Mundo Negro

Mundo Negro

@sitemundonegro

|O melhor conteúdo sobre negros do Brasil |

São Paulo https://linktr.ee/sitemundonegro Joined 2011-11-18 Date of Analysis: Dec 16, 2025

70,463

Followers

805

Following

12,173

Tweets

134.6

Avg Engagement

283

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @sitemundonegro's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2011-11-18
  • Verification:No
  • Location:São Paulo

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:103.4
  • Avg Retweets per Tweet:31.2
  • Followers Analyzed:9,998

Engagement Analysis

Based on 3,249 tweets

The account consistently receives a high number of likes, indicating strong audience approval. Retweets are moderate, suggesting a mix of organic and strategic sharing.

103.4

Avg Likes/Tweet

31.2

Avg Retweets/Tweet

335,892

Total Likes

101,358

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

26

Median Likes

2

Median Retweets

57

75th Percentile

46,069

Top Tweet

1.91

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

94.6%

Original

2.0%

Replies

2.8%

Retweets

0.7%

Quotes

0.0%

Threads

0.0%

With Media

98.9%

With Links

44.1%

With #Tags

7.9%

With @Mentions

2.9%

With Emojis

206

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.02

Reply/Original Ratio

0.24

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

81.5%

Weekday Posts

18.5%

Weekend Posts

Top Hashtags

#mundonegro (535) #cinema (91) #racismo (59) #bbb23 (56) #oscars (41) #política (26) #rihanna (25) #música (21) #grammys (21) #budnolollabr (20)

Most Mentioned

@ludmilla (38) @sitemundonegro (29) @anthunesarth (23) @budweiser_br (18) @silviahnas (13) @olazaroramos (9) @violadavis (7) @faydabelo (7) @cabralsoyo_ (6) @savagefiction (6)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,072 (95%)
Replies 64 (2%)
Retweets 91 (3%)
Quote Tweets 22 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 91 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,998 followers

The primary audience is likely interested in Black Brazilian culture, politics, and social issues. The content appeals to a broad demographic interested in social justice and representation.

Average

Audience Quality

22.6%

Suspicion Index

26.8%

Low-Quality %

36

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.8%

Empty Bio

22.9%

<10 Tweets

10.8%

Mass Following (>2K)

0.0%

New (<90 days)

50.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

86.2%

No URL

15.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

23,516,749

Total Potential Reach

36

Median Follower Reach

180

75th Percentile Reach

7.0%

>1K followers

0.8%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

59.6%

Creators

5,958 accounts

17.5%

Consumers

1,747 accounts

22.9%

Dormant

2,293 accounts

27

Verified Followers

0.27% of total

3.3%

Professional Bios

founder, dev, analyst, etc.

0.1

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

São Paulo, Brasil (291) Brasil (247) Sao Paulo, Brazil (229) Rio de Janeiro, Brasil (205) Rio de Janeiro, Brazil (147) Rio de Janeiro (110) Brazil (106) São Paulo (100) Salvador, Brasil (100) Belo Horizonte, Brasil (62)

27

Verified Followers

0.27% of total

1,283

Protected Accounts

12.83% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@SabrinaSato 11,194,374 TV Host sorriso, vida, alegria
@gioewbank 2,245,407 Presenter Apresentadora, atriz, mãe
@majucoutinho 654,598 Journalist News, Journalism, Communication
@chico_pinheiro 631,599 Journalist Jornalismo, Abolicionismo
@zeliaduncan 628,948 Cantora music, singer-songwriter, author
@slpng_giants_pt 572,958 Activist Fake News, Hate Speech, Consumer Advocacy
@silviolual 560,018 Academic Philosophy, Law, Activism
@Samara_Felippo 521,844 Author book, women, empowerment
@zammit_marc 385,490 Filmmaker Film, Acting, Producing
@ONUBrasil 382,878 Diplomacy Sustainable Development, Human Rights, Global Goals

Top Keywords in Follower Bios

nao (540) vida (247) aqui (202) pra (179) mae (162) tudo (149) sempre (130) jornalista (121) mundo (114) voce (111)

Top Hashtags in Follower Bios

#forabolsonaro (15) #lula2022 (5) #lulapresidente (5) #blacklivesmatter (4) #semanistia (4) #lula (4) #vidasnegrasimportam (3) #elena (3) #esquerdasegueesquerda (2) #juntossomosmaisfortes (2)

6,216

Followers With Bio

3,784

Followers Without Bio

62.16%

% With Bio

37.84%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

101,065

Combined Engagement

77,751

Total Likes

23,314

Total Retweets

20,213

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

Black Brazilian Culture Social Justice Politics Racial Issues Constitutional Rights Activism
Mundo Negro
@sitemundonegro

"Eu ainda não tenho planos, mas tenho certeza que são muitos frutos. Ainda vou analisar tudo, mas sei que até a Maria Flor já está trabalhando e isso para mim é impagável porque ela está começando na mesma idade que eu quando estreei". @Silva_DG #BBB22 https://t.co/o1DG1UwlTd

2022-04-27
Retweets: 1,600 Likes: 44,469 Engagement: 46,069
Mundo Negro
@sitemundonegro

Diébédo Francis Kéré, arquiteto, educador e ativista social, foi escolhido como o grande vencedor do Prêmio Pritzker 2022, maior honraria da arquitetura mundial. Que tal conhecer um pouco mais sobre o trabalho de Kéré? Vem na THREAD 👇 https://t.co/CX9muXBcLs

2022-03-15
Retweets: 2,921 Likes: 16,913 Engagement: 19,834
Mundo Negro
@sitemundonegro

RT @DisneyStudios: Watch and you'll see, Some day I'll be, Part of your world! Watch the new trailer for #TheLittleMermaid and see the movie in theaters May 26! https://t.co/Pqg5LLL4cI

2023-03-13
Retweets: 17,135 Likes: 0 Engagement: 17,135
Mundo Negro
@sitemundonegro

OPINIÃO | Não é sobre liberdade de expressão, como alega Fábio Porchar e Léo Lins, é sobre fazer valer o texto da CF, em seu artigo 5º que criminaliza a prática do racismo. https://t.co/rvSXPOhirz

2023-05-17
Retweets: 880 Likes: 8,376 Engagement: 9,256
Mundo Negro
@sitemundonegro

Margareth Menezes, futura Ministra da Cultura, fez o anúncio em Brasília nesta quinta-feira (22) aos jornalistas. #Política https://t.co/ES8ZdQa6Ay

2022-12-22
Retweets: 778 Likes: 7,993 Engagement: 8,771

Key Insights & Takeaways

The account frequently shares news and opinions on social justice and racial issues in Brazil. It highlights prominent Black figures and their achievements, such as Diébédo Francis Kéré. The content often includes political commentary and discussions on constitutional rights.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 70,463
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @sitemundonegro reveals an well-established Twitter presence with 70,463 followers. The account demonstrates a content-creator strategy, averaging 134.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025