SiriusXM

SiriusXM

@SIRIUSXM

Your favorite music, commercial-free, plus uncensored talk and entertainment, sports and Howard Stern. For listener care, @SiriusXMCare.

https://www.siriusxm.com/blog/2016/05/24/siriusxm-community-guidelines/ Joined 2010-09-10 Date of Analysis: Dec 16, 2025

312,584

Followers

8,719

Following

55,807

Tweets

152.6

Avg Engagement

1,918

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @SIRIUSXM's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-09-10
  • Verification:Yes
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,245
  • Avg Likes per Tweet:68.2
  • Avg Retweets per Tweet:84.3
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,245 tweets

SIRIUSXM's tweets receive a high number of likes and retweets, indicating strong audience interaction. Their content often highlights collaborations and celebrity appearances.

68.2

Avg Likes/Tweet

84.3

Avg Retweets/Tweet

221,449

Total Likes

273,624

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

6

Median Likes

3

Median Retweets

34

75th Percentile

139,695

Top Tweet

0.49

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

55.2%

Original

15.3%

Replies

26.8%

Retweets

2.7%

Quotes

0.0%

Threads

0.4%

With Media

67.0%

With Links

34.0%

With #Tags

86.7%

With @Mentions

50.2%

With Emojis

132

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.28

Reply/Original Ratio

0.1

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

84.0%

Weekday Posts

16.0%

Weekend Posts

Top Hashtags

#grammys (127) #smallstageseries (81) #sblvii (33) #superbowllvii (30) #holidayhouse (27) #nbaallstar (26) #essencefest (26) #thehomeofsiriusxm (25) #drakeatapollo (23) #rtbfestival (20)

Most Mentioned

@siriusxm (252) @siriusxmhits1 (136) @siriusxmnfl (101) @tombrady (96) @larryfitzgerald (73) @jimgrayofficial (73) @sxmoctane (68) @sternshow (58) @pandoramusic (56) @hiphopnation (49)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,245 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,790 (55%)
Replies 495 (15%)
Retweets 871 (27%)
Quote Tweets 89 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 871 retweets (27% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,245 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience includes music lovers, talk show enthusiasts, and fans of celebrities like Howard Stern. They are interested in entertainment, sports, and unfiltered content.

Average

Audience Quality

22.9%

Suspicion Index

23.6%

Low-Quality %

60

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

35.6%

Empty Bio

17.9%

<10 Tweets

19.3%

Mass Following (>2K)

0.0%

New (<90 days)

48.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

81.6%

No URL

11.6%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

124,083,574

Total Potential Reach

60

Median Follower Reach

259

75th Percentile Reach

8.9%

>1K followers

1.5%

>10K followers

0.5%

>50K followers

0.3%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

64.4%

Creators

32,189 accounts

17.7%

Consumers

8,862 accounts

17.9%

Dormant

8,949 accounts

1,262

Verified Followers

2.52% of total

7.8%

Professional Bios

founder, dev, analyst, etc.

0.1

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (711) Los Angeles, CA (275) California, USA (206) New York, USA (202) Chicago, IL (197) USA (195) New York, NY (180) Florida, USA (174) Texas, USA (151) Canada (136)

2,004

Verified Followers

2.0% of total

12,614

Protected Accounts

12.61% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@davidguetta 19,910,039 DJ Music, Collaboration, Release
@JohnCena 14,103,223 Wrestler Wrestling, Motivation, Self-promotion
@Ashton5SOS 6,166,541 Musician Music, Drummer, Mental Health
@OzzyOsbourne 5,548,230 Musician Music, Rock, Legend
@CNBC 5,112,771 News Outlet Business, worldwide, news
@pattonoswalt 4,670,109 Comedian comedy, acting, podcasting
@dixiedamelio 3,953,878 Influencer Music, Dance, Social Media
@RecordingAcad 3,709,556 Music Industry Music, Advocacy, Inspiration
@THR 3,459,099 Entertainment News Entertainment, News, Reviews
@bigtimerush 3,271,099 Music Band Music, Band, New Release

Top Keywords in Follower Bios

love (5,747) music (5,001) life (3,371) lover (2,084) sports (1,889) mom (1,683) family (1,433) live (1,352) husband (1,318) father (1,264)

Top Hashtags in Follower Bios

#1 (171) #blm (166) #blacklivesmatter (134) #resist (134) #bts (118) #music (107) #maga (90) #billsmafia (83) #voteblue (72) #bitcoin (64)

64,025

Followers With Bio

35,975

Followers Without Bio

64.03%

% With Bio

35.98%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,245 analyzed

201,039

Combined Engagement

40,370

Total Likes

160,669

Total Retweets

40,208

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Music Entertainment Talk Shows Celebrities Listener Engagement

Key Insights & Takeaways

Collaborations with K-pop groups and celebrities drive engagement Highlighting exclusive interviews and behind-the-scenes content attracts followers Emphasizing listener care and unfiltered content builds brand loyalty

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 312,584
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @SIRIUSXM reveals an well-established Twitter presence with 312,584 followers. The account demonstrates a content-creator strategy, averaging 152.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025