Sen. Sarah McBride

Sen. Sarah McBride

@SarahEMcBride

Delaware State Senator & Democrat for Congress. Family, coffee, and bold change. 💛Tomorrow WILL be different.

Wilmington, Delaware https://sarahmcbride.com/ Joined 2011-03-26 Date of Analysis: Dec 16, 2025

102,947

Followers

3,985

Following

19,800

Tweets

318.2

Avg Engagement

619

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @SarahEMcBride's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2011-03-26
  • Verification:No
  • Location:Wilmington, Delaware

Data Summary

  • Tweets Analyzed:3,224
  • Avg Likes per Tweet:93.7
  • Avg Retweets per Tweet:224.5
  • Followers Analyzed:9,998

Engagement Analysis

Based on 3,224 tweets

Her tweets consistently receive high engagement, with an average of 11,585 likes and 752 retweets per post. This indicates a strong and active community that resonates with her message and values.

93.7

Avg Likes/Tweet

224.5

Avg Retweets/Tweet

302,135

Total Likes

723,632

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

1

Median Retweets

45

75th Percentile

119,427

Top Tweet

3.09

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

18.7%

Original

46.7%

Replies

26.5%

Retweets

8.2%

Quotes

0.0%

Threads

0.5%

With Media

46.7%

With Links

11.6%

With #Tags

75.2%

With @Mentions

7.4%

With Emojis

164

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

2.5

Reply/Original Ratio

0.31

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

77.8%

Weekday Posts

22.2%

Weekend Posts

Top Hashtags

#netde (78) #paidleaveforall (45) #paidleave (40) #paidleaveworks (32) #delaware (26) #buildbackbetter (15) #deleg (9) #newdealer (8) #domore24de (6) #childcare (5)

Most Mentioned

@sarahemcbride (266) @kyleevansgay (129) @marie4senate (104) @delawarecares (97) @johncarneyde (87) @seanmmcbride (85) @potus (46) @blandro (45) @pwcdanica (43) @sgf302 (40)

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Content Strategy Analysis

Based on 3,224 tweets

Content Type Distribution

Content Breakdown

Original Tweets 602 (19%)
Replies 1,504 (47%)
Retweets 853 (26%)
Quote Tweets 265 (8%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 853 retweets (26% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,224 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,998 followers

Her followers are likely politically engaged individuals, particularly those interested in LGBTQ+ rights, social justice, and progressive politics. The audience also includes supporters of her candidacy and followers of Delaware politics.

Average

Audience Quality

20.0%

Suspicion Index

17.1%

Low-Quality %

111

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

25.5%

Empty Bio

13.8%

<10 Tweets

24.0%

Mass Following (>2K)

0.0%

New (<90 days)

39.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

78.7%

No URL

8.6%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

40,687,856

Total Potential Reach

111

Median Follower Reach

447

75th Percentile Reach

14.3%

>1K followers

2.8%

>10K followers

0.8%

>50K followers

0.5%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

69.3%

Creators

6,933 accounts

16.9%

Consumers

1,690 accounts

13.8%

Dormant

1,375 accounts

116

Verified Followers

1.16% of total

11.4%

Professional Bios

founder, dev, analyst, etc.

0.15

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (148) Washington, DC (146) Delaware, USA (142) Philadelphia, PA (85) Los Angeles, CA (77) Delaware (72) New York, NY (55) USA (51) Wilmington, DE (47) California, USA (46)

116

Verified Followers

1.16% of total

1,207

Protected Accounts

12.07% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,093,349 Wrestler Wrestling, Motivation, Self-promotion
@SinghLions 1,330,882 Restaurateur Food, Travel, Influencer
@penguinrandom 1,268,733 Publisher books, reading, publishing
@BabyAriel 1,117,868 Influencer Music, Social Media, Self-expression
@MsRebeccaBlack 1,113,643 Singer music, singer, influencer
@WhatsTrending 888,493 News Outlet DAILY, SOCIAL, NEWS
@KevinandTrevor 695,541 - -
@unkonfined 662,401 Influencer -
@OccupyDemocrats 552,341 Political Activist Progressive, Grassroots, Politics
@AmyMcGrathKY 511,035 Politician Family, Marine, Kentucky

Top Keywords in Follower Bios

sheher (814) love (358) hehim (343) trans (331) mom (309) life (253) lover (226) views (224) opinions (200) proud (178)

Top Hashtags in Follower Bios

#blm (97) #blacklivesmatter (55) #resist (38) #lgbtq (26) #voteblue (19) #1 (15) #transrightsarehumanrights (15) #protecttranskids (13) #translivesmatter (12) #bidenharris (12)

7,446

Followers With Bio

2,554

Followers Without Bio

74.46%

% With Bio

25.54%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,224 analyzed

409,793

Combined Engagement

58,062

Total Likes

351,731

Total Retweets

81,959

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

80%

With @Mentions

40%

With Links

Topical Analysis:

Lgbtq+ Rights Political Activism Personal Storytelling Social Justice Public Service Identity Progressivism
Sen. Sarah McBride
@SarahEMcBride

RT @RBReich: Forced birth in a country with: —No universal healthcare —No universal childcare —No paid family &amp; medical leave —One of the highest rates of maternal mortality among rich nations This isn't about "life." It's about control.

2022-06-26
Retweets: 119,427 Likes: 0 Engagement: 119,427
Sen. Sarah McBride
@SarahEMcBride

RT @POTUS: As I’ve said before, no one should be in jail just for using or possessing marijuana. Today, I’m taking steps to end our failed approach. Allow me to lay them out.

2022-10-06
Retweets: 89,471 Likes: 0 Engagement: 89,471
Sen. Sarah McBride
@SarahEMcBride

RT @BarackObama: On a day for the history books, @TheAmandaGorman delivered a poem that more than met the moment. Young people like her are proof that "there is always light, if only we're brave enough to see it; if only we're brave enough to be it." https://t.co/mbywtvjtEH

2021-01-20
Retweets: 79,009 Likes: 0 Engagement: 79,009
Sen. Sarah McBride
@SarahEMcBride

RT @Mr_JCE: Meet the TX man who’s making customized caskets for each of the 19 young victims and two teachers from the school shooting in #Uvalde. Trey Ganem visited with the families last week so each casket is personalized to include each child's interests. 📷: SoulShine Indust

2022-05-31
Retweets: 61,268 Likes: 0 Engagement: 61,268
Sen. Sarah McBride
@SarahEMcBride

I’m sorry... I can’t resist: How it started. How it’s going. https://t.co/X3i0WxfqLu

2021-01-13
Retweets: 2,556 Likes: 58,062 Engagement: 60,618

Key Insights & Takeaways

Her top tweets often focus on personal stories and milestones, which humanize her political journey. She frequently highlights her commitment to LGBTQ+ rights and inclusion, which aligns with her identity as a trans woman. Her use of personal and emotional language helps build a strong connection with her audience.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 102,947
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @SarahEMcBride reveals an well-established Twitter presence with 102,947 followers. The account demonstrates a conversation-first approach, averaging 318.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025