Scouts
Scouts prepares young people with #SkillsForLife
64,420
Followers
313
Following
3,264
Tweets
63.6
Avg Engagement
208
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @scouts's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2014-08-18
- Verification:No
- Location:GIlwell Park
Data Summary
- Tweets Analyzed:3,041
- Avg Likes per Tweet:35.0
- Avg Retweets per Tweet:28.7
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,041 tweetsScouts' tweets receive a high average number of likes, indicating strong audience interest. Retweets are also consistent, suggesting that the content is both informative and shareable within the community.
35.0
Avg Likes/Tweet
28.7
Avg Retweets/Tweet
106,317
Total Likes
87,216
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
9
Median Likes
9
Median Retweets
51
75th Percentile
27,764
Top Tweet
0.99
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
64.5%
Original
14.3%
Replies
18.0%
Retweets
3.2%
Quotes
0.0%
Threads
1.2%
With Media
78.3%
With Links
46.0%
With #Tags
49.9%
With @Mentions
11.1%
With Emojis
162
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.22
Reply/Original Ratio
0.18
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
79.5%
Weekday Posts
20.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,041 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 548 retweets (18% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,041 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience is young people aged 18-25, as well as families and community members interested in youth development. The content also appeals to followers of the royal family and those interested in public service and community involvement.
Average
Audience Quality
23.7%
Suspicion Index
26.1%
Low-Quality %
43
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
34.7%
Empty Bio
27.1%
<10 Tweets
16.2%
Mass Following (>2K)
0.0%
New (<90 days)
45.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
80.9%
No URL
17.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
23,973,504
Total Potential Reach
43
Median Follower Reach
207
75th Percentile Reach
7.4%
>1K followers
1.0%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
50.2%
Creators
5,025 accounts
22.6%
Consumers
2,265 accounts
27.1%
Dormant
2,710 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
93
Verified Followers
0.93% of total
1,085
Protected Accounts
10.85% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,074,964 | Wrestler | Wrestling, Motivation, Self-promotion |
| @KensingtonRoyal | 2,841,328 | Royalty | Royalty, Philanthropy, Family |
| @MU_Foundation | 391,229 | Charity | Football, Charity, Young People |
| @peterndoro | 366,691 | Journalist | Journalism, Broadcasting, Africa |
| @JamesCleverly | 203,047 | Politician | Politics, Middle East, Africa |
| @TheGlobalGoals | 151,394 | Advocacy | poverty, inequality, climate change |
| @SDGaction | 150,195 | Advocacy | mobilize, inspire, connect |
| @BernardMarr | 138,266 | Futurist | Business, Tech, Data |
| @WeDontHaveTime | 133,264 | Climate Activist | climate solutions, tree planting, review platform |
| @mtcrookshank | 122,157 | Photographer | Photography, Scuba Diving, Sailing |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,529
Followers With Bio
3,471
Followers Without Bio
65.29%
% With Bio
34.71%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,041 analyzed43,151
Combined Engagement
13,827
Total Likes
29,324
Total Retweets
8,630
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
40%
With @Mentions
80%
With Links
Topical Analysis:
RT @Philae2014: Touchdown! My new address: 67P! #CometLanding
TRH The Prince and Princess of Wales with Prince George, Princess Charlotte and Prince Louis all lent a hand today at 3rd Upton for #TheBigHelpOut. Everyone got involved with renovating the Scouts meeting place and received their own #TheBigHelpOut badge. https://t.co/S2zFfx664e
Wishing a very happy birthday to our Joint President, HRH The Princess of Wales from all Scouts. https://t.co/02TS4jCy17
Over 150 @scouts aged 18-25 are supporting the crowds around Westminster today for the #Coronation. https://t.co/BcHBKJ0neq
We’re absolutely chuffed to announce our new programme for 4 and 5 year olds, #SquirrelScouts. 200+ Squirrel Dreys will open this month across the UK, prioritising areas most affected by the pandemic. Find out more: https://t.co/ME27XjUN3G #SkillsForLife https://t.co/aARprDSxU4
Key Insights & Takeaways
The account frequently collaborates with the royal family, which enhances its credibility and visibility. Content often highlights youth participation in public events, reinforcing the organization's focus on community service. The use of hashtags like #TheBigHelpOut and #Coronation increases reach and engagement with relevant audiences.
Strengths
- + Established follower base of 64,420
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @scouts reveals an growing Twitter presence with 64,420 followers. The account demonstrates a content-creator strategy, averaging 63.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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