서울시

서울시

@seoulmania

서울특별시에서 운영하는 대표 엑스(구 트위터)입니다. 시민분들과 서울의 소식을 함께 나누고자 합니다. '동행‧매력 특별시 서울!'

대한민국 서울 https://linktr.ee/seoul_city Joined 2009-12-01 Date of Analysis: Dec 16, 2025

285,793

Followers

44,161

Following

33,213

Tweets

221.4

Avg Engagement

1,541

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @seoulmania's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-12-01
  • Verification:Yes
  • Location:대한민국 서울

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:160.4
  • Avg Retweets per Tweet:61.0
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account consistently receives high engagement with an average of 32k likes and 10k retweets per tweet. Collaborations with influencers like BTS significantly boost interaction.

160.4

Avg Likes/Tweet

61.0

Avg Retweets/Tweet

521,193

Total Likes

198,321

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

15

Median Likes

4

Median Retweets

33

75th Percentile

157,328

Top Tweet

0.77

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

77.9%

Original

22.0%

Replies

0.0%

Retweets

0.1%

Quotes

0.0%

Threads

0.0%

With Media

85.0%

With Links

74.3%

With #Tags

17.1%

With @Mentions

79.6%

With Emojis

170

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.28

Reply/Original Ratio

3.0

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

90.3%

Weekday Posts

9.7%

Weekend Posts

Top Hashtags

#코로나19 (1004) #재택치료 (91) #집콕쓰레기는내손으로 (37) #서울 (34) #시즌2 (32) #나와서울 (30) #서울런 (25) #bts (22) #먹깨비툰 (21) #설날 (19)

Most Mentioned

@seoultopis (51) @bts_twt (29) @cheongyecheon (21) @seoul (18) @seoul_metro (17) @tbsseoul (17) @isgjchg (14) @taekie (13) @mrmarkju (11) @baekdahee1 (9)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,531 (78%)
Replies 715 (22%)
Retweets 1 (0%)
Quote Tweets 3 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes Seoul residents and international fans of the city's culture. It also attracts fans of BTS and other K-pop enthusiasts.

Average

Audience Quality

32.3%

Suspicion Index

39.6%

Low-Quality %

3

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

40.2%

Empty Bio

49.7%

<10 Tweets

4.0%

Mass Following (>2K)

0.0%

New (<90 days)

73.6%

Low Ratio (<0.1)

0.0%

New (<180 days)

94.1%

No URL

39.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

22,072,353

Total Potential Reach

3

Median Follower Reach

21

75th Percentile Reach

1.6%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

32.4%

Creators

16,210 accounts

17.9%

Consumers

8,929 accounts

49.7%

Dormant

24,861 accounts

44

Verified Followers

0.09% of total

1.1%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Seoul, Republic of Korea (444) 대한민국 서울 (253) 대한민국 (228) Republic of Korea (156) Republic of the Philippines (127) India (111) 서울 (87) Indonesia (83) Seoul (74) 日本 (65)

64

Verified Followers

0.06% of total

10,799

Protected Accounts

10.69% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,102,061 Wrestler Wrestling, Motivation, Self-promotion
@bts123_bantan 1,003,145 Fan Account K-pop, Fan site, Information
@rogerhamilton 928,625 Entrepreneur education, entrepreneurship, futurism
@rubberdeokies 834,027 Content Creator BTS, Travel, Humility
@iownjd 778,049 Lawyer learn, inspire, engage
@bangtan_lab 767,714 Fan account BTS, K-ARMY, Translation
@BTStranslation_ 452,214 Korean Teacher BTS, Korean, Translation
@Dylan_Bostic 349,386 Wrestler Pro Wrestling, Boxing, Acting
@peoplesearches 321,431 Investigator MissingPersons, LawEnforcement, Trafficking
@scottisbell_ 303,119 Singer Pop music, Actor, Michael Jackson

Top Keywords in Follower Bios

bts (9,120) army (7,596) love (4,832) life (1,793) account (1,667) ot (1,371) kpop (1,275) forever (1,244) bangtan (1,162) jimin (978)

Top Hashtags in Follower Bios

#bts (1,003) #방탄소년단 (434) #army (330) #btsarmy (318) #jimin (183) #jungkook (127) #suga (119) #v (113) #jin (110) #rm (103)

65,339

Followers With Bio

35,660

Followers Without Bio

64.69%

% With Bio

35.31%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

322,670

Combined Engagement

249,062

Total Likes

73,608

Total Retweets

64,534

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

100%

With @Mentions

100%

With Links

Topical Analysis:

Seoul Culture Bts Collaboration City Promotion Resilience Multimedia Content Citizen Engagement
서울시
@seoulmania

[SEOUL X BTS] YOUR SEOUL GOES ON 서울은 계속된다. 가장 서울답게. 힘든 시기에도 멈추지 않고 나아가는 서울의 모습을 BTS와 서울시민이 함께 전합니다. 다함께 #어기영차서울! #YOUR_SEOUL_GOES_ON #SEOUL #EoGiYeongCha_BTS #어기영차_BTS #EoGiYeongCha_SEOUL #방탄소년단 @BTS_twt https://t.co/eWppyztAUJ

2021-09-10
Retweets: 33,520 Likes: 123,808 Engagement: 157,328
서울시
@seoulmania

[전지적서울시점 시즌3] #종합선물영상🎁 #서울송 과 함께 하는 드론뷰✈️ 🎧방탄소년단(@BTS_twt) - with Seoul💜 ※ 본 영상에는 국방부 및 관련 기관에 허가를 받고 안전하게 촬영한 드론 영상이 포함되어 있습니다. 해당 영상 무단 도용 및 상업적 활용 시 법적 처벌의 대상이 될 수 있습니다. https://t.co/ClrObN3kUE

2021-01-22
Retweets: 14,864 Likes: 46,835 Engagement: 61,699
서울시
@seoulmania

[SEOUL X BTS] MY SOUL SEOUL BTS Episode: #snapshotSeoul 5:00 pm, 서울 남산서울타워 케이블카에서 RM과 진의 스냅샷 웃음이 끊이지 않는 서울에서, 찰칵! 지금 서울에서 소울을 담은 인생샷을 만들어보세요 #MYSOULSEOUL @BTS_twt 📺국문 https://t.co/ObJ4nwrHEj 📺ENG https://t.co/imZnY5ABiw https://t.co/fYfVGGVPhz

2022-10-21
Retweets: 11,122 Likes: 31,385 Engagement: 42,507
서울시
@seoulmania

[SEOUL X BTS] 지난 5년 동안 서울과 함께 달려온 #방탄소년단 @BTS_twt 의 서울시 명예관광 홍보대사 스토리!💜 방탄소년단이 영상 후반에서 전하는 "#어기영차서울 편(with #BTS)" 캠페인 촬영 후기도 놓치지 마세요!!😉 📺BTS 서울시 홍보대사 5주년 스토리 (수어제공) 👉 https://t.co/s6Ta1zrlbc https://t.co/GY9f05VVwx

2021-11-09
Retweets: 6,902 Likes: 24,493 Engagement: 31,395
서울시
@seoulmania

[SEOUL X BTS] 열정 가득한 방탄소년단의 촬영 현장을 공개합니다. 오늘도 어기영차 서울! 아직 #방탄소년단 과 서울시민이 함께 전하는 #어기영차서울 편(with BTS)을 못 보셨다면👇 📺국문(KOR): https://t.co/r7XEHCZerL 📺영문(ENG): https://t.co/CWZDMaYvSk #YOUR_SEOUL_GOES_ON #BTS @BTS_twt https://t.co/H5foe1iQtF

2021-10-22
Retweets: 7,200 Likes: 22,541 Engagement: 29,741

Key Insights & Takeaways

Collaborations with K-pop artists like BTS drive high engagement and visibility. Content that highlights Seoul's culture and resilience resonates strongly with the audience. Visual and multimedia content, such as drone videos and snapshots, enhances user interaction and shareability.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 285,793
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @seoulmania reveals an well-established Twitter presence with 285,793 followers. The account demonstrates a content-creator strategy, averaging 221.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025