Sierra Nevada Beer

Sierra Nevada Beer

@SierraNevada

Craft Brewing Pioneers 21+ Enjoy responsibly.

Chico, CA https://sierranevada.com/ Joined 2009-04-22 Date of Analysis: Dec 16, 2025

191,576

Followers

12,564

Following

11,920

Tweets

31.1

Avg Engagement

4,047

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @SierraNevada's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-04-22
  • Verification:No
  • Location:Chico, CA

Data Summary

  • Tweets Analyzed:3,200
  • Avg Likes per Tweet:27.4
  • Avg Retweets per Tweet:3.7

Engagement Analysis

Based on 3,200 tweets

The account has a high average engagement rate with likes and retweets, indicating a loyal and active audience. The content often sparks conversations and shares, especially around community events and collaborations.

27.4

Avg Likes/Tweet

3.7

Avg Retweets/Tweet

87,645

Total Likes

11,859

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

0

Median Retweets

16

75th Percentile

2,541

Top Tweet

0.16

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

20.8%

Original

71.3%

Replies

6.1%

Retweets

1.8%

Quotes

0.0%

Threads

0.7%

With Media

29.2%

With Links

15.1%

With #Tags

81.8%

With @Mentions

52.8%

With Emojis

93

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

3.44

Reply/Original Ratio

0.3

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

92.2%

Weekday Posts

7.8%

Weekend Posts

Top Hashtags

#resilienceipa (88) #paleale (46) #hazylittlething (24) #buttestrong (19) #givingtuesday (14) #wildlittlething (13) #enjoyoutdoors (12) #tbt (11) #sierranevada (11) #craftbeer (10)

Most Mentioned

@sierranevada (152) @dogfishbeer (25) @weihenstephan (20) @tetongravity (17) @untappd (16) @foundersbrewing (15) @newbelgium (14) @gooseisland (13) @beeradvocate (13) @samueladamsbeer (12)

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Content Strategy Analysis

Based on 3,200 tweets

Content Type Distribution

Content Breakdown

Original Tweets 664 (21%)
Replies 2,281 (71%)
Retweets 196 (6%)
Quote Tweets 59 (2%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 196 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,200 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

based on followers sample

The audience primarily consists of beer enthusiasts, local residents, and supporters of community initiatives. They are interested in craft beer, local events, and social responsibility.

320

Verified Followers

0.32% of total

9,777

Protected Accounts

9.78% of total

9 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@6BillionPeople 2,033,700 - -
@SanJoseSharks 812,636 Sports Team Hockey, San Jose, Chomping
@NOH8Campaign 801,090 Activism equality, bullying, discrimination
@paddypower 702,217 Betting Company Football, Betting, Humor
@CocinayVino 654,977 Food Blogger Gastronomía, Travesía, Apetito
@paul_steele 647,292 Travel Blogger Travel, hiking, photography
@MelissaJoanHart 630,927 Actress Family, Acting, Motherhood
@GonzoTorpedo 560,493 Journalist technology, storytelling, cyborgs
@aliciagrimes71 499,305 Influencer Youtube influencers, Music, Magazine
@djkingassassin 472,636 DJ Music, Club, Producer

Top Keywords in Follower Bios

beer (11,955) craft (5,136) love (3,028) food (2,837) music (2,636) life (2,327) sports (2,096) lover (1,971) husband (1,859) wine (1,758)

Top Hashtags in Follower Bios

#craftbeer (486) #beer (284) #wine (103) #1 (101) #food (74) #blm (66) #blacklivesmatter (63) #music (61) #travel (61) #resist (58)

60,848

Followers With Bio

39,152

Followers Without Bio

60.85%

% With Bio

39.15%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,200 analyzed

7,774

Combined Engagement

6,652

Total Likes

1,122

Total Retweets

1,555

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

60%

With @Mentions

80%

With Links

Topical Analysis:

Craft Beer Community Engagement Local Events Social Responsibility Product Launches Collaborations

Key Insights & Takeaways

The account frequently highlights local events and community support, which strengthens brand loyalty. Collaborations with local authorities and organizations enhance credibility and public trust. Product launches are often tied to social causes, which aligns with the values of the target audience.

Strengths

  • + Established follower base of 191,576
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @SierraNevada reveals an growing Twitter presence with 191,576 followers. The account demonstrates a conversation-first approach, averaging 31.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025