasting, Africa |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
44,803
Followers With Bio
55,197
Followers Without Bio
44.8%
% With Bio
55.2%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed972,244
Combined Engagement
851,812
Total Likes
120,432
Total Retweets
194,449
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
Eterno. https://t.co/N912VpCmVK
Obrigado, Rei Pelé. https://t.co/2Xb7XElR41
Assim como sempre desejou, o nosso eterno Rei Pelé se despede na Vila Belmiro, sua casa, junto de seu povo. https://t.co/Jnft6ujOop
Descanse em paz, Edson Arantes do Nascimento. Olhai por nós, Rei Pelé. A nossa história de amor permanece viva, pois assim como você, ela é eterna. Obrigado por tudo. 👑 https://t.co/YErlDEKmT3
Heróis eternizados. Nossos sentimentos aos familiares da lenda Roberto Dinamite e a todos vascaínos. 🤍🖤 https://t.co/IOwf0rMOlp
Key Insights & Takeaways
The account heavily emphasizes the club's historical legacy and iconic players, particularly Pelé. Content often includes emotional tributes and nostalgic messages that resonate deeply with fans. High engagement suggests a loyal and passionate fanbase that values the club's heritage and identity.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 3,115,163
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @SantosFC reveals an exceptionally influential Twitter presence with 3,115,163 followers. The account demonstrates a content-creator strategy, averaging 1,224.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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