Simon Fraser University
Canada’s engaged university (account monitored M-F, 8:30-4:30)
52,559
Followers
4,767
Following
32,367
Tweets
13.8
Avg Engagement
728
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @SFU's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2007-08-09
- Verification:No
- Location:British Columbia, Canada
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:9.8
- Avg Retweets per Tweet:4.0
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,247 tweetsOn average, SFU's tweets receive 210 likes and 64 retweets, showing moderate to good engagement. The account's structured posting schedule likely contributes to consistent interaction.
9.8
Avg Likes/Tweet
4.0
Avg Retweets/Tweet
31,841
Total Likes
12,837
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
2
Median Retweets
16
75th Percentile
534
Top Tweet
0.26
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Commentator
Adds perspective to others content
45.5%
Original
15.2%
Replies
14.2%
Retweets
25.2%
Quotes
0.0%
Threads
0.9%
With Media
84.4%
With Links
51.3%
With #Tags
57.0%
With @Mentions
11.4%
With Emojis
200
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.33
Reply/Original Ratio
1.78
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
95.7%
Weekday Posts
4.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 460 retweets (14% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes students, faculty, and the broader community interested in SFU's academic and institutional activities. The content also appeals to those following social and historical issues.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
17
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
80.7%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
26,395,497
Total Potential Reach
17
Median Follower Reach
131
75th Percentile Reach
6.0%
>1K followers
0.7%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
1,234
Protected Accounts
12.34% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @VancityReynolds | 21,489,661 | Actor | gin, mobile, soccer |
| @MuseumWeek | 230,460 | Cultural Event | art, culture, heritage |
| @canadavisa_com | 178,743 | Immigration Law | Immigration, Canada, Newsletter |
| @OttawaHealth | 146,908 | Public Health | Prevention, promotion, protection |
| @nadia_molina | 138,420 | Digital Marketer | Content, Digital, Marketing |
| @J_A_C_S | 133,536 | Chemistry | Chemistry, Research, News |
| @IPBES | 124,089 | Environmental Scientist | Biodiversity, Ecosystem Services, Science |
| @berthamariaD | 102,698 | Abogada | Law, Justice, Advocacy |
| @AmazonScience | 93,207 | Researcher | Research, News, Community |
| @CienciaDelCope | 59,448 | Periodista | ciencia, periodismo, literatura |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,801
Followers With Bio
4,199
Followers Without Bio
58.01%
% With Bio
41.99%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed1,772
Combined Engagement
800
Total Likes
972
Total Retweets
354
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
40%
With @Mentions
60%
With Links
Topical Analysis:
Flags at Simon Fraser University will be flown at half-mast from May 30 to June 8 to honour the lives and memories of the 215 children found in a mass grave at the former Kamloops Indian Residential School. 1/2
RT @BCGovNews: BC's Restart is a careful, 4-step plan to help bring us back together again. Starting today, we can gradually restart some of our social connections, businesses, and activities. Getting vaccinated is the best way to help keep BC moving forward. https://t.co/1oFg0NG
#SFU will begin the spring term with a temporary, two-week shift to remote learning and teaching for lectures and seminars (Jan 10-24). Experiential classes, including studio courses, and labs will continue in person with safety guidelines. Learn more: https://t.co/XnsmZD8KH6 htt
RT @ElectionsCan_E: It’s the first day you can vote at advance polls! Why wait until election day? Advance polls are open from 9 a.m. to 9 p.m., today through Monday, Sept. 13. Find your assigned advance polling station on your voter information card or here: https://t.co/ObsPBnL
Due to the heat wave, #SFU is cancelling all in-person and remote classes Monday, June 28. Mid-term exams scheduled for June 28, both in-person and virtual, will be rescheduled. All events on Burnaby campus are cancelled. Staff are encouraged to work from home. 1/2
Key Insights & Takeaways
The account frequently highlights research initiatives and institutional updates, indicating a focus on academic outreach. Community and historical events are also emphasized, suggesting a commitment to public engagement and remembrance. The use of hashtags like #SFU helps in increasing visibility and connecting with a broader audience.
Strengths
- + Established follower base of 52,559
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @SFU reveals an growing Twitter presence with 52,559 followers. The account demonstrates a content-creator strategy, averaging 13.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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