서울역사박물관

서울역사박물관

@seoulmuseum

서울의 고유한 역사와 문화를 보여주는 서울역사박물관 관람시간은 9시~18시, 공휴일을 제외한 매주 월요일 휴관 ☎ 02-724-0274~6

서울 종로구 새문안로 55 https://museum.seoul.go.kr/ Joined 2010-04-01 Date of Analysis: Dec 16, 2025

124,579

Followers

149,695

Following

6,247

Tweets

4.5

Avg Engagement

1,251

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @seoulmuseum's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-04-01
  • Verification:No
  • Location:서울 종로구 새문안로 55

Data Summary

  • Tweets Analyzed:3,168
  • Avg Likes per Tweet:1.5
  • Avg Retweets per Tweet:3.0
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,168 tweets

The account has moderate engagement with an average of 66 likes and 102 retweets per tweet. The content is mostly informative and promotional, with a focus on exhibitions and museum visits.

1.5

Avg Likes/Tweet

3.0

Avg Retweets/Tweet

4,825

Total Likes

9,376

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

2

Median Retweets

4

75th Percentile

506

Top Tweet

0.04

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

75.7%

Original

3.4%

Replies

20.9%

Retweets

0.0%

Quotes

0.0%

Threads

0.1%

With Media

72.9%

With Links

7.1%

With #Tags

26.1%

With @Mentions

6.2%

With Emojis

104

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.05

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

90.4%

Weekday Posts

9.6%

Weekend Posts

Top Hashtags

#서울역사박물관 (78) #yozm (28) #박물관이야기_ (18) #museumweek (16) #ytn24 (13) #전시회 (10) #seoulmuseumofhistory (10) #서울 (8) #ollehonair (8) #역사박물관 (7)

Most Mentioned

@seoulmuseum (93) @museumnews_kr (66) @seoulmania (48) @the_nmk (44) @seoulmuseum_fmd (38) @gn_family (33) @ccnmuseum (28) @seoulmoa (27) @agrimuseum (25) @moca_korea (23)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,168 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,399 (76%)
Replies 108 (3%)
Retweets 661 (21%)
Quote Tweets 0 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 661 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,168 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is likely history and culture enthusiasts, as well as visitors interested in Seoul's heritage. It also targets those looking for information on museum events and exhibitions.

Good

Audience Quality

17.3%

Suspicion Index

23.2%

Low-Quality %

448

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

32.1%

Empty Bio

21.1%

<10 Tweets

25.9%

Mass Following (>2K)

0.0%

New (<90 days)

8.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

67.6%

No URL

14.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

310,677,158

Total Potential Reach

448

Median Follower Reach

1,562

75th Percentile Reach

32.8%

>1K followers

6.7%

>10K followers

2.1%

>50K followers

1.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

59.4%

Creators

29,701 accounts

19.5%

Consumers

9,773 accounts

21.1%

Dormant

10,526 accounts

173

Verified Followers

0.35% of total

2.7%

Professional Bios

founder, dev, analyst, etc.

0.65

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

서울 (1,126) 대한민국 (897) Republic of Korea (449) Seoul, Korea (413) Seoul (392) Seoul, Republic of Korea (351) 대한민국 서울 (339) Korea (276) seoul (276) korea (237)

320

Verified Followers

0.32% of total

4,646

Protected Accounts

4.6% of total

12 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@lonelyplanet 6,175,221 Travel Blogger travel, photography, videos
@ArabicBest 4,847,508 Influencer news, photos, videos
@TheArabHash 3,873,107 News Aggregator News, Photos, Videos
@TVN 3,421,627 Media TV, noticias, entretenimiento
@MnetKR 3,068,482 Entertainment Music, Channel, Asia
@benlandis 2,846,846 - -
@alispagnola 2,347,934 Musician Music, Comedy, Fitness
@moonriver365 2,175,728 Politician politics, leadership, nation-building
@colortheory 2,148,204 Musician Music, 80s, Synthesizers
@6BillionPeople 2,033,131 - -

Top Keywords in Follower Bios

follow (2,012) love (1,917) life (1,222) twitter (1,028) music (1,003) marketing (880) business (823) world (772) online (741) back (698)

Top Hashtags in Follower Bios

#teamfollowback (435) #followback (340) #1 (97) #tfb (89) #follow (78) #sougofollow (77) #ifollowback (73) #followme (68) #followmejp (64) #autofollow (63)

73,363

Followers With Bio

27,631

Followers Without Bio

72.64%

% With Bio

27.36%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,168 analyzed

1,731

Combined Engagement

385

Total Likes

1,346

Total Retweets

346

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

40%

With @Mentions

80%

With Links

Topical Analysis:

History Culture Exhibitions Museum Visits Education
서울역사박물관
@seoulmuseum

RT @7l_o: 인도의 고아원에 있는 작은 여아가 엄마품에서 자고 싶어 바닥에 엄마의 모습을 그려놓고 살며시 한가운데 누웠다네요... http://t.co/m7gAYdTJ

2012-09-11
Retweets: 506 Likes: 0 Engagement: 506
서울역사박물관
@seoulmuseum

독일로 간 한국 간호여성들의 이야기, &lt;국경을 넘어, 경계를 넘어&gt; 전시가 10월 9일(토)까지 연장되었습니다. 많은 관심과 관람 부탁드립니다. https://t.co/Q4KFQ07VXU

2017-08-31
Retweets: 334 Likes: 158 Engagement: 492
서울역사박물관
@seoulmuseum

독일로 간 한국 간호 여성들의 이야기, &lt;국경을 넘어, 경계를 넘어&gt;展 2017. 6. 27(화) ~ 2017. 10. 9(월) / 서울역사박물관 기획전시실 온라인전시 https://t.co/KNFX0jR2uF

2017-09-22
Retweets: 194 Likes: 127 Engagement: 321
서울역사박물관
@seoulmuseum

RT @moca_korea: [속보]국립현대미술관/덕수궁미술관 5월5일부터 5월10일까지 무료관람!! 김종학전/신소장품2010전/추상하라!전/조용한행성의 바깥전!! 모든 기획전이 5일동안 무료관람 실시됩니다!! 휴일동안 바쁘게 움직이셔야겠습니다!!

2011-05-05
Retweets: 230 Likes: 0 Engagement: 230
서울역사박물관
@seoulmuseum

엄정한 법원이 담장을 허물고 친근한 시민의 공간으로 다시 태어났습니다. 당신의 삶을 담은 박물관, 서울생활사박물관 7월에 만나요 ~ 서울생활사박물관 주소 : 서울시 노원구 동일로 174길 27(공릉동 622/옛 서울북부지방법원) https://t.co/aBid6VJaEn https://t.co/ujQdWe2B2f

2019-06-10
Retweets: 82 Likes: 100 Engagement: 182

Key Insights & Takeaways

The account frequently promotes exhibitions, especially those with a historical or cultural focus, which suggests a strong emphasis on educational content. The use of links indicates a desire to drive traffic to both online and physical locations, possibly for ticket sales or visitor engagement. The account has a low verified percentage, suggesting that most followers are not official representatives or influencers.

Strengths

  • + Established follower base of 124,579
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @seoulmuseum reveals an growing Twitter presence with 124,579 followers. The account demonstrates a content-creator strategy, averaging 4.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025