Shatterproof
National nonprofit offering trusted guidance through substance use disorder and removing the systemic, healthcare, and social barriers to a strong recovery.
13,422
Followers
4,374
Following
15,818
Tweets
14.0
Avg Engagement
199
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @ShatterproofHQ's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-09-04
- Verification:No
- Location:New York, USA
Data Summary
- Tweets Analyzed:3,235
- Avg Likes per Tweet:4.8
- Avg Retweets per Tweet:9.2
- Followers Analyzed:13,605
Engagement Analysis
Based on 3,235 tweetsThe account maintains a steady engagement rate with its followers, sharing impactful messages that encourage personal stories and advocacy. Their use of hashtags like #RecoveryMonth helps amplify their reach.
4.8
Avg Likes/Tweet
9.2
Avg Retweets/Tweet
15,671
Total Likes
29,674
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
2
Median Retweets
10
75th Percentile
6,119
Top Tweet
1.04
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
49.2%
Original
14.4%
Replies
32.1%
Retweets
4.3%
Quotes
0.0%
Threads
0.3%
With Media
83.5%
With Links
38.8%
With #Tags
64.9%
With @Mentions
16.6%
With Emojis
194
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.29
Reply/Original Ratio
0.13
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
92.0%
Weekday Posts
8.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,235 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,039 retweets (32% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,235 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 13,605 followersThe audience includes individuals in recovery, families, and healthcare professionals interested in addiction treatment. They also engage with policymakers and community leaders focused on systemic change.
Good
Audience Quality
15.3%
Suspicion Index
11.7%
Low-Quality %
272
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
19.1%
Empty Bio
7.9%
<10 Tweets
29.0%
Mass Following (>2K)
0.0%
New (<90 days)
19.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
56.2%
No URL
4.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
76,231,207
Total Potential Reach
272
Median Follower Reach
957
75th Percentile Reach
24.3%
>1K followers
4.0%
>10K followers
1.1%
>50K followers
0.6%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
78.6%
Creators
10,688 accounts
13.5%
Consumers
1,840 accounts
7.9%
Dormant
1,077 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
413
Verified Followers
3.04% of total
1,220
Protected Accounts
8.97% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,563 | Wrestler | Wrestling, Motivation, Self-promotion |
| @verified | 4,201,275 | - | - |
| @drdrew | 2,652,972 | Medical Professional | Medicine, Addiction, TV |
| @6BillionPeople | 2,038,878 | - | - |
| @SiriouslySusan | 1,779,825 | Voice Actor | Voice acting, singing, speaking |
| @MurrayNewlands | 1,521,837 | Contributor | pop art, art, entrepreneurship |
| @soledadobrien | 1,320,630 | Journalist | working, mom, journalist |
| @LollyDaskal | 1,234,605 | Leadership Expert | - |
| @Surgeon_General | 1,124,811 | Surgeon | health, kindness, connection |
| @AyannaPressley | 1,052,559 | Politician | politics, activism, representation |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
11,002
Followers With Bio
2,603
Followers Without Bio
80.87%
% With Bio
19.13%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,235 analyzed15,964
Combined Engagement
0
Total Likes
15,964
Total Retweets
3,193
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
100%
With Links
Topical Analysis:
RT @megtheegg4: 365 days. 365 days of recovery, healing, bad & good days. One whole year. I did it mom. I made it dad. I got clean at 22. May 1st I put the needle down & started the fight. https://t.co/b769p28zKj
RT @988Lifeline: Today is a historical day for #suicideprevention & #mentalhealth in the U.S.! The National Suicide Prevention Lifeline, now known as the 988 Suicide & Crisis Lifeline, can be more easily reached by calling or texting 988, or chatting on https://t.co/rRqUS
RT @POTUS: Tonight, I’m offering a Unity Agenda for the Nation. Four big things we can get done together. https://t.co/TaAHXRNcK4
RT @POTUS: It’s time we treat addiction like any other disease. And at the same time, we are disrupting drug traffickers’ financial networks, supply chains, and delivery routes, including on the internet. https://t.co/fTQlLMa2Vm
RT @WMHDay: By paying attention to those around you, it might just save a life. https://t.co/uG5NZEioKo
Key Insights & Takeaways
The account emphasizes the importance of personal recovery stories to inspire others. They address societal issues like increased alcohol sales and social media's role in influencing behavior. They actively combat stigma by highlighting the effort and struggle involved in recovery.
Strengths
- + Established follower base of 13,422
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @ShatterproofHQ reveals an growing Twitter presence with 13,422 followers. The account demonstrates a content-creator strategy, averaging 14.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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